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Brand awareness: What it is and strategies to improve it

Sprout Social

Brand surveys. Brand surveys are routine (often biannual) surveys that assess what an audience thinks and feels about your brand. Data from brand surveys can be used to track brand perception over time, providing businesses with the insights needed to shape their company’s image in the right direction. Website traffic.

Strategy 129
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What to do with your 2020 social strategy now

Sprout Social

In Sprout’s 2019 #BrandsGetReal survey , we found that 91% of people believe in social’s power to connect people. Tourism, entertainment and retail have been hit especially hard by the current economic downturn as people quarantine and delay major purchases. Messages about helping others grew by 1,174% in March, culminating in 19.5

Strategy 142
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10 Examples of Brands Leading the Way with NFTs

Social Media Strategies Summit

According to a Security.org survey, familiarity with NFTs has skyrocketed in recent months. According to Hubspot research , 14% of media planners have started using non-fungible tokens in their campaigns, while a further 16% plan to do so for the first time in 2022. New product drops, exclusive merch, ultra-rare art, and retail deals.

Examples 177
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Email or RSS: Which Do You Prefer

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Email or RSS: Which Do You Prefer Written on January 13, 2010 by Justin Levy in email , hubspot , rss , social media 40 Comments - Leave a comment! HubSpot serves mostly small and medium businesses in a cross-section of verticals.

RSS 124
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Mapping Your Social Graph

Proactive Report

Although the Edelman Trust Barometer, a global survey of who people trust and whose opinion they value, has shown that people worldwide once again trust executives and experts as the official corporate spokespeople, dependence on peer opinions when making decisions is still high. Source : Hubspot Facebook Marketing Update Spring 2011).

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7 ways to transform your audience into brand evangelists

Sprout Social

There are also about 25-30 replies, but the HubSpot social team doesn’t just leave it there, they ask another question to find out more about her preferences. . Sprout Social surveyed 1,000 US consumers to gauge their expectations of brands’ commitments to social justice and social media activism. Be authentic. bts #fyp. ?

Brands 136
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87 More Vital Social Media Marketing Facts and Stats for 2012

Webbiquity SMM

60% of people who use three or more digital means of research for product purchases learned about a specific brand or retailer from a social networking site. 48% of these consumers responded to a retailer’s offer posted on Facebook or Twitter. 75 of the Fortune 100 companies use LinkedIn in their corporate hiring process. ( HubSpot ).