Adam Sherk

APRIL 30, 2013

Blogger and influencer outreach is an area with strong crossover between PR, audience development and link building. But the same general approach applies to any industry. Finding Bloggers and Influencers. Klout and Kred. Klout’s search functionality also lets you find influencers on specific topics.

Blogger 196

Blogger BuzzStream Influencer Tools 196

The Realtime Report

OCTOBER 18, 2012

Inspired by marketing in the gaming and tech industry, Ford decided to invest in a “pre-launch” for the automaker’s Fiesta model, looking to create buzz and “develop demand before the product even really exists.” “If you talk about the new product, who would buy the old one?” .”

Influencer 187

Influencer Social Media Klout Comparison 187

Convince & Convert

AUGUST 3, 2011

This is an interview I did with Klout for their Klout Stars series , where they ask “influencers&# about their background in social media. I moved out of that industry into digital marketing in 1994. What advice do you have for someone who wants to take their social media influence and presence to the next level?

Influencer 127

Influencer Klout Retail Curation 127

The Realtime Report

DECEMBER 12, 2012

Amplfy goes way beyond using a one-dimensional Klout score to rank influencers. It even goes beyond what contextual influence scoring tools like Appinions can do. Focus on Conversations, not Influencers. Amply does not score influencers, it scores conversations. And of course there are analytics.

Social Media Management 191

Social Media Management Influencer Platform Social Media 191

Waxing UnLyrical

NOVEMBER 21, 2011

I’m being challenged to a battle of egos by a stranger on Twitter: “@pierreloic your Klout Score is 33 (I’m a 51). Check out your @klout profile today.”. She’s after all “a 63″ and the Klout resident expert on all things bacon and Kim Kardashian. Guest post by Pierre-Loic Assayag. I’m glad we didn’t let it.

Klout 207

Klout CPI Foursquare Influencer 207

Pixlee

SEPTEMBER 23, 2017

Social-media savvy travelers are making an indelible mark on the travel and hospitality industries. Influencers have become an integral part of many brands’ marketing strategies as today’s consumers trust peer recommendations above all other forms of marketing. How do you find the right influencers to represent your travel brand?

Travel 66

Travel Influencer Brands Airlines 66

Koka Sexton

JULY 18, 2015

Influencer marketing , (also Influence Marketing ) is a form of marketing that has emerged from a variety of recent practices and studies, in which focus is placed on specific key individuals (or types of individual) rather than the target market as a whole. Influencers may be potential buyers themselves, or they may be third parties.

Influencer 40

Influencer Klout Marketing Wiki 40

The Way of the Web

SEPTEMBER 29, 2011

Like a lot of people, I’m registered on both Klout and Peerindex , which both attempt to track my online influence in slightly different ways to give one overall score which can be compared to others in my areas of interest. Measuring influence or just tracking loyalty? and Flickr.

Klout 49

Klout Loyalty Social Networking Influencer 49

agora pulse

AUGUST 11, 2016

According to a recent Twitter blog post , 40% of Twitter users have made a purchase because of a recommendation of an influencer. So while we might understand the reasons to build relationships with influencers , we often get stuck on how to find Twitter influencers to build these relationships with. Google Search.

Influencer 60

Influencer Twitter Klout Analysis 60

Mindjumpers

NOVEMBER 16, 2012

In addition, 21 experts and influencers within the fields of content marketing, search engine optimization and social marketing are sharing their thoughts and advices in the new report. Looking from a broader perspective in your industry, be the first to identify the existing content gaps and let your brand bridge them. Go beyond that.

Report 216

Report Content Marketing Nielsen 216

Koka Sexton

DECEMBER 22, 2012

” The criteria used to benchmark each individual’s impact within the sales space was: Social media presence – Twitter/ Facebook/ Klout score/LinkedIn authority. But I will say that I appreciate and am honored to be on a successful list along with some of the biggest names in the industry like: Marc Benioff. Jeffrey Gitomer.

Influencer 81

Influencer Klout Marketing eBook 81

Webbiquity SMM

MARCH 30, 2012

Identify the key influencers in your market. These are the journalists, bloggers, analysts (industry or financial) and others who can help amplify your content, spread your story, and lend credibility to your messages. Combing these measures provides at least a rough guide to the relative influence of various sources.

Vocus 184

Vocus Alltop Message Boards Klout 184

Razor Social

NOVEMBER 16, 2016

Who are the key influencers in your industry on Twitter that you need to connect with? By identifying and building relationships with influencers you will have many benefits – Get your content shared, form partnerships, generate business and much more. Find the influencers! Searching for travel writers.

Influencer 40

Influencer Twitter How To Klout 40

Twist Image

JUNE 28, 2011

This past Sunday, the New York Times ' Sunday Review ran an opinion piece called, Got Twitter, You've Been Scored , by Stephanie Rosenbloom that looked at the emerging trend of brands using social media analytics platforms like Klout , PeerIndex and Twitter Grader to see how "influential" individuals are. music industry.

Klout 103

Klout Airlines Hotels Influencer 103

Webbiquity SMM

DECEMBER 20, 2011

Influence (e.g., Klout and Kred scores). Followers by industry, function and company. • Recommendations on products or services. Followers by industry, function and company. . • Interaction (@ mentions). Retweets (reflects both level of engagement and quality of shared content). Most tweeted links (i.e.,

Social Media 194

Social Media Metrics ROI Klout 194

Buffer Social

MARCH 6, 2017

Working with your profiles and pages across the major social channels, Klout puts together a score from 0 to 100 on your influence on social media. Klout also suggests content, which you can schedule and share through its app to improve your Klout score. Google+ Influence. TweetReach.

Analytics 111

Analytics Social Media Tools Klout 111

Convince & Convert

MAY 20, 2012

The social media software industry offers some amazing functionality, but it suffers mightily from murky messaging and customer confusion. Everyone in this industry needs to sharpen their messaging and be more specific about what they do. I need to understand their passions and spheres of influence. investor), Vocus.

Crimson Hexagon 140

Crimson Hexagon Software Social Media Attensity 140

Devumi

MAY 1, 2015

Purchased YouTube subscribers will not raise your Klout score Klout is all about interaction with your audience. Purchased YouTube subscribers will not do much to increase your Klout score in any significant way. Your chances of paying for YouTube subscribers and not getting YouTube subscribers went sky-high.

Buy 60

Buy YouTube Klout Groups 60

Proactive Report

MAY 24, 2012

The next step is to use ranking and influence tools. You can start with Peer Index and Klout. They both give an influence score based on a number of factors. If you are serious about this activity, try eCairn Conversation, which is excellent at ranking influencers and assisting you with outreach to your fans.

Brands 101

Brands Klout StumbleUpon Digg 101

Webbiquity SMM

JANUARY 24, 2011

A free tool for finding the relative influence of any Twitter user. For those accustomed to getting stratospheric scores on standardized tests, Klout can seem a bit harsh. A realtime social media monitoring tool featuring sentiment analysis, key influencer tracking, and the ability to sort/view results by geography and demographics.

Tools 206

Tools Social Media Lithium Sysomos 206

Jeff Esposito

SEPTEMBER 27, 2010

Home About Archives Press Clips Spark Advisors Suggested Reading Can influence be bought? Two weeks ago, I received an email from the folks at Klout informing me that Fox wanted to send me a watching kit for its new television series Lone Star. I am simply using this as a question of influence. What do you think?

Influencer 35

Influencer Klout Hotels Creative Commons 35

Convince & Convert

MAY 20, 2014

And the good news is, once you understand their specific needs and idiosyncrasies, it becomes easier to develop an effective content plan that truly reaches and influences this market. Make sure your sources are industry-leading and recognizable to increase the credibility quotient. So, put some work into it.

Engagement 144

Engagement Content Klout Groups 144

Kikolani

AUGUST 24, 2012

Announcing the 2012 SEO Industry Survey – From independent consultants to agency SEOs to in-house marketers, we got to see responses from a wide swath of the industry’s demographics. Perspectives on the new scoring algorithm from 12 social influence experts. Photo of the Week.

Mashup 117

Mashup Resources How To Remix 117

Convince & Convert

JUNE 20, 2011

She develops and supervises strategic communications programs for major companies in professional and financial services, with a particular emphasis on the legal, consulting and insurance industries. Use free tools to draw a rich contextual picture, such as Watch that Page, Topsy, Backtype, Klout, Twitalyzer and LinkedIn Signal.

Vimeo 154

Vimeo Klout Insurance Foursquare 154

Kikolani

FEBRUARY 24, 2011

The SEO industry needs to grow a pair – a look at the commentary on the fallout of the JC Penny / Overstock outings. Brilliant bloggers talk about Klout – a roundup of great articles about social influence and Klout. Check out thse tools that will help you find the keywords your competitors target.

Mashup 142

Mashup Resources Klout eBook 142

Webbiquity SMM

MAY 10, 2011

It can influence your prospects to buy from you, but doesn’t normally lead straight to a purchase. For those readers who aren’t able to make it to that industry event to hear your product expert speak live, extend the life of that carefully crafted presentation by posting it on a social content sharing site like Slideshare.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Waxing UnLyrical

OCTOBER 28, 2011

I cannot believe how much drama there is around Klout’s most recent changes. You see, Klout had decided I was (am) influential on bacon. When I was doing this, Jen Zingsheim jokingly asked if my goal was to become “influential” on bacon, so it tickled me to see that, as far as Klout went, this had apparently happened.

Klout 193

Klout Delicious Influencer Flickr 193

Akamai Marketing

FEBRUARY 11, 2009

As a business person, was frustrated to be in the industry being used as a scapegoat for the larger problems for an industry and economic woes. After all, sponsoring and hosting events is an industry too, and it employs a lot of people. This will not kill the event or incentive industry.

Klout 100

Klout Eventful Policies Hosting 100

agora pulse

JULY 13, 2016

This is partly to start listening to conversations and understand what’s trending but also so you can retweet and engage in conversation with Mom influencers. TIP- Retweeting influencers is a great first step for anyone new to Mom marketing as 81% of Moms would trust a blogger over an advert. UrbanMommies. Know Your Hashtags.

Twitter 60

Twitter Hashtag How To Klout 60

Kikolani

JANUARY 14, 2011

8 tips for writing a killer SEO cover letter – great tips on how to those looking for a job in the search industry. How to stop talking about influence – does Klout really matter? Taking back the reins: guilty feelings begone – how to shift away from the guilty feeling. Search Engines / SEO / Analytics.

Mashup 119

Mashup Resources Energy Vimeo 119

Techipedia: Tamar Weinberg

AUGUST 2, 2011

Chaim’s Favorite Little Known Social Media Tools : In a world where everyone is abuzz over influencer measurement and engagement systems like Klout or PeerIndex, I’m going to give you two other tools that are a little under the radar and which we find to be pretty helpful when identifying influencers in different areas.

Tools 277

Tools Tips Marketing Social Media 277

Convince & Convert

NOVEMBER 1, 2011

So I think to some degree, the industry is wiring itself for distraction, because we keep creating new stuff and new stuff and new stuff. There’s a lot of conversation these days about influence or outreach and Klout , with Klout’s new algorithm change recently. I call it the one to one to many approach.

Klout 121

Klout Social Capital Influencer Social Graph 121

ProBlogger

SEPTEMBER 12, 2012

There is an increasingly large population of people, particularly bloggers, who are using tools like Klout and FollowerWonk to help them evaluate where they stand, reputation-wise. Take Klout, for example. Klout will tell you many things about your online persona and your “Google footprint.”

Reputation 40

Reputation Klout Real Estate Yahoo 40

Razor Social

NOVEMBER 29, 0002

Influencers – These are people that have access to a larger audience and have the potential of influencing this audience. Influencer and Trend Analysis – Figure out who the key influencers are who you need to connect with and track trends. This is usually the majority of your audience.

Analytics 89

Analytics Social Media How To Analysis 89

Sprout Social

DECEMBER 27, 2016

Engage with influencers. There are also many tools out there that specialize in finding influencers in your industry. Followerwonk and Klout can come in handy when you’re looking for new accounts. Be aware of any breaking news that might affect your posting schedule. Extra Points: Check in on a marketing campaign.

Social Media 77

Social Media How To Hashtag Publishing 77

The Way of the Web

DECEMBER 24, 2011

How content curation may be a new buzzword for the media industry, but everyone else is already doing it with their writing, photos and videos. Klout and Peerindex: Social network loyalty cards. Everyone’s a curator now. How does that change the way we act with friends and family, or how we upload and share?

Klout 33

Klout Embedding Loyalty Vimeo 33

ProBlogger

OCTOBER 5, 2016

Find the top 20% of influencers in your industry and the top followers in your social media network. See who the influencers are, and make use of tools (such as Kred, PeerIndex, and Klout) that apply metrics to determine top influencers. How to connect with influencers in your niche?

How To 55

How To Health Care Microsoft Blogger 55