Ignite Social Media

JULY 19, 2019

Social media’s impact on the travel and tourism industry continues to grow stronger. In fact, some studies show that over 40% of travelers under 33 prioritize the ‘Instagrammability’. When it comes to reaching these users, here are our top travel brands on social. Travel and Leisure. Beautiful Destinations.

Travel 94

Travel UGC Brands Tourism 94

The Realtime Report

NOVEMBER 2, 2023

Multicultural & Inclusive Marketing: Why Retailers Must Embrace the Multicultural Majority America is on a fast march toward a multicultural majority, and businesses are challenged to develop the teams, tools, and strategies to adapt successfully. There are two marketing approaches businesses are utilizing to achieve this.

Retail 178

Retail CSR Marketing Yahoo 178

BeingOptimist

APRIL 10, 2023

The travel industry is constantly evolving, and with the global economy rebounding from recent challenges, travel stocks present potential opportunities for investors.

Travel 40

Travel Airlines Hotels Tourism 40

Socialmedia.biz

JUNE 24, 2019

Here’s how traveling can make you more visible on social media: New connections. As soon as you travel to a new destination, you can start networking straight away. Spend time talking to locals and fellow travelers. Not everyone gets to travel as much as they’d like to, if at all. Travel purchases. Linking up.

Travel 115

Travel Social Media Tourism Blogger 115

SocMed Sean

FEBRUARY 24, 2022

Is Facebook still a good marketing platform? As a result, in a recent survey called The Future of Social Marketing, close to 96% of respondents ranked Facebook in the top three drivers for return on investment. Which industries do the best on Facebook? Reasons to Continue Marketing on Facebook.

Facebook 130

Facebook Strategy Marketing Travel 130

Sprout Social

MAY 15, 2020

Unfortunately, finding the time to distill social data is also an ongoing challenge for marketers. Our Sprout Social Index: Above and Beyond found that only 56% of marketers are using social data to understand their audience, despite the fact that many of their key goals can be informed by social data.

Industry 123

Industry Real Estate Social Media Sports 123

Sprout Social

FEBRUARY 12, 2024

When it comes to influencer marketing , C-suite execs want more than just good engagement. In this article, we dive deep into the benefits of influencer marketing, and ones that matter the most to your C-Suite. Plus, the three critical components of an effective influencer marketing strategy you need to know.

Influencer 106

Influencer Marketing Collaboration ROI 106

WebInKnow

FEBRUARY 9, 2021

The global pandemic has upended countless industries; however, travel has been particularly hard hit. Seeing an opportunity, the entire Recreational Vehicle Industry came together in 2020 around an initiative to target people whose vacation plans had been disrupted.

Industry 98

Industry Travel Case Study Study 98

Sprout Social

OCTOBER 31, 2023

I spoke with Peter Kennedy, Founder and General Manager, Influencer Marketing for Tagger by Sprout Social, to discuss how leaders can measure and maximize their influencer marketing return on investment (ROI) at each customer journey stage. Let’s cover three reasons why influencer marketing ROI matters: 1.

ROI 106

ROI Influencer Marketing Survey 106

Bill Hartzer

APRIL 17, 2024

Moreover, TikTok’s engagement rate stands 31% higher than Instagram’s and 18% above YouTube’s, making it an invaluable arena for marketers aiming for high interaction rates. Social media managers in industries like CPG, wellness, and travel can derive specific strategies from the benchmarks detailed for their fields.

Report 86

Report Social Media Brands Social Media Management 86

Sprout Social

JANUARY 20, 2017

This makes marketing for travel professionals easy, right? Even in an industry overwhelmed with user-generated-content , there are challenges. How do you get folks to your travel destination when cost and time often get in the way? Travelers like to see what other people have done and experienced #SproutChat.

Travel 40

Travel Industry Geotagging Content 40

Pixlee

DECEMBER 29, 2017

We’ve put together our list of the 10 must-attend travel marketing conferences of 2018 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers. Can’t make it to Berlin?

Travel 40

Travel Conference Tourism Forums 40

Pixlee

DECEMBER 29, 2016

We’ve put together our list of the 10 must-attend travel marketing conferences of 2017 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers. HT-Next : Orlando, FL (April 10-13 2017).

Travel 47

Travel Conference Tourism Hotels 47

Techipedia: Tamar Weinberg

NOVEMBER 11, 2010

Without a clear methodology of measuring ROI, many businesses are still cautious to spend their marketing budget on social media and web 2.0. Here are some simple tips that should be kept in mind regardless of your business or industry. Example Social Media / Online Marketing Strategies Based on Industry. Real Estate.

Industry 231

Industry Real Estate Social Media Travel 231

Waxing UnLyrical

DECEMBER 4, 2018

If you are a communications pro, I don’t need to tell you that influencer marketing is hot and could soon outpace traditional paid media spend. Everyone is jumping on the influencer marketing bandwagon because it’s all the rage, just like every other fly-by-night new trend. So, what is influencer marketing?

Influencer 193

Influencer Trends Marketing Real Estate 193

Ignite Social Media

JULY 2, 2019

Our travel & tourism client, Visit the Outer Banks of North Carolina (OBX) came to us looking for a partner who could leverage social media to drive visitation to the destination during the off-season. We developed our strategy by first looking at our audience and planning how we would target them.

Travel 102

Travel Social Media Banking Tourism 102

Pixlee

JULY 30, 2019

Food and travel are blossoming as digitally native millennials prioritize experiences over belongings. Marketers within these industries are always looking for ways to authentically scale their content to relate to consumers. Naturally, who doesn’t want to eat Spaghetti alle Vongole in its native home of Naples, Italy?

Travel 66

Travel Influencer Delicious Authentication 66

Convince & Convert

SEPTEMBER 29, 2010

Tweet There’s been a lot of talk (and rightfully so) lately about industries where social media adoption is as slow as a Brett Favre farewell. I’ll write more about those issues soon, but today let’s turn our attention to an industry where social media is thriving like Cher’s plastic surgeon: Adventure Travel!

Travel 114

Travel Social Media Trends Case Study 114

Keyhole.co

APRIL 3, 2024

It has become a global powerhouse for real-time news, conversations, and marketing. As X continues to blossom, its role in digital marketing has become more salient than ever. However, understanding how to leverage X for marketing purposes is more complex than it might seem. Twitter communities Join the Twitter Community.

Strategy 52

Strategy Twitter Tips Marketing 52

Koka Sexton

NOVEMBER 9, 2022

Demand generation is a marketing strategy that helps companies to generate awareness, interest, and sales leads. Demand generation is an essential part of any business’s marketing strategy. Demand generation is a marketing function that focuses on building awareness, interest and desire for a product or service. A/B testing.

Marketing 92

Marketing Tourism Loyalty Organization 92

Sprout Social

MARCH 19, 2024

Sprout’s 2023 State of Social Media report confirms these advantages, with 9 out of 10 business leaders acknowledging the indispensable role of AI in enhancing market competitiveness, understanding customer preferences and driving innovation. As such, the insights can give you an in-depth view of the market, customers and competitors.

Sentiment 111

Sentiment Banking Patterns Hotels 111

Sprout Social

MAY 8, 2023

It’s important to understand how posting on TikTok at the right times can be a huge benefit to your TikTok marketing strategy. Start a free Sprout Social trial Disclaimer: Data from Sprout Social include users from various plan types, industries and locations. Industry-specific data includes mid- to high-level engagement times.

Tourism 108

Tourism Travel Education Engagement 108

Pixlee

SEPTEMBER 23, 2017

Social-media savvy travelers are making an indelible mark on the travel and hospitality industries. Influencers have become an integral part of many brands’ marketing strategies as today’s consumers trust peer recommendations above all other forms of marketing. Budget Traveling and Hacks. Nomadic Matt.

Travel 66

Travel Influencer Brands Airlines 66

Sprout Social

APRIL 24, 2023

It’s no wonder that influencer marketing is one of the most popular forms of social media marketing. Influencer marketing is far from over—but it is undergoing systemic change. Endorsement expectations are familiar territory for brands and marketers. The signs are everywhere. wherenextnicole Instagram vs reality ??

Influencer 122

Influencer Marketing Social Media Travel 122

Hootsuite

AUGUST 10, 2022

Unless you’re a plucky time-traveler from the 1800s, you probably already know what an influencer is. (If Influencing as a career has made a significant impact on social marketing, and on the media industry as a whole. Scroll for more (time traveler: not that kind of scroll). That’s why influencer marketing is so popular.

How To 106

How To Marketing Collaboration Influencer 106

Pixlee

MARCH 23, 2017

Social-media savvy travelers are making an indelible mark on the travel and hospitality industries. Social media influencers' reach on different social media platforms can equal over 5 figures in new bookings for travel brands.

Travel 40

Travel Influencer Marketing Industry 40

Sprout Social

APRIL 22, 2021

In fact, many of the staple offerings in the hospitality industry today—room service, the minibar, central reservations systems—were once Hilton innovations. While the effects of the pandemic have been devastating across the board, one of the hardest hit industries was Travel and Hospitality. Their business depended on it.

Hotels 124

Hotels Strategy Travel Sentiment 124

Social Media Strategies Summit

SEPTEMBER 25, 2019

In fact, chatbots have already changed the way many marketers think about reaching and engaging customers. While the concept of AI chatbots may seem overwhelming, there are many benefits to incorporating them into your marketing and customer experience strategy. As marketers, it is vital that we bridge this gap. WSJ Chatbot.

Examples 185

Examples Real Estate Hotels Marketing 185

Keyhole.co

MARCH 24, 2024

So, how did the vacation rental marketplace become a trailblazer in the hospitality industry? But how did they hit the marketing bullseye with their social handles? Such marketing leverages the audience’s desire for out-of-the-box experiences and becoming a part of something bigger. Let’s find out. or “Belong Anywhere.”

Communities 59

Communities Social Media Strategy UGC 59

Pixlee

OCTOBER 30, 2019

Online travel agencies (OTA’s) were extremely innovative in their genesis, but now, their user experience is starting to fall short. Online travel agencies can learn from Amazon’s checkout process by reprioritizing the consumer experience, especially at checkout. Simplifying the Checkout to Increase Conversion. Smart Tools Integration.

Travel 45

Travel Discount Compete Price 45

Social Media Strategies Summit

AUGUST 28, 2019

Today’s marketers are all looking for new ways to find and attract their ideal audience. But in the fast-paced and ever-evolving digital marketing landscape, it’s getting harder and harder to reach your people and get results. Enter AI in marketing. What is artificial intelligence marketing? Examples of AI in Marketing.

Examples 200

Examples Marketing Retail Automotive 200

Sprout Social

MARCH 25, 2024

In this post, you’ll find a curated list of the top Instagram Reel hashtags for travel, fitness, food, fashion and other categories. Below is a list of 250+ top hashtags for various industries like fashion, travel, fitness and food. We’ve also added popular hashtags for viral and funny Reels—all relevant to brands and marketers.

Hashtag 90

Hashtag Instagram Engagement Brands 90

Talkwalker SM

JULY 28, 2016

Here are 5 great examples of hashtag campaigns from the hospitality industry that will inspire your social media strategy. LifeWellTravelled: Cathay Pacific sets the travel tone. Screenshot from the Facebook account of Brooke Savard, creator of the popular World of Wanderlust travel blog.

Hashtag 60

Hashtag Industry Campaign Hotels 60

Sprout Social

JULY 6, 2022

What are the best times to post on Twitter by industry? Travel and Tourism. Best Times to Post on Twitter by Industry. Being armed with the best times to post on Twitter is a great start to any social media content calendar , it’s important to see how the data translates to your specific industry. Consumer Goods.

Twitter 105

Twitter Tourism Travel Education 105

Idaconcpts

JANUARY 11, 2013

With 2012 serving up the latest and greatest technology, from smartphones to industrial solar arrays, this year is only going to get bigger, better, and more exciting! Grab New York Tourist Pass to make the most of your NYC travel experience! Consumer Electronics Show (CES) 2013. The Next Web Europe 2013.

Conference 126

Conference Travel Hotels Startup 126

Later

SEPTEMBER 15, 2020

This year has seen a shift with brands publicly taking accountability for a lack of diversity in influencer marketing. From the beauty to travel industry, Black content creators have spoken out about tokenization, unfair pay, and microaggressions when collaborating with brands. Want to create a more inclusive marketing strategy?

Influencer 65

Influencer Travel Marketing Instagram 65

Sprout Social

MAY 26, 2020

Remote work and safer-at-home orders are shifting digital transformation plans everywhere into warp speed, and marketers are along for the ride. In the context of marketing and business, progressions in television, radio and internet-based communications repeatedly demonstrate the advantage held by media-literate brands. Let’s dig in.

Marketing 142

Marketing Class Skills Trends 142