Janet Fouts

MAY 17, 2011

You can’t control social media so you’d best learn to understand how to work with it instead of against it. The book is written in tweet form, 140 bite-sized ideas for social media engagement.

Social Media 115

Social Media Sample Samples Social Networking 115

Janet Fouts

FEBRUARY 16, 2012

I spoke recently to a group of PR and marketing professionals about how to use social media in their work. One woman told me that she was trying to get the CXO’s to use social media as part of their brand awareness. If they’re not up to speed on how to use social media they won’t adopt.

Social Media 116

Social Media Netvibes CoTweet CoTweet 116

Janet Fouts

JUNE 30, 2014

A research paper released at the Proceedings of the National Academy of Sciences (PNAS) by Facebook’s data scientists tells us they have been manipulating user’s newsfeeds to see if negative or positive emotions are as contagious on social networks as they are in real life. Is that OK? Should nonprofits leave?

Sentiment 134

Sentiment Journal Analysis Facebook 134

Janet Fouts

APRIL 8, 2011

It’s not about how many followers they have–or their promises to get you thousands of followers–but whether they can show you the ropes and teach you how to engage your own followers and create a presence that attracts like minds. Getting good scores may be all they’re good at.

Klout 118

Klout Radian6 Social Media Hubspot 118

Janet Fouts

MAY 29, 2011

The site takes your activities on the site, the investments in you and the amount of social interaction on popular social media sites as runs some sort of algorithm to gauge your value overall. How to win at Empire Avenue. This is me resisting.

Influencer 136

Influencer Price Foursquare Buy 136

Janet Fouts

SEPTEMBER 21, 2011

That’s even more true in a social network whose users are often less web savvy and thrown by major UI changes as well as concerned about privacy issues. If you really HATE THE TICKER here’s how to get rid of it. This is a joke actually, for now you’re stuck with it, but I thought their examples were great.

MySpace 155

MySpace Facebook Feed Feedly 155

Janet Fouts

OCTOBER 11, 2011

For a brand in particular watching how a retweet spreads can help identify influencers to help support the brand and it’s initiatives. If you get re tweeted a lot you’re probably building your social network pretty fast. How to get retweeted. Retweet best practices. Use Via or RT.

Posterous 138

Posterous News eBook iPhone 138

Janet Fouts

JANUARY 4, 2011

We were talking about how to build community on a Facebook page and whether or not that’s really even possible. So here’s a thumbnail of just 4 “social networks&# and how community applies to them (in my opinion). Here’s the crux of the discussion from my point of view. They’re businesses.

Communities 136

Communities Forums Posterous SEO 136

Janet Fouts

SEPTEMBER 5, 2012

Whether it’s how to create a landing page that really converts, fine tune your email marketing , or how to make sure nobody misses your next webinar , Hubspot puts out great inbound content to learn from. This allows you to easily promote them on your chosen social networks and schedule them to post at a particular time.

Hubspot 123

Hubspot Bookmarklet Analytics Paid Search 123

Janet Fouts

DECEMBER 23, 2013

I don’t care what social network you’re on actually, or who you are, if you wouldn’t say it to a crowd in Times Square with your Mom in the audience, just don’t say it, unless you want a call from Mom. Because of how quickly they responded they diffused the situation and we forgave them easily.

Embedding 144

Embedding Social Media Privacy Twitter 144

Janet Fouts

SEPTEMBER 5, 2014

Google+ is a great social network. People are constantly dissing this particular network even though it really has more intelligent conversation going on than many other networks. Maybe it’s because you just don’t get how it works or how to use it! Here’s a video on how that works.

Google 175

Google Hashtag Journal Forums 175

Janet Fouts

DECEMBER 14, 2010

This year flew by and the sheer number of new social networks and applications is simply stunning. I wanted to take a moment to thank just a few of the people I’ve learned from this year and I asked them to share an answer to the following question: What was the most important thing you learned about social media this year?

Social Media 146

Social Media ROI Syndication System 146

Janet Fouts

FEBRUARY 20, 2012

How is business using Pinterest? Because it’s all the rage businesses rushed to figure out how to leverage Pinterest’s incredible popularity to get people talking about their business and there are some very creative uses by brands large and small alike, as well as nonprofits. Now see, that’s the interesting thing.

Collaboration 135

Collaboration Curation Widget SEO 135