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How PR and Social Media Can Work Together

Webbiquity SMM

Both require relationships with influential people in one’s industry to be effective. In this example, a press release is distributed online, posted to the company’s Facebook and Twitter updates, and used to create a social media release (using a tool such as PitchEngine ). Share this on LinkedIn. Since many (most?)

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Three Overlooked Ways to Improve SEO Results

Webbiquity SMM

But here are three areas where many companies aren’t realizing the synergistic benefits of coordination with their SEO efforts: Blogging: given that less than half of companies —both small businesses and the Fortune 500—actively maintain industry blogs, this is an underutilized area for SEO benefit. Share this on LinkedIn.

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Best Social PR Guides, Tips and Tools of 2010

Webbiquity SMM

How can you amplify and extend new releases through social media? Effectively connect with bloggers and other key online influencers in your industry? The Most Overused Buzzwords and Marketing Speak in Press Releases by Adam Sherk. Public Relations: The best press release is no press release by MarketingSherpa.

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Meet the Chinese Groupon: GaoPeng.com

Idaconcpts

It was only a matter of time, that the online group buying industry will have its pioneer in China. Share this on LinkedIn. Share this on Technorati. If you look for a Chinese version of Facebook, you will find Renren.com. If you look for a Chinese version of Twitter, you will find Weibo. Try GaoPeng at [link]. Tweet This!

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10 Strategies of Push-Pull Marketing for Your Online Business

Idaconcpts

Press releases. Use online press releases (also known as social media press releases) to include useful links to your products in your press releases. Collaborate with others in your industry. Share this on LinkedIn. Share this on Technorati. Sales announcements.

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5 Reasons I’m Thankful for Social Media

Webbiquity SMM

Now, social media tools like Facebook and LinkedIn make it easy and (usually) non-awkward. Your competitor recently released a new product? Their press release, and perhaps a puff piece in an industry trade pub where they advertise, are no longer the only sources of information about it. Share this on LinkedIn.

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How I Network on Friendster, Facebook, MySpace, and LinkedIn Â?

Techipedia: Tamar Weinberg

To answer some questions, Industry connections are those I know through the search industry (primarily) but I have not yet met in person. Industry colleagues are those I have met in person (typically in a casual atmosphere or at conferences). LinkedIn is a industry tool.

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