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How to Run a Social Media Competitive Analysis

Social Media Strategies Summit

Social media is a cut-throat world. But it’s not all bad news because those same rivals can be a major source of inspiration for your own social media strategy, helping you identify new opportunities and close gaps in your content calendar. Read on to learn how to run an effective social media competitive analysis.

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How to Use ChatGPT for Social Media + 46 Prompts to Get Started

Hootsuite

Are you ready to tap into ChatGPT social media success? Social media managers have suffered too long with tedious, manual tasks. Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable.

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HOW TO CHANGE YOUR LINKEDIN URL: STEP-BY-STEP LINKEDIN TUTORIAL

Social Media with Romona

Read to stay up-to-date on the best practices of social media marketing, email marketing, online marketing, affiliate marketing, and personal branding. I’m going to show you how to change your LinkedIn Public URL. In this post, I am giving you a quick LinkedIn tip. Having a… Read more. Romona Foster.

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HOW TO CHANGE YOUR LINKEDIN URL: STEP-BY-STEP LINKEDIN TUTORIAL

Social Media with Romona

Read to stay up-to-date on the best practices of social media marketing, email marketing, online marketing, affiliate marketing, and personal branding. I’m going to show you how to change your LinkedIn Public URL. In this post, I am giving you a quick LinkedIn tip. Wherever You Are

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How to Use UTM Parameters to Track Social Media Success

Hootsuite

Bonus : Download a free guide and checklist to help you convince your boss to invest more in social media. UTM parameters are just short pieces of code that you can add to links — for example, the links you share in your social posts. Read on to learn how to attach UTMs to your links error-free by using a UTM parameter builder.

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How to use Google Analytics for stronger social media reporting

Sprout Social

Brands need the context social media metrics provide to meet today’s dynamic consumer space and take their business to the next level. That’s why leaders from more than 700 companies surveyed in the 2023 State of Social Media Report revealed that 85% of their business decisions were strongly informed by social data and insights.

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The 8 best URL shorteners for engagement and tracking in 2022

Sprout Social

Since the beginning of the World Wide Web, Uniform Resource Locators (URLs) have been one of the primary methods for jumping from one webpage to another. Unfortunately, URLs become long and complex as subdomains, subdirectories and tracking codes are added. As social media grew in popularity, lengthy URLs began to present a problem.

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