Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. Moreover, Keyhole comes with sentiment analysis and competitor monitoring features. Engage with influencers seamlessly and track their ROI within your overall campaign.

Industry 52

Industry News Google Brands 52

Sprout Social

FEBRUARY 1, 2024

It also captures real-time, unfiltered perspectives on your brand, the wider industry and competitors. This qualitative social data reveals customer sentiments, preferences and experiences. If other customers share the sentiment, it gives the brand ideas on where to potentially expand next.

Social Media 108

Social Media Sentiment Loyalty Microsoft 108

Sprout Social

MARCH 19, 2024

In this article, we’ll explore what AI insights are exactly, how they work and how they’re applied practically to progress different industries. How AI insights help businesses Let’s explore how AI insights help industries strengthen business strategies, meet market needs and boost brand loyalty. What are AI insights?

Sentiment 109

Sentiment Banking Patterns Hotels 109

Sprout Social

JANUARY 11, 2024

From social media mentions to searches, these metrics reveal the extent of your brand’s presence and influence. That’s the power of brand awareness—it shapes both recognition and perception and influences every customer interaction. Is the influencer partnership driving more brand mentions and positive sentiment online?

Brands 108

Brands How To Sentiment Metrics 108

Keyhole.co

APRIL 2, 2024

With this in mind, do you need to measure brand sentiment, track industry trends, or keep up with competitors? In this case, you might consider tracking engagement metrics, brand sentiment, and conversions. In this case, you might consider tracking engagement metrics, brand sentiment, and conversions.

Metrics 52

Metrics Sentiment Analysis Influencer 52

Sprout Social

FEBRUARY 19, 2024

The intuitive collaboration between artificial intelligence (AI) and human effort is driving innovation across a range of industries such as health sciences, supply chain management, manufacturing and research & development. In Sprout, you get sentiment analysis metrics of your brand automatically in the form of graphs and reports.

Strategy 103

Strategy Sentiment Patterns Marketing 103

Webbiquity SMM

NOVEMBER 8, 2022

When an unknown variable is introduced, people are likely to take action depending on the sentiments of the majority. Influencer Marketing : Influencers can be thought of as celebrities within specific niches or industries. Expert Endorsement: Industry experts are authoritative sources of social proof.

comScore 299

comScore Marketing Case Study Review 299

Keyhole.co

FEBRUARY 20, 2024

Imagine gaining deep insights into your audience’s desires, tracking sentiments towards your brand, and outshining your competitors in the aesthetic world of Instagram. Discover loyal brand advocates Instagram is a hub for influencers, and social listening enables you to discover relevant influencers in your industry.

Instagram 52

Instagram Sentiment Reputation Hashtag 52

Sprout Social

MARCH 12, 2024

The influencer loophole While most brands might shy away from sharing explicit statements about their political affiliation, there might be one way they can still demonstrate their values: influencer marketing. Even if your influencer campaigns are apolitical, your brand will be associated with the influencers’ values.

Social Media 112

Social Media Marketing Sentiment Influencer 112

Hootsuite

NOVEMBER 7, 2023

Bonus : Discover the best way to gather insights and intel from your audience, competitors, industry, and favorite aspirational brands in our complete guide to advanced social listening. You can then access all of this information in one place to get both macro and micro views of the social conversation about your industry and your brand.

Brand Monitoring 98

Brand Monitoring Tools Brands HootSuite 98

Keyhole.co

JANUARY 17, 2024

So, when we delve into social listening, we’re exploring the “why” – the motivations and sentiments that drive the online discourse. You need to gauge and analyze the overall sentiment of online conversations related to your brand. Monitoring tackles the symptoms, and listening dives deep to reveal the root causes.

Sentiment 52

Sentiment Analysis Brand Monitoring Trends 52

Razor Social

MAY 15, 2019

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. There’s a very good reason why Google trends shows massive growth in search traffic for influencer marketing. The influencers found them!

Influencer 104

Influencer Social Media How To Campaign 104

Sprout Social

MAY 9, 2023

AI technologies like natural language processing (NLP), machine learning (ML), sentiment analysis and others guide decision-making, so you stay ahead of competitors and are prepared for the challenges of a dynamic marketplace. AI-driven marketing is set to drive 45% of the total global economy by 2030. Here is a closer look.

Sentiment 131

Sentiment Marketing Analysis Loyalty 131

Oktopost

MARCH 20, 2022

It has to be a two-way street: before you even say something, you might want to listen to what your audience, your competitors, and the entire industry are talking about. Social listening is also a great way to analyze how your presence stacks up against competitors and industry leaders. Research engine for agile product teams.

Conversation 118

Conversation Sentiment B2B Module 118

Keyhole.co

FEBRUARY 3, 2024

Share of voice, also known as SOV, is a unit of measurement to find out how much authority you have when it comes to industry discussions. It also indicates how often customers turn towards your brand when discussing trends, ideas, and insights in your industry. Measuring SOV can benefit businesses of all sizes, regardless of industry.

Social Media 59

Social Media How To Metrics Sentiment 59

Hootsuite

SEPTEMBER 14, 2023

By tuning in to the conversations that your target audience is having–both about your brand and the broader topics in your industry–you can gain valuable insights into how they think, what they care about, and what motivates them. Get to know your customers Social media intelligence is more than just monitoring sentiment.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Keyhole.co

MARCH 9, 2023

To make your search for the right social listening tool easier, we’ve compiled a huge list of the best tools in the industry, including research on the pros and cons of each tool. You can also use Keyhole to conduct social listening and identify which online accounts or influencers are talking about you or your brand.

Tools 84

Tools Sentiment Hubspot Price 84

Sprout Social

SEPTEMBER 11, 2023

NLP powers AI tools through topic clustering and sentiment analysis , enabling marketers to extract brand insights from social listening, reviews, surveys and other customer data for strategic decision-making. NLP uses rule-based approaches and statistical models to perform complex language-related tasks in various industry applications.

Process 108

Process Sentiment Analysis Applications 108

Oktopost

APRIL 6, 2023

Episode Summary Social listening is the practice of monitoring social media platforms to gather insights and gain an understanding of customer behavior and sentiment. Catch all episodes here. Social listening can help businesses to improve their marketing and sales strategies by identifying customer needs, preferences, and pain points.

Atlassian 118

Atlassian Strategy B2B Apple 118

Sprout Social

OCTOBER 15, 2020

You might not agree with some of the conversations you see around your brand, but this gives you an understanding of the general sentiment around your brand and products. Understanding sentiment. Brand monitoring can help you better understand the overall sentiment that people have towards your brand. Name variations.

Brand Monitoring 141

Brand Monitoring Brands Sentiment Reputation 141

Keyhole.co

JANUARY 16, 2024

It can help answer questions such as: Who is making waves in my industry? Trend identification Stay ahead by identifying and adapting to industry trends emerging from social chatter. To do this, just set up alerts for any mentions of your brand, competitors, or industry keywords. Social Listening is your spyglass.

Analysis 52

Analysis Sentiment Reputation Hashtag 52

agora pulse

SEPTEMBER 21, 2019

Are you seeing these red flags in your relationship with a social media influencer? Among them, influencer marketing continues to grow and has had some massive successes. As the director of Contentworks Agency , I’m often being asked to facilitate influencer relationships. Influencer tweets increase purchase intent 5.2X

Influencer 116

Influencer Social Media ROI Social Media Management 116

agora pulse

SEPTEMBER 21, 2019

Among them, influencer marketing continues to grow and has had some massive successes. As the director of Contentworks Agency , I’m often being asked to facilitate influencer relationships. Benefits of Great Social Media Influencer Relationships. Influencer tweets increase purchase intent 5.2X The result is over 3.5

Influencer 116

Influencer Social Media ROI Social Media Management 116

Talkwalker SM

FEBRUARY 8, 2016

million times on social media in the month of January alone – we used Talkwalker’s advanced social media analytics to give these brands some tips on using social listening to measure the ROI of their influencer marketing. Tip #2: Change In Sentiment: Maximize ROI By Identifying Key Marketing Efforts.

ROI 84

ROI Influencer Sentiment Tips 84

Sprout Social

FEBRUARY 15, 2024

Social media management tools like Sprout help you conduct sentiment analysis with artificial intelligence so you can easily review and measure what people are saying about you—and topics related to your brand and industry—across social media. Thus, helping you gain a competitive edge over the rest of the industry.

Engagement 104

Engagement Tips Loyalty Metrics 104

Keyhole.co

DECEMBER 15, 2023

Leverage influencers for leads: The service helps brands connect with relevant influencers who can then help boost sales leads. With comprehensive features like profile analytics, influencer tracking, geo-location, and keyword filters, Keyhole helps brands maximize their social media pull.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Keyhole.co

JANUARY 15, 2024

Imagine you’ve partnered with what appeared to be a solid influencer for your marketing campaign, but soon after you launch, some unsavory tweets from the past emerge that show your values really don’t align. Your social listening radar picks up on changes in tone, sentiment, and mentions frequency, however subtle. What can you do?

Sentiment 52

Sentiment How To Reputation Analysis 52

Sprout Social

FEBRUARY 26, 2024

So this month we scoured the internet looking for brands across industries—from pet products to business software to car insurance—who shine when responding on social. Each of these brands deliver A+ customer care , which translates to increased awareness, brand loyalty, positive sentiment and revenue.

Report 65

Report Atlassian Brands Sentiment 65

Keyhole.co

FEBRUARY 13, 2024

That’s why expanding your social listening program here can get you the most honest and accurate insights into your target audience’s sentiments around your brand and industry. Social listening on Twitter can uncover what your audience thinks about other brands in your industry. Keyhole’s QuickTrends feature can help you here.

Twitter 59

Twitter Sentiment Microblogging Hashtag 59

Oktopost

MARCH 7, 2022

Social listening analyzes the data regarding who published the post, what their intent and sentiment was, and the overall climate of it. Social listening also helps you keep tabs on the social media sentiment toward your company and products. Sentiment Analysis. Why Social Listening is Important. 8 Ways to Use Social Listening.

B2B 155

B2B Sentiment Analysis Reputation 155

Keyhole.co

NOVEMBER 7, 2023

Identify trending hashtags in your niche Engage with these hot topics within your industry to connect with a wider, yet niche-targeted audience. This feature empowers you to spot and swiftly engage with emerging industry trends, making sure your brand stays ahead and connected within your niche. Are they worth the hype for your brand?

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Hootsuite

FEBRUARY 7, 2024

You get insights into important hashtag metrics like mentions, engagement, reach, and sentiment. Fedica Source: Fedica Fedica allows you to create a report for any hashtag that shows you who is using it, where it was shared, whether other relevant topics emerged from this hashtag, which influencers target the relevant demographic, and more.

Hashtag 91

Hashtag Analytics Tools HootSuite 91

Sprout Social

MARCH 20, 2023

After seeing anecdotal success through our industry peers referencing BentoBox more and more, getting inbound requests to participate in social media franchises, and a 311% increase in impressions, BentoBox is continuing to see success with a community-driven social strategy. Community is a vague word though. What does it all mean?

Communities 86

Communities Products Company Strategy 86

The Realtime Report

DECEMBER 12, 2012

Amplfy goes way beyond using a one-dimensional Klout score to rank influencers. It even goes beyond what contextual influence scoring tools like Appinions can do. Focus on Conversations, not Influencers. Amply does not score influencers, it scores conversations. And of course there are analytics.

Social Media Management 191

Social Media Management Influencer Platform Social Media 191

Sprout Social

MAY 15, 2023

While one tool gives you an in-depth sentiment analysis, another may be much better at predicting trends. This helps you stay on top of the latest industry trends and identify untapped business opportunities. Discover key influencers and thought leaders that are leading the conversation, so you know whom to engage.

Tools 110

Tools Tweetdeck Brands Sentiment 110

Keyhole.co

MAY 16, 2023

Media monitoring is beneficial for individuals and big brands alike because it allows them to track and analyze mentions of their brand, competitors, and industry keywords across various media channels, including social media, news outlets, blogs, and forums. Knowing what and how to monitor can make you the pioneer of your industry.

Tools 52

Tools Sentiment Analysis Metrics 52

Direct Marketing Observations

FEBRUARY 15, 2010

There is a word in the industry called “ Sentiment ” that is used when trying to determine a person’s attitude. So the sticking point here is whether or not you can use automated analysis to provide sentiment or if it has to be all human interface. The popular themes of managing sentiment revolve around polarity and intensity.

Sentiment 143

Sentiment Analysis Aggregator SEO 143