article thumbnail

Leveraging Social Data for Better Engagement

Oktopost

Additional Resources. In this episode, host Jennifer Gutman mentions additional resources to enrich your lead scoring, nurturing, attribution, and segmentation with social engagement data inside of the following marketing automation platforms: Marketo, Hubspot, & Eloqua. Meet Jennifer.

Data 174
article thumbnail

How a social media consultant can help your business

Sherrilynne Starkie

It can seem like social media is a waste of both time and resources in a world of competing priorities. Certifications from HubSpot and Hootsuite show inbound marketing and social media management expertise. As an outside resource, they have the capacity and agility to be iterative and incremental.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

9 Chatbot builders to enhance your customer support

Sprout Social

HubSpot HubSpot is a leader in marketing and sales platforms, offering a versatile chatbot builder as part of its Service Hub product. By unifying every customer interaction in one place, your team can offer personal, positive engagement without depleting resources.

Hubspot 101
article thumbnail

Guide on How to Start a Business Blog Part 2

Writtent Blog

Blog Name: Because this is a business blog, its name will most likely be “Company Blog” as in Google Blog or HubSpot Blog. For example: HubSpot is one of the fastest growing internet marketing software companies in the U.S., The name of your blog and the tagline in the header are the biggest components in that message.

Hubspot 96
article thumbnail

Top B2B Brands on Social Media

Social Media Strategies Summit

1 Hubspot is a Resource for Marketing Decision Makers. Source: Hubspot Facebook. But Hubspot understands their target audience, and focuses their marketing around providing valuable resources to their consumers. TAKEAWAY: Be a resource. million in 2010 and $513 million in total yearly revenue in 2018.

B2B 150
article thumbnail

The Sales AI Takeover: 5 Use Cases To Test Today

Convince & Convert

Ultimately, you want to augment your human intelligence resources, not replace them. All the big solution providers (Salesforce, HubSpot, Demandbase, etc), and a few new ones, are working to build the all-in-one Sales AI solutions. To test what works for you and best integrates into your sales and marketing strategies.

Hubspot 129
article thumbnail

Content Strategy Tips from Top B2B Brands

Writtent Blog

Dominate Your Niche Image source: HubSpot/PoweredbySearch Who wants to read about marketing automation software? HubSpot is among the best at making B2B content marketing people love, and the phrase has even become their tagline. Even if your small business strategy won’t mesh well with Zombies, don’t be afraid to be bold.

B2B 93