article thumbnail

Get to connection faster: social customer care powered by HubSpot and Sprout

Sprout Social

According to HubSpot , “Happy customers spend more money and refer their friends and family members to companies that help them succeed—and dedicated customer service plays a critical role in customer happiness.” Partnering with HubSpot for deeper—and faster—connection on social. Source: Twitter.

Hubspot 85
article thumbnail

Brand awareness: What it is and strategies to improve it

Sprout Social

Jokes aside, your brand awareness strategy will set the tone for a person’s entire experience with your brand. As your brand awareness strategy matures, you’ll soon find that the most effective awareness drivers don’t come from your official brand channels: they come from your fans. Source: Marketoonist. Brand surveys. No problem.

Strategy 131
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How a social media consultant can help your business

Sherrilynne Starkie

Usually, the issue is a lack of strategy. A smart social media strategy focuses on hard goals like sales leads, staff recruitment and retention, brand awareness and more. Click To Tweet A social media consultant will devise an effective strategy and provide a workable delivery framework. Make this your breakthrough year.

article thumbnail

The 13 Social Media Customer Service Stats You Must Know

Convince & Convert

75% of X (Twitter) Users Have Used the Platform to Connect with Brands According to a Khoros survey , 3/4 of X users have interacted with different companies on the social media platform. Image via Hubspot Mostly, customers ask these questions through the DMs. Ready to Build Your Social Media Customer Service Strategy?

article thumbnail

What to do with your 2020 social strategy now

Sprout Social

As brands planned their strategies, they could not have predicted the way COVID-19 has quickly swept up global markets and conversations. In the wake of the crisis, some brands and social marketers find themselves pivoting away from the social strategies they worked so hard to plan. Adjust your 2020 social strategies and goals.

Strategy 142
article thumbnail

Top B2B Brands on Social Media

Social Media Strategies Summit

They then craft a strategy that will resonate. 1 Hubspot is a Resource for Marketing Decision Makers. Source: Hubspot Facebook. But Hubspot understands their target audience, and focuses their marketing around providing valuable resources to their consumers. Source: Slack Twitter. PRIORITY PLATFORM: Twitter.

B2B 150
article thumbnail

Conversational marketing: What it means for your social media strategy

Sprout Social

Let’s dive into what conversational marketing is and how it will help your social media strategy evolve. The inbound marketing strategy connects channels like your website, social profiles and CRM. Conversational marketing and social media: How to adapt your strategy. What is conversational marketing? Helpdesk integrations.