Keyhole.co

MARCH 9, 2023

To make your search for the right social listening tool easier, we’ve compiled a huge list of the best tools in the industry, including research on the pros and cons of each tool. You can also use Keyhole to conduct social listening and identify which online accounts or influencers are talking about you or your brand.

Tools 84

Tools Sentiment Hubspot Price 84

Sprout Social

AUGUST 17, 2022

Keyhole’s monitoring abilities are primarily focused on helping brands find influencers to work with. Automated keyword and hashtag searches uncover influencers posting about topics relevant to brands. HubSpot’s features aren’t radically different from most tools on our list.

Campaign 125

Campaign Social Media Tools Hubspot 125

agora pulse

NOVEMBER 10, 2020

With Analisa analytics, you can report on campaigns, followers, competitors, influencers, and hashtags to improve your paid and organic efforts. With Audience Insights, you can identify influencers, research customers, create highly targeted segments, and integrate the data into your social media strategy. BrandMentions. Brandwatch.

Analytics 179

Analytics Social Media Tools Price 179

Ignite Social Media

JUNE 1, 2022

Game Up Your Influencer Marketing Strategy. Influencer marketing has truly skyrocketed within the marketing industry. In fact, 28% of marketers choose to work with influencers as part of their event strategy. Influencers are the new internet stars — they have influence, a network of people, community.

Eventful 161

Eventful Social Media Marketing Influencer 161

Buffer Social

JANUARY 22, 2024

And it’s true – we don’t stay stagnant, and neither do the industries in which we work.   As we dive into this new era fueled by changing consumer behavior, the influence of AI, and the shifting of how platforms function, certain key trends emerge, painting a picture of a different digital world.

Social Media 101

Social Media Authentication LinkedIn B2B 101

Firebelly

JANUARY 22, 2018

The best marketing professionals will tell you they use a combination of search, social, influencer and content strategy to generate leads and website visitors. For each dollar marketing professionals spend on influencer marketing, they produce $6.50 People conduct over 3.5 in revenue.

Marketing 181

Marketing Influencer SEO Adwords 181

Convince & Convert

FEBRUARY 17, 2016

He often encourages companies to think about the long-term relationships that are possible with the right fit of influence and advocate marketer partnerships. Social Fresh is a company dedicated to social media growth and education, including influencer marketing strategy. How to use social media for influence marketing.

Influencer 60

Influencer Social Media Transportation Marketing 60

Waxing UnLyrical

MAY 13, 2019

Imagine this one angry, snubbed or ignored customer is an influencer with thousands of loyal followers who have millions of other followers combined. If you run a local green food outfit, you can find and follow big food related industry players or regulators, connect, engage and interact with their posts. List at #5 below. AgoraPulse.

Small Business 216

Small Business Pharmaceuticals HootSuite Startup 216

Unmetric

AUGUST 28, 2019

With social media listening tools, you’re constantly in the loop of what is being said about your brand, competitors, industry, and even a particular keyword or hashtag that’s trending. This will give you a broad view of who’s talking about you, what your competitors are talking about, and what’s trending in your industry.

Social Media 101

Social Media Tools Sysomos Sentiment 101

Buffer Social

SEPTEMBER 11, 2023

I’ve been invited to speak on hundreds of podcasts and written for some of the most prestigious websites in business and marketing, like Buffer, HubSpot, Nasdaq, Harvard Business Review, Fast Company, NBC, and more. Include skills that are relevant to your industry and that align with your career goals. Quantify your results.

LinkedIn 113

LinkedIn Tips Skills URL 113

agora pulse

MAY 8, 2019

Leverage Influencers. Influencers are individuals who have established themselves as thought leaders or experts in their niches and so, they have massive follower counts. That’s the reason why 92% of marketers who have used influencer marketing, find it effective. But how do you find such influencers? Image via HubSpot.

Organization 128

Organization How To Hubspot Feed 128

Convince & Convert

NOVEMBER 24, 2015

David shares some of the largest updates to this legendary book including current social media trends, the convergence of marketing/PR and sales, and the dangers of influencer marketing. How unguarded, collaborative networking with peers in your industry can lead to success for your own business. In This Episode. Newsjacking.

Marketing 180

Marketing Hubspot Education Travel 180

Keyhole.co

SEPTEMBER 20, 2023

With a solid online identity, a brand can: Earn its audience’s trust and credibility as a business Mitigate negative feedback before escalation Position itself as an expert in the industry Build a global recognition But it takes years to build a reputation and only a moment to destroy one. B2B brands have more scope on LinkedIn and Twitter.

Reputation 59

Reputation Brands Construction How To 59

Sprout Social

APRIL 12, 2022

We’re sharing statistics on the intersection of social media and PR from Sprout Social’s State of Social Media Investment Report , along with other industry facts from top sources like Edelman. Let’s paint the landscape of the industry before diving into the statistics. Public relations through a new lens. Only 20.7%

Statistics 107

Statistics Skills Analytics Press Release 107

Sprout Social

AUGUST 22, 2023

In doing so, they have leveled the playing field for brands of all sizes and industries. For example, automated filtering and categorization of topics in social listening data surface opportunities in real-time to enhance the customer journey and influence purchase decisions. For example, Simpli.fi

Analytics 84

Analytics Conversation Brands Sentiment 84

Oktopost

DECEMBER 5, 2022

According to HubSpot , around 16% of an average website’s traffic comes from social media. Depending on your industry and strategy, that percentage can be much higher. While you’re trying to increase the number of exposure and backlinks you receive from social media, expand your outreach from bloggers to social media influencers.

SEO 115

SEO Social Media Reputation Real Estate 115

Keyhole.co

NOVEMBER 29, 2023

However, this is not the only case with other industries and niches. Industry experts and their research reports say there are several best times to post. After surveying 1200+ marketers, Hubspot says this: 6-9 p.m. Finding the best posting time totally depends on your industry and target audience. to 4:00 p.m.

YouTube 59

YouTube Analytics Analysis Engagement 59

Sprout Social

JULY 1, 2021

The practice and industry of Search Engine Optimization (SEO) has been around for quite a while now. In a blog post about small business customer acquisition, Affirm links the phrase “find your CAC” to a HubSpot article on what a CAC is. They’re going to look for one in their industry or market such as “Houston restaurant PR agency.”

B2B 124

B2B SEO Travel Hubspot 124

Oktopost

AUGUST 10, 2023

to Drive More MQLs from Social Media Content Employee Advocacy B2B Influencer Marketing User-Generated Content and Social Proof Putting It All Together Get to Know Your Audience The first step in using social media for lead generation is actually understanding your leads. You should ask yourself: What are your customers interested in?

Social Media 62

Social Media B2B Sentiment How To 62

Pixlee

SEPTEMBER 22, 2021

Design a Powerful Influencer Marketing Campaign. 76% of marketers consider influencer engagement effective in garnering customer loyalty, and it’s the fastest-growing channel for customer acquisition. Compare data on your brand’s social channels to your influencer’s — what does their target audience look like compared to yours?

Data 52

Data Social Media UGC Sentiment 52

Pixlee

SEPTEMBER 22, 2021

Design a Powerful Influencer Marketing Campaign. 76% of marketers consider influencer engagement effective in garnering customer loyalty, and it’s the fastest-growing channel for customer acquisition. Compare data on your brand’s social channels to your influencer’s — what does their target audience look like compared to yours?

Data 52

Data Social Media UGC Sentiment 52

Convince & Convert

JUNE 4, 2014

Try as we might to know our businesses and industries, our expertise is in marketing. Employees’ enthusiasm or interest in blogging is influenced by the way the leaders at the company perceive the blog. The way the blog is positioned to a company’s employees will influence employee perception and willingness to contribute to the blog.

Team 158

Team Engagement Hubspot Newsletter 158

Oktopost

JUNE 14, 2021

Guest posting is the art of creating a blog post for another popular and organically visited blog within your industry. . Influencer sponsorships and paid advertising. Traffic can also be aided via running time-limited promotions via sponsored posts on social media or through influencer sponsorships. . Slideshares. and more. .

Comparison 145

Comparison SEO Curation Domain Name 145

Sprout Social

APRIL 6, 2023

Content calendars are widely used in content teams, regardless of the industry. All these factors will influence your content creation workflow and the frequency of how tasks should be prioritized. It requires a more strategic approach that varies across industries and organizations.

Content 81

Content Collaboration Project Template 81

Oktopost

FEBRUARY 28, 2022

By the time you interview a specific candidate for a particular job posting, it may be too late to have much of an influence on their opinion of your brand. You should compare your performance against the benchmarks for your industry to get an idea of how you stack up to the competition. Salesforce.

Company 136

Company B2B Brands How To 136

Social Media Strategies Summit

OCTOBER 24, 2018

According to a 2018 industry report by Social Media Examiner , 87% of all marketers indicated that their social media efforts generated more exposure for their businesses and 78% reported increased traffic to sites. This is a good way to see how you compare, and can also be helpful in identifying industry standards, trends, and threats.

Social Media 113

Social Media Strategy Guidelines Template 113

Buffer Social

MAY 2, 2017

Expert: Expert social proof is when an expert in your industry recommends your products or services or is associated with your brand. Examples: an Instagram post or tweet about your product by a celebrity or influencer. Every so often, you might receive a nice mention from the press, a big brand, or an influencer in your industry.

Marketing 111

Marketing Influencer Instagram Trends 111

Later

FEBRUARY 16, 2021

In fact, a 2020 Hubspot study found that traffic from LinkedIn resulted in a higher visitor-to-lead conversion rate than traffic from Twitter or Facebook. By using industry keywords and relevant images, you’re more likely to draw in a relevant and engaged following. TIP: Consider your target audience as you build the page.

LinkedIn 70

LinkedIn Hashtag Insurance Hubspot 70

Webbiquity SMM

NOVEMBER 12, 2012

In the words of HubSpot co-founder and CEO Brian Halligan, inbound marketing is “where you help yourself ‘get found’ by people already learning about and shopping in your industry. Inbound Marketing.

AJAX 194

AJAX SEO Engineering Metrics 194

Pixlee

DECEMBER 13, 2021

The everyday people who advocate for you are able to influence the purchasing decisions of their family and friends more than your advertising campaigns. Run Engaging Influencer Marketing Campaigns. Influencer Marketing is a great and effective way to create connections, strengthen your brand identity, and grow your community.

Strategy 52

Strategy UGC Brands Apparel 52

Webbiquity SMM

APRIL 19, 2011

There have been numerous posts written about the pitfalls of social media marketing (including helpful pieces from Online Social Networking , Sysomos , and one I wrote for HubSpot ). It takes business savvy and years of industry experience to do this well. Your social media strategist is your public spokesperson. Failing to plan.

Social Media 193

Social Media Sysomos Case Study B2B 193

Sprout Social

APRIL 19, 2022

Integrations with Zendesk , HubSpot, Salesforce and more allow you to see a customer’s order history, contact information and overall relationship to your brand. If you’re contemplating incorporating WhatsApp into your social media lineup, partner with influencers in your industry to help spark conversation and promote premier events.

Conversation 100

Conversation Strategy Social Media Marketing 100

Buffer Social

SEPTEMBER 15, 2016

We had the privilege of speaking with HubSpot VP of Marketing Meghan Keaney Anderson about the specific attributes she looks for when hiring social media managers, as well as how a highly successful startup like HubSpot views social media marketing. Amanda Sibley , HubSpot marketing. HubSpot’s Growth Show podcast.

Social Media Management 40

Social Media Management Hubspot Social Media How To 40

Keyhole.co

JANUARY 27, 2023

As per Hubspot, Facebook ads top the list of paid advertising channels in terms of providing the highest ROI. Use influencer marketing Social media influencers are trendy. They leave a lasting impression on buyers—with influencer marketing generating 11 times more ROI than an average digital advertisement.

ROI 52

ROI B2B Social Media How To 52

Sprout Social

JANUARY 4, 2021

Consider what is top of mind for your business and your specific audience and use that to influence what ideas you pitch. According to Hubspot , the “four Cs”—community, cleanliness, contactless and compassion—will be a good point of focus for brands, especially those that rely on in-person interactions.

Campaign 125

Campaign Social Media Marketing Metrics 125

Buffer Social

AUGUST 4, 2022

She’s also led Trends at The Hustle , a premium newsletter publication acquired by Hubspot, and was also Director of Marketing for Hubspot Creators. For example, you could be associated with a certain level of intelligence, an industry, or personal attributes like being funny or reserved.

Brands 79

Brands Hubspot Project Chemicals 79

Socialmedia.biz

SEPTEMBER 11, 2018

Build relationships with industry-specific social media influencers: More often than not, branded content comes across as heavily biased, so customers with purchasing intent flock online to discover recommendations and reviews about the products they’re interested in.

Social Media 93

Social Media ROI Influencer Campaign 93