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What's your social currency?

Akamai Marketing

Stop thinking like a marketer/business owner/blogger- extraordinare for a moment, and pause. Yet, according to HubSpot, brands who connect via the social sphere see a direct impact on sales. Lurkers turn the tables a bit on marketers. 640 Million on Facebook. Million users on YouTube. 640 Million on Facebook. Probably not.

Lurker 203
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20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. The core of social media marketing efforts should be the corporate blog. What should they promote? Here are 20 ideas.

ROI 191
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The Nifty 50 Top Women of Twitter for 2011

Webbiquity SMM

The answer may come from the email marketing field. Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. This list will be posted on Cheryl Burgess’ Blue Focus Marketing Blog. Director of Sales for @ klout. What is it?

Twitter 279
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10 Ways to Increase Return Rates on Your Blog

Kikolani

Pack your landing page (which often is the main screen of the blog) with interesting headlines, like Hubspot does for instance, so that visitors that come to read the rest of the newsletter story can also find other great resources and spend some more time on the page. Inbound marketers know the principle of making yourself useful.

Klout 122
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Influencers Are Real, But they’re Not Always Who You Expect

ProBlogger

For many mainstream markets, whose customer bases aren’t full of hardcore social media users, the percentage of the audience who is on social media (especially the newer platforms) tends to be more influential and connected. He would never show up on any Klout report. Lebolukewarm isn’t traditionally influential.

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Social Pros 23 – DJ Waldow, Waldow Social

Convince & Convert

Before we get into the show, I want to give a quick thanks to our sponsors, which includes my company, Argyle Social , makers of the finest data-driven, social media marketing software. Infusionsoft , makers of small and medium-sized business marketing automation. image via Hubspot. Eric and Jim’s Thought of the Week.

LinkedIn 114
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28 (of the) Best Twitter Tips, Tools and Tactics of 2012 (So Far)

Webbiquity SMM

A Beginner’s Guide to Twitter and the Twittersphere Culture by Creative Marketing Channel. ” 17 Examples of Twitter Brand Page Backgrounds to Inspire You by HubSpot. ” 6 Data-Backed Tips for Getting More Retweets [Research] by HubSpot. Twitter Tips for Newbies. Noting that “first impressions matter.

Tools 203