LinkedIn Outlines Renewed Focus on Industry-Specific Content and Knowledge Sharing
Social Media Today
MARCH 5, 2024
LinkedIn's looking to partner with niche publishers to build its shared knowledge base.
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Social Media Today
MARCH 5, 2024
LinkedIn's looking to partner with niche publishers to build its shared knowledge base.
Social Media Today
MARCH 5, 2024
LinkedIn's looking to partner with niche publishers to build its shared knowledge base.
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Hootsuite
SEPTEMBER 25, 2023
average performance stats for a social platform or industry), it’s difficult to make sense of raw data. In this post, we’ve rounded up average social media engagement rates from 13 top industries to give you a better understanding of where you stand. Did your target audience love your campaign, or was it a flop? But we got you.
Webbiquity SMM
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No doubt you’re already doing some networking online, and you’ve optimized your profile to grow your network on LinkedIn. Is your industry or field of interest highly visual, like photography or fitness? You can either search for specific people within your industry, or you can search for subjects within your field.
Sprout Social
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LinkedIn is more than just a networking site. In this post, we’ll walk you through finding, using and optimizing LinkedIn hashtags to get more eyes on your content. We’ve also rounded up the top 30 most popular hashtags on the network so you can hop on relevant trends and boost your LinkedIn marketing strategy.
Sprout Social
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With over a billion members in 200+ countries and territories worldwide, LinkedIn is one of the most popular social networks for brands looking to reach a professional audience. LinkedIn hashtags are searchable, which increases your content’s reach and gets your posts in front of more of the right people. Hashtags may be the answer.
Buffer Social
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Whether you are a seasoned social media professional or just getting started on leveraging the power of LinkedIn, it can be easy to fall prey to some of the most common misconceptions about this powerful social network. What kinds of content should you be posting to LinkedIn? And how does all of this impact LinkedIn’s algorithm?
Keyhole.co
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LinkedIn is the answer! But what are the odds that your LinkedIn content will stand out in a sea of digital competition? And when it comes to this, consider leveraging LinkedIn hashtag analytics. Don’t worry—This page covers everything you should know about LinkedIn hashtag analytics. LinkedIn SEO is the answer!
Sprout Social
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LinkedIn Groups are about building community and fostering relationships. With over 900 million LinkedIn members out there, Groups are a great way to hone in on your area of interest or expertise. Four out of five LinkedIn members drive business decisions. Four out of five LinkedIn members drive business decisions.
Social Media Today
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LinkedIn is looking to help professionals and businesses better prepare for coming industry shifts with its new LinkedIn Learning Hub.
Buffer Social
SEPTEMBER 11, 2023
Having a strong LinkedIn game is no longer an option. This trend leverages social media platforms to build connections and establish meaningful relationships with potential business prospects — and when it comes to social selling, LinkedIn is the MVP. The reality is that the best LinkedIn users are marketing machines.
Buffer Social
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LinkedIn carousels are a great content format for many reasons. First, the LinkedIn algorithm prioritizes this content format, probably thanks to the visual appeal and subsequent engagement. Beehiiv uses LinkedIn carousels to welcome new hires. It creates a sense of community and shows that the company values its employees.
Sprout Social
SEPTEMBER 6, 2023
LinkedIn is a powerful marketing tool for any business, particularly in the B2B landscape. A strong presence on LinkedIn provides your business with a professional digital presence and an opportunity for your brand to be seen by 930 million members and 75 million businesses. Table of contents: What is a LinkedIn Business Page?
Ignite Social Media
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LinkedIn has a lightweight Javascript tag; the “LinkedIn Insight Tag”. Here are a few key stats to keep in mind before diving into the LinkedIn Insight Tag: It’s projected that more than half of marketers will leverage LinkedIn for marketing and advertising by 2021 (excludes companies that use it strictly for recruiting).
Keyhole.co
MARCH 11, 2024
Are you seeking to optimize your LinkedIn presence by tracking its growth and performance? Creating a monthly LinkedIn Analytics report is your go-to strategy for gauging your professional network’s engagement and reach. Yet, simply being active on LinkedIn won’t guarantee success. Let’s get started!
Buffer Social
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LinkedIn, however, has gone the other way. Here’s everything you need to know about LinkedIn Top Voices and how to become one. What is a LinkedIn ‘Top Voice’? The networking platform is doubling down on skills, experience, and a bit of leg work in the Top Voices program.
Buffer Social
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It was 2015, and I was in my first year of college when I learned about LinkedIn. Then, per my career objective to become a well-known writer at that time, I had to send my resume and a link to my LinkedIn profile for a gig at a very popular online magazine. So, I started consuming content on LinkedIn.
Ignite Social Media
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Many social media platforms are making changes since they’re becoming a critical channel for marketing efforts given the global pandemic, so it’s no surprise that LinkedIn marketing is already in the works with several changes to compete with other platforms. Posts on LinkedIn: Then Versus Now.
Hootsuite
JANUARY 2, 2024
Wanna build your LinkedIn network fast? Turns out, maybe not as long as you think… As the world’s most popular business-focused social platform with over 950 million people , LinkedIn is the best place to build your professional network. Any comment is better than no comment when it comes to attracting new LinkedIn connections.
Keyhole.co
MARCH 20, 2024
As a B2B marketer, if you’re ignoring LinkedIn, you could be missing out on vital opportunities to connect with your audience and generate new leads. In fact, LinkedIn’s research found that audiences exposed to brand messages on LinkedIn are six times more likely to convert. Review of selected LinkedIn monitoring tools 1.
Buffer Social
JANUARY 18, 2024
It’s not the first time I’ve tried out LinkedIn Premium — but it is the first time I’m approaching the platform’s paid subscription as a creator. But, after nabbing my dream role at Buffer , my goals on LinkedIn shifted. It just might. That depends on which plan you go for.
Sprout Social
FEBRUARY 8, 2023
But if you work in a technical or niche industry, it might seem like you don’t belong on social. No matter your industry, you can make waves on social media. Industry events and webinars make space for people to discuss trends, talk about controversies and tout the latest innovations in their industries.
Oktopost
DECEMBER 4, 2023
LinkedIn Sales Navigator has evolved into an indispensable tool for the majority of sales teams. With the strong presence of B2B buyers on LinkedIn, sales teams are now leveraging the platform to optimize their prospecting efforts, moving beyond solely using cold calling and traditional outreach methods.
Sprout Social
OCTOBER 4, 2022
If you’re looking to step up your content marketing and reach on LinkedIn, then creator mode may be the solution you’re looking for. Simply put, this relatively new feature from LinkedIn gives individuals a boosted platform to share their content. What is LinkedIn creator mode? How to turn on LinkedIn creator mode.
Social Media Strategies Summit
FEBRUARY 4, 2021
Today, the focus will be on Linkedin and how it can help B2B brands. LinkedIn is a social media platform that is more suitable for professions rather than entertainment, making it rather effective for B2B marketing. Consider the following statistics from LinkedIn: 94% of B2B marketers use LinkedIn for content marketing.
Sprout Social
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I’m willing to bet it’s LinkedIn. As a hub for thought leaders and job seekers alike, LinkedIn is a goldmine for uncovering new leads and talent alike. And LinkedIn employee advocacy is how you reach them. Why is LinkedIn employee advocacy right for your social strategy? 10 tips to master advocacy on LinkedIn.
The Realtime Report
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LinkedIn Career Advice: Don’t Miss Out on Your Next Job Search. Using LinkedIn as part of your strategy is smart, and LinkedIn career advice is usually right on the money. Did you know that 87% of corporate job recruiters use LinkedIn to find candidates? Getting on LinkedIn could be the best move for your career.
Koka Sexton
DECEMBER 16, 2022
As a professional, it’s important to establish and maintain a strong online presence, and LinkedIn is an essential platform for doing so. One key aspect of building a strong professional brand on LinkedIn is engagement. ” Tips for Increasing Your Visibility and Engagement on LinkedIn.
The Realtime Report
JULY 23, 2020
Is LinkedIn Premium Right for You? LinkedIn is an online professional-networking service that gives its members the chance to create and expand their business contacts, network with other professionals in the same industry, search for jobs, find new clients, find new business opportunities and utilize LinkedIn advertising.
Social Media Today
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New insights into the evolving AI shift, and what skills you should be developing.
Social Media Today
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Buffer Social
JULY 13, 2023
The LinkedIn team , referred to as “unlikely champions of creativity” by the Creative Review , have turned their focus to creators in recent years. Features like Creator Mode and LinkedIn Top Voices have made the platform a destination for many looking to grow their personal and business brands.
Keyhole.co
FEBRUARY 5, 2024
Linkedin has become the cornerstone of professional social networking for businesses and employees alike. LinkedIn audits are a fundamental part of any yearly brand spring clean. What is a LinkedIn audit? First things first, what even is a LinkedIn audit? How to enhance your profile with a LinkedIn audit 1.
SocMed Sean
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SocMedSean - Social.Media.Sean [ANSWERED] How Do I Share A Tweet To LinkedIn? Hey Sean, For those of us that use LinkedIn professionally, do you have guidance on how to share a tweet to our LinkedIn accounts? Let’s start with the easy answer of how to share a tweet from Twitter to your LinkedIn feed.
Webbiquity SMM
JUNE 20, 2019
There are still a few old-school managers out there who are hesitant to encourage their employees to stay active on LinkedIn. However, most enlightened executives now realize LinkedIn is a powerful tool to transform their already-engaged employees into company brand ambassadors. Converting your employees into company brand ambassadors.
Sherrilynne Starkie
AUGUST 27, 2018
Industry programs fit the bill, too. As a recruiter, I look for certifications from those technology companies that drive the internet (think Google, Facebook, Twitter, LinkedIn, and Hootsuite). The post Industry certification a must for social media career success appeared first on Sherrilynne Starkie.
Webbiquity SMM
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When harnessed to its full potential, it’s surprising how powerful LinkedIn can be as a marketing tool. Not only can building a presence on the platform help to boost brand awareness, but it allows you to provide users with quality content, which in turn enhances your status as a trusted, go-to source in your industry.
Devumi
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Thought leaders are highly respected within their industries and wield a large amount of influence. Establishing yourself as one on LinkedIn will give your career a big boost. Here is how you can become a LinkedIn influencer to position yourself as a thought leader and trusted industry voice on this business oriented social platform.
Keyhole.co
JANUARY 9, 2024
LinkedIn has emerged as a powerful platform for content marketing, particularly for B2B marketers. A company with users totaling more than 900 million professionals around the world, LinkedIn provides special opportunities to reach a specific demographic and increase interaction. Why track LinkedIn analytics?
Hootsuite
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I wanted to see if LinkedIn pods actually worked or if they were just a waste of time. For those of you who don’t know what a LinkedIn pod is, it’s basically a group of people who agree to like, comment and engage with each other’s posts. Here’s what I learned from my experience with LinkedIn pods.
Sprout Social
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At 706+ million users in 200+ countries, LinkedIn is one of the most used social media platforms for making connections. Recruiters, both fresh and seasoned, can always use a refresh on their LinkedIn recruiting strategy. Update your LinkedIn company profile. Up your LinkedIn marketing game. Update your personal profile.
Devumi
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Musicians are always looking for ways to make contacts in the music industry. You may not think this, but LinkedIn is a surprisingly useful tool for reaching out to music industry contacts. Reaching out to music industry contacts Connecting with music industry […].
Keyhole.co
FEBRUARY 4, 2023
Believe it or not, LinkedIn still seems intimidating for most businesses. In fact, LinkedIn released a series of updates to encourage budding brands to be active on the platform. Brands become super conscious and play safe with their LinkedIn marketing strategy in fear that they will lose that professional edge.
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