Social Media Strategies Summit

FEBRUARY 13, 2020

For B2B brands, social media is growing in importance: 66% of B2B marketers report that LinkedIn is effective, 66% say they plan to boost their organic usage of Instagram, and 56% rate YouTube as important to overall brands success ( Articulate ). 1 Hubspot is a Resource for Marketing Decision Makers. Source: Hubspot Facebook.

B2B 150

B2B Social Media Brands Hubspot 150

Later

FEBRUARY 16, 2021

To small businesses owners and entrepreneurs, LinkedIn offers a goldmine of potential. With more than 722 million users worldwide, LinkedIn is an ideal platform for building an engaged network and raising brand awareness. To help you get started, we’re sharing 8 ways to use LinkedIn for business: . Use LinkedIn Analytics. #1:

LinkedIn 70

LinkedIn Hashtag Insurance Hubspot 70

Keyhole.co

MARCH 9, 2023

Keyhole offers campaign monitoring, influencer tracking, brand mention monitoring, and powerful competitor research tools that make it easy to benchmark your campaigns against your competitors’. You can also use Keyhole to conduct social listening and identify which online accounts or influencers are talking about you or your brand.

Tools 84

Tools Sentiment Hubspot Price 84

Buffer Social

FEBRUARY 21, 2018

LinkedIn Groups do not have a great reputation. ” While it is true that there are few good LinkedIn Groups, it doesn’t mean that they aren’t useful for all businesses. In this post, we’ll explore why your business should have a LinkedIn Group and how to create and manage a successful group.

Groups 109

Groups Groups LinkedIn Template 109

Rebekah Radice

APRIL 30, 2018

And that’s where the power of influencer marketing comes in. Still not sure if influencer marketing is right for your business? The Case for Influencer Marketing (and How it Will Change Your Business). Influencer marketing is one of the most effective ways to get it. Source: Hubspot. Consumer Trust.

Influencer 60

Influencer Marketing Nielsen Authentication 60

Buffer Social

AUGUST 23, 2018

While much of the focus over the last few years on social media has been on Facebook and Instagram, LinkedIn has been steadily growing its user base to more than 500 million users. 5 LinkedIn marketing tips to grow your Company Page 600% faster. LinkedIn is only just getting started! Let’s get started! – Industry.

LinkedIn 104

LinkedIn Company Tips RSS 104

Firebelly

JANUARY 22, 2018

The best marketing professionals will tell you they use a combination of search, social, influencer and content strategy to generate leads and website visitors. For each dollar marketing professionals spend on influencer marketing, they produce $6.50 People conduct over 3.5 in revenue.

Marketing 181

Marketing Influencer SEO Adwords 181

Oktopost

APRIL 26, 2021

Check out HubSpot Academy’s free Social Media Marketing Certification and equip yourself with the knowledge and tools needed to build a social media strategy for your business. Consider starting a Facebook or LinkedIn group. Here are 9 of the best Facebook groups HubSpot has seen. Reference the amazing content of others.

Engagement 156

Engagement Social Media How To Hubspot 156

Oktopost

DECEMBER 5, 2022

According to HubSpot , around 16% of an average website’s traffic comes from social media. While you’re trying to increase the number of exposure and backlinks you receive from social media, expand your outreach from bloggers to social media influencers. That number is likely to be much higher for B2B influencers.

SEO 115

SEO Social Media Reputation Real Estate 115

Sprout Social

APRIL 12, 2022

Knowledge of SEO, influencer marketing, social media campaigns, link building and trending topics all sit on the wishlist of skills. Public relations professionals also frequently use media databases, news monitoring and email automation through services like Mailchimp and HubSpot. Only 20.7%

Statistics 108

Statistics Skills Analytics Press Release 108

Oktopost

FEBRUARY 28, 2022

By the time you interview a specific candidate for a particular job posting, it may be too late to have much of an influence on their opinion of your brand. HubSpot’s LinkedIn post highlights transparency as one of the “five key values” they look for in employees and explains why it’s so vital to the company culture. Salesforce.

Company 136

Company B2B Brands How To 136

Keyhole.co

JANUARY 27, 2023

A study by Statista reveals that the majority of B2B marketers around the world report that LinkedIn produces the highest ROI for them. LinkedIn LinkedIn is a professional social networking platform catering to businesses and job seekers. Use influencer marketing Social media influencers are trendy.

ROI 52

ROI B2B Social Media How To 52

Waxing UnLyrical

AUGUST 15, 2016

How can we influence those people to engage with us, and to move down the Buyer’s Journey ? Hubspot is the tool we use for all marketing and PR outreach. Hubspot is the tool we use for all marketing and PR outreach. Twitter Facebook Google+ LinkedIn #SocialPR Spotlight: Angie Jeffrey. Who inspires you?

Hubspot 100

Hubspot Syndication URL Training 100

Pixlee

OCTOBER 13, 2021

Work With Influencers. Most brands today understand the importance of Influencer Marketing. TikTok influencers alone had an average engagement rate of 17.99%. Morphe showcases an “influencer takeover” of their in-person store by Ashley Strong, a creator they’ve partnered with to create an eyeshadow palette. .

Engagement 52

Engagement UGC Brands CPM 52

Keyhole.co

SEPTEMBER 20, 2023

B2B brands have more scope on LinkedIn and Twitter. Help your executives build a notable online presence with an active and professional LinkedIn profile. For example, as shown in the above post , Hubspot Academy executive and educator Mark D. Hans regularly hosts insightful discussions with other industry leaders on LinkedIn.

Reputation 59

Reputation Brands Construction How To 59

Sprout Social

AUGUST 25, 2022

The cost is also influenced by which channels you use and how often you post each month. The price is influenced by the number of profiles you manage, the volume of inbound messages and mentions you receive, the size of your community and the features you use. Paid social reporting for Facebook, Instagram, Twitter and LinkedIn.

Social Media Management 125

Social Media Management Cost Social Media Price 125

Social Selling Masters

MAY 30, 2016

When it comes to lead generation, social selling , and growing strategic connections, LinkedIn outranks all other social media platforms in terms of effectivity. LinkedIn is ranked the highest by B2B marketers in terms of effectivity: 66% versus last year’s rating of 65%. Optimize your LinkedIn profile to attract connections.

LinkedIn 40

LinkedIn Groups Groups Industry 40

Koka Sexton

MARCH 20, 2011

View more presentations from Social Media Influence. View more presentations from HubSpot Internet Marketing. View more presentations from HubSpot Internet Marketing. Ultimate Guide – How to Use LinkedIn for Social Selling. Social media Screw Ups – A History. Top 10 Mistakes in Behavior Change.

Social Media 110

Social Media Hubspot StumbleUpon Marketing 110

Pixlee

OCTOBER 14, 2021

Puma uses Pixlee to create a gallery of TikTok videos from its own influencers on the brand’s website. On a similar note, Mark loves content and contributes to several authoritative blogs like HubSpot , CoSchedule , Foundr , etc. Connect with him via LinkedIn or Twitter. . The Algorithm Works in Your Favor. What does this mean?

Strategy 86

Strategy Brands UGC Apparel 86

Pixlee

DECEMBER 15, 2021

Social commerce applies to diverse shopping scenarios, ranging from product search, influencers, and mobile pay. 2 million people already pursue content creation as a full-time career, and 49% of consumers depend on influencers for purchase recommendations. Connect with him via LinkedIn or Twitter. . from 2021 through 2028.

Social Media 52

Social Media UGC Marketing Influencer 52

Pixlee

DECEMBER 13, 2021

The everyday people who advocate for you are able to influence the purchasing decisions of their family and friends more than your advertising campaigns. Run Engaging Influencer Marketing Campaigns. Influencer Marketing is a great and effective way to create connections, strengthen your brand identity, and grow your community.

Strategy 52

Strategy UGC Brands Apparel 52

Sprout Social

APRIL 19, 2022

Integrations with Zendesk , HubSpot, Salesforce and more allow you to see a customer’s order history, contact information and overall relationship to your brand. If you’re contemplating incorporating WhatsApp into your social media lineup, partner with influencers in your industry to help spark conversation and promote premier events.

Conversation 101

Conversation Strategy Social Media Marketing 101

Buzz Marketing for Technology

JUNE 17, 2015

We were looking at optimizing targeted landing pages through Siebel for different search behaviors even then before some of today’s well-known marketing automation services like HubSpot, Marketo and Salesforce were even established. Here there must be the right balance between paid, owned and earned media.

B2B 100

B2B Adwords ROI Hubspot 100

Buzz Marketing for Technology

MARCH 2, 2010

You can call it Inbound Marketing (like the folks at HubSpot do) or you could call it Content Marketing (like the folks at Junta42 do) but whatever you call it this is the basis for all your online activity. Share this on Linkedin. Stay tuned to this blog for more updates and to see how we are doing that! Tweet This!

B2B 206

B2B Engagement Marketing Sentiment 206

Pixlee

DECEMBER 22, 2021

Robert Cialdini first explained the concept of “social proof” (sometimes called “informational social influence”) in his 1984 book “Influence.” Embracing influencer marketing or working with micro-influencers. Connect with him via LinkedIn or Twitter.

UGC 52

UGC Marketing Mobile Review 52

Buffer Social

AUGUST 4, 2022

She’s also led Trends at The Hustle , a premium newsletter publication acquired by Hubspot, and was also Director of Marketing for Hubspot Creators. 💡 To follow or see more of Steph’s work, check out her Twitter , LinkedIn , and website. By that point, I think I maybe had about three thousand followers.

Brands 79

Brands Hubspot Project Chemicals 79

Pixlee

DECEMBER 1, 2017

It has proved that mobile gadgets are major influence in customer engagement and interaction with brands. Influencer Marketing. Okay, before you roll your eyes and say, “influencer marketing was huge in 2017, how is this a trend?” Yes, influencer marketing was extremely popular in 2017. Hear us out.

Trends 40

Trends Strategy Marketing Hubspot 40

Writtent Blog

APRIL 2, 2014

Documentary filmmaker Morgan Spurlock, famous for the film Supersize Me , discusses the ideas of sponsored content and digital influencers in this Ted Talk. Image credit: HubSpot. HubSpot’s all-in-one eBook “kit” includes some of their most valuable resources, including 100 content marketing ideas, a brainstorming guide, and much more!

Resources 99

Resources Content Case Study eBook 99

Social Media Strategies Summit

NOVEMBER 18, 2022

Identify ways to leverage influencers and thought leaders on social media effectively. LinkedIn Marketing Strategy. LinkedIn has the fewest monthly active users of any platform in this guide. But those users pack plenty of punch, with LinkedIn data showing 63 million decision-makers use it. Set LinkedIn Marketing Goals.

Social Media 241

Social Media Strategy Influencer LinkedIn 241

Sprout Social

JULY 22, 2016

Buffer , @Hubspot and @SproutSocial for social media updates. A1) So many: @hubspot , @buffer , @hootsuite , @SproutSocial , @Kissmetrics , @SMExaminer , @socialmedia2day #sproutchat https://t.co/Hpm05u6Erz. A3: @PegFitzpatrick @MariSmith @MarketingProfs and @GuyKawasaki are some of the influencers I follow. SproutChat.

Resources 40

Resources Social Media NewsCred Hubspot 40

Webbiquity SMM

APRIL 11, 2012

In fact, another recent study from HubSpot reveals that 63% of B2B companies aren’t generating leads from social media at all. Though nine of the 10 companies are on LinkedIn, though only three have complete, optimized company profiles and product listings. Of the seven who are, three have fewer than 100 followers.

Social Media 176

Social Media B2B Exercises Hubspot 176

Buffer Social

JULY 29, 2019

Hubspot’s Marketing Grader. The Buffer website’s score from HubSpot’s website grader. The full list includes: Facebook Google Twitter LinkedIn Pinterest even Slack. Take them for a spin, and let me know which ones are most beneficial for you and your content! But it’s no less powerful and actionable.

Social Media 70

Social Media Marketing URL Metrics 70

Buffer Social

JANUARY 23, 2018

Social Media Online Summit 2018 is a free online conference bringing together more than 40 social media experts, influencers, and entrepreneurs to share their strategies for growing a business. The conference is broken into eight main sections: General social media, Facebook, Instagram, Twitter, Pinterest, Snapchat, YouTube, and LinkedIn.

Conference 103

Conference Social Media Price Hubspot 103

Webbiquity SMM

AUGUST 23, 2010

My own thoughts (for what they’re worth) on the matter are that: • It’s challenging to measure the true ROI of social media activities with any precision because social media is as much (if not more) about influence than direct action. Share this on LinkedIn. Marketers Use Varying ROI for Social Media by Marketing Charts.

ROI 193

ROI Social Media Vocus Metrics 193

Webbiquity SMM

MARCH 27, 2018

LinkedIn now boasts 500 million users , with half active daily. Here are 19 stats and facts about Twitter, LinkedIn, and Instagram, plus six key takeaways to help you create a more effective social marketing plan. Instagram is the most used social network by B2C social media influencers. Three LinkedIn Marketing Stats.

LinkedIn 183

LinkedIn Instagram Hubspot Twitter 183

Sprout Social

OCTOBER 23, 2018

The value of a social audience lies in their influence, their receptivity, and the results they drive for brands. tyrona of @LinkedIn on why you should invest in audiences 😉📈 #linkedin #b2bmarketing #sproutpartnersummit #socialmedia #digitalmarketing pic.twitter.com/3OmIE63RyB. Are there undervalued audiences?

Hubspot 69

Hubspot B2B Team Conversation 69

Writtent Blog

SEPTEMBER 3, 2013

There was an audible gasp when HubSpot Co-Founder and CTO Dharmesh Shah opened his keynote presentation with a slide that read “inbound marketing is not the answer.” HubSpot software isn’t closing their doors, and to be clear, inbound marketing still works. 2 Minutes – Check Your LinkedIn Company Page. Become a Writing God.

Conference 72

Conference Marketing Hubspot Metrics 72