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How to create a complaint management system to protect your brand reputation

Sprout Social

They can also severely impact your reputation. In this article, we’ll provide a breakdown of a complaint management system and offer tips to improve your reputation managemen t processes. Some industries attract more complaints than others. Brand protection How you handle complaints directly affects your brand’s reputation.

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How to craft an effective AI use policy for marketing

Sprout Social

As technology advances at breakneck speed and leaders recognize AI’s value for business innovation and competitiveness, crafting an organization-wide AI use policy has become very important. Why organizations need an AI use policy Marketers are already investing in AI to increase efficiency.

Policies 109
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Why It Is Imperative to Have a Data Privacy Policy

The Realtime Report

Data Privacy Policy. There are also industry specific regulations (such as HIPAA or the Health Information Portability and Accountability Act) and third-party obligations covering agreements with business partners. Building A Data Privacy Policy. After all, as discussed, requirements can vary depending on areas like industry.

Privacy 91
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Unlocking Trust and Authority: A Blueprint for Successful Employee Advocacy in Financial Services

Oktopost

Unlike other industries, the financial sector operates under the watchful eye of regulatory bodies such as FINRA, SEC, IIROC, FCA, and PRA, imposing strict guidelines on communication and transparency. In fact, 81% of socially engaged sellers in the financial services industry report increased business prospects.

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Your guide to creating a social media policy

Sprout Social

Unfortunately, in a world where everyone is connected, one poorly timed, or poorly worded message could destroy your brand reputation. Yet, while Pew Research Center suggests that 74% of adults are on social media, it also indicates that 73% of companies lack a social media policy. What is a company social media policy?

Policies 111
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The First Rule of Facebook Ads: Know the Rules

Jon Loomer

If you’re an advertiser, it’s critically important that you know and comply with Facebook’s advertising policies. Read Facebook’s ad policies. Some industries and ad topics are allowed but restricted. It applies to medication and the health industry as well. Ignorance of these rules is negligence.

Facebook 213
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Social Media Marketing Policies and Education: The Employee.

Mindjumpers

You can connect with him on Twitter @Conversionation A seemingly minor aspect of the social media marketing plan is drafting a social media policy and training your employees. First, why do you draft such a policy? But of course social media policies also are drafted as guidelines for your employees.

Policies 186