yMarketingMatters

JANUARY 23, 2013

No wonder there’s such hostility towards the industry. In terms of industries, the top performers are travel, hardware/software, electronics, apparel, food, home furnishings, gifts/flowers and sporting goods. There’s no need to fret if your company doesn’t fit in to one of those industries.

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Tips Smart Phone Marketing Mobile 178

yMarketingMatters

DECEMBER 4, 2012

It’s important for you, as a business owner, to control and monitor this in order to get content you actually want to see, for example updated news from competitors, partners, vendors and industry leaders. Learn how to take control of your News Feed on your personal page with Facebook’s new Interest List tool. Read the full blog here.

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yMarketingMatters

JULY 12, 2018

No matter what industry your business is in, a strong social media presence offers tremendous opportunity for your business, that can really make a huge impact. So I thought I would share my thoughts and hopefully this will help you. Here’s the thing: I believe that social media for business is no longer an option! .

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yMarketingMatters

FEBRUARY 26, 2014

It has become a rich source of fresh information that keeps you updated with your industry, customers, and competitors. It has become a repository of the latest thinking shared by industry and thought leaders, whom you can follow. Use hashtags for your business to increase your exposure and followers.

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yMarketingMatters

APRIL 10, 2019

Important note before I continue: “Consumer” applies to both B2C and B2B industry. There are a lot of businesses out there that can offer consumers a solution that’s very similar to yours, right? At the end of the day, EVERYONE is a consumer! You are talking to people. Individuals. Think P2P :: Person-to-Person marketing.

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yMarketingMatters

NOVEMBER 9, 2017

It’s very important to focus on a niche market as opposed to a broad market or industry. Make a promise no one else in your industry is doing. He has a deep understanding of the human psyche which is a winning formula for successful marketing. I asked him the question: To Niche Or Not To Niche? His answer: .

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yMarketingMatters

OCTOBER 4, 2013

One of the most powerful features of Linkedin is “Linkedin Groups” which provide a place for professionals in the same industry or with similar interests to start and participate in a discussion within a Group. You can share content, find answers, post and view jobs, make business contacts, and establish yourself as industry experts.

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yMarketingMatters

APRIL 10, 2019

Important note before I continue: “Consumer” applies to both B2C and B2B industry. There are a lot of businesses out there that can offer consumers a solution that’s very similar to yours, right? At the end of the day, EVERYONE is a consumer! You are talking to people. Individuals. Think P2P :: Person-to-Person marketing.

B2B 130

B2B Loyalty Conversation Social Media 130

yMarketingMatters

JULY 14, 2013

In short, it’s an easy way to get your message out there and be on top of what is going on in your industry. . It’s a way to connect with or find your customers, partners and vendors, follow thought leaders, and keep up with what your competition is doing! But if you’re new to Twitter it can be more than a little confusing.

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Twitter Hashtag Feed Feedly 271

yMarketingMatters

APRIL 10, 2019

Important note before I continue: “Consumer” applies to both B2C and B2B industry. There are a lot of businesses out there that can offer consumers a solution that’s very similar to yours, right? At the end of the day, EVERYONE is a consumer! You are talking to people. Individuals. Think P2P :: Person-to-Person marketing.

B2B 100

B2B Loyalty Conversation Social Media 100

yMarketingMatters

JANUARY 10, 2014

Conversion rates can vary depending on the industry, but tend to be around 2-3 percent on average. This is the number of visitors to your site who take a specific action that your content encourages them to, such as signing up for your newsletter.

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Social Media Tips Marketing Mobile 277

yMarketingMatters

JULY 20, 2016

Look at Influencers in your industry. Look at thought leaders in your industry. Use the social media content rule: ⅓ of content shares ideas and stories from thought leaders and other sources. ⅓ is original brand content. ⅓ of content promotes business and converts audience. Ideas For Content. Look at colleagues. USE IMAGES!

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yMarketingMatters

JULY 19, 2016

Look at Influencers in your industry. Look at thought leaders in your industry. Use the social media content rule: ⅓ of content shares ideas and stories from thought leaders and other sources. ⅓ is original brand content. ⅓ of content promotes business and converts audience. Ideas For Content. Look at your competition. TIP: USE IMAGES!

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Twitter How To Hashtag Notification 100

yMarketingMatters

JULY 14, 2013

In short, it’s an easy way to get your message out there and be on top of what is going on in your industry. . It’s a way to connect with or find your customers, partners and vendors, follow thought leaders, and keep up with what your competition is doing! But if you’re new to Twitter it can be more than a little confusing.

Twitter 138

Twitter Hashtag Feed Feedly 138

yMarketingMatters

JULY 14, 2013

In short, it’s an easy way to get your message out there and be on top of what is going on in your industry. . It’s a way to connect with or find your customers, partners and vendors, follow thought leaders, and keep up with what your competition is doing! But if you’re new to Twitter it can be more than a little confusing.

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Twitter Hashtag Feed Feedly 100

yMarketingMatters

FEBRUARY 8, 2018

I have read nearly every blog and article out there, and attended Facebook discussions and webinars by so many experts in the industry from John Loomer , Josh Constine (Techrunch), Fortune , Mari Smith , to Mike Stelzner from Social Media Examiner , and many more. Plus you never know how this is actually going to shake out.

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Feed Feedly News Facebook 145

yMarketingMatters

OCTOBER 1, 2014

Instagram’s Hyperlapse Introduces Selfielapse: The recent Hyperlapse update allows you to use your front-facing camera to shoot a video of yourself: Amazon Enables Access to Amazon Wish List Via Twitter : You can now add items to your Amazon Wish List without leaving Twitter: Google Analytics Introduces New Benchmark Reports : You can now compare (..)

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News Social Media Feed Feedly 239

yMarketingMatters

MAY 14, 2013

Providing real-time industry news along with insightful commentary can help you win on social media. Utilize industry research reports with data and statistics to give your content authority and increased relevance. Newsjacked Content. Statistical Content. People crave numbers and facts. Conclusion.

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Social Media Content Tips Case Study 243

yMarketingMatters

NOVEMBER 29, 2014

Sharing of other valuable Facebook posts in your industry. - Re-Tweeting other valuable tweets in your industry. Industry events. . - Fun Facts. Article Links. Photos/Images. Case studies. Infographics. Company news and announcements. Product launches. Seasonal content.

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Social Media Content Tweetdeck How To 243

yMarketingMatters

AUGUST 17, 2018

For this reason, it’s important to use some specific hashtags for your industry. In addition to those industry/location specific types of hashtags – as per above – use some broad/general hashtags as well to give your post exposure and get engagement. Finding hashtags to use.

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Hashtag Instagram Real Estate Feed 130

yMarketingMatters

AUGUST 17, 2018

For this reason, it’s important to use some specific hashtags for your industry. In addition to those industry/location specific types of hashtags – as per above – use some broad/general hashtags as well to give your post exposure and get engagement. Finding hashtags to use.

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Hashtag Instagram Real Estate Feed 133

yMarketingMatters

AUGUST 17, 2018

For this reason, it’s important to use some specific hashtags for your industry. In addition to those industry/location specific types of hashtags – as per above – use some broad/general hashtags as well to give your post exposure and get engagement. Finding hashtags to use.

Hashtag 100

Hashtag Instagram Real Estate Feed 100

yMarketingMatters

MARCH 27, 2016

It doesn’t matter what industry, topic, niche, or specialty, images matter. Statistics [INFOGRAPHIC] show that visual content captures the attention of your target audience, and will be shared. Content with images gets 94% more views than content sans images.

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Social Media Mobile Marketing YouTube 100