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MARCH 29, 2011
The concept of listening to what consumers are saying about your brands, products, services and the industry you serve is nothing new. One of the leaders in social media monitoring solutions is a company called Radian6. It's now a world where every brand's reputation is truly public and very much at stake. brand reputation.
Convince & Convert
SEPTEMBER 21, 2010
On-going monitoring: What are people saying about your brand and how can you use that information to either repair your reputation or identify opportunities? Research: How do people talk about your industry and who are the influencers? What’s the client/competitor/industry name(s)? How hard will it be to filter?
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Josh S Peters
NOVEMBER 23, 2009
If you’re still craving more info and don’t want to create an action plan yet then you can look at some of the paid tools like BuzzGain , Techrigy or Radian6. In your conversations work your brand in when it’s appropriate, field questions, and build the reputation of you and your product. Meet them on their level.
Ari Herzog
SEPTEMBER 30, 2010
My successes in the publishing, financial services, and fashion industries are the interdisciplinary springboards from which I add value in the functional areas of public relations, strategic communications planning, content development, writing for diverse audiences, and client relationship management. Rachel Kay: Connect on LinkedIn.
Techipedia: Tamar Weinberg
SEPTEMBER 29, 2009
Search for blogs via paid tools such as Radian6, TruPulse, and Trackur. Of course, it doesn’t hurt to have sat next to you, Tamar, at enough search industry conferences to know you don’t blog about plants. If you are going down the free route, use Google Blog Search, Technorati, and blogrolls to find relevant blogs.
Convince & Convert
SEPTEMBER 20, 2010
This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation. It’s this focus on “media&# rather than “social&# that could doom this industry eventually.
Convince & Convert
APRIL 6, 2010
It’s an example of an industry with poor understanding of taxonomy – the words and phrases used to describe products and services. Thanks for the Radian6 mention. .&# Not found. Look under “E&# for “eye glasses.&# Only when you look under “O&# for “optometrists&# do you find what you need.
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