Adam Sherk

MAY 14, 2013

These activities typically involve collaboration with multiple groups including tech, edit and audience development as well as the SEO, PR and social media teams. You’d be surprised at how many existing links (both internal and external) may be pointing to incorrect or discontinued URLs. Social media.

Publishing 209

Publishing Module Syndication Badge 209

Adam Sherk

JUNE 9, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk News Sites Not Making Much Use of Static FBML on Facebook Pages by Adam Sherk on June 9, 2010 Between privacy issues, a sweaty CEO and technical problems with its “Like&# buttons Facebook is having a rough time lately.

News 181

News Sites Yahoo Facebook 181

Adam Sherk

JANUARY 14, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Help Haiti: News Sites Promote Ways to Donate by Adam Sherk on January 14, 2010 As the devastation and human tragedy caused by the Haiti earthquake grows, people are flocking to the news media for information, and more importantly to learn ways that they can help.

News 129

News Sites Digg Press Release 129

Adam Sherk

AUGUST 14, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Great Example of a Multimedia News Article from ESPN.com by Adam Sherk on August 14, 2009 Recently I wrote about the importance of including meaningful content in videos embedded in press releases. What Horrible Things Did Time Magazine Do in 1964?

Examples 102

Examples News Press Release Embedding 102

Adam Sherk

AUGUST 11, 2010

To find out more about NBC’s efforts I contacted Lauren Bertolini , Social Media Editor for NBC Local Media. Lauren: The ten profiles are a joint effort between myself and the social media lead in each of the 10 markets. What Horrible Things Did Time Magazine Do in 1964?

Digg 166

Digg Marketing News Press Release 166

Adam Sherk

OCTOBER 1, 2009

The major engines all produce some form of hot topic/trend list, and several third-party and social media sites do as well. You can also use keyword and reputation monitoring tools, real-time search tools and popular/meme lists for articles, tweets, social media submissions, etc.

Trends 146

Trends Tools Embedding Digg 146

Adam Sherk

JULY 9, 2013

For a more intensive approach check out a great piece that Stephanie Chang wrote called How to Build a Content Marketing Strategy. So drilling down on barbecue sauces, for example, would lead to clusters like “barbecue sauce recipes”, “how to make barbecue sauce”, “homemade barbecue sauce”, etc. Keyword Research for Content Planning.

Research 183

Research Content Hitwise Adwords 183

Adam Sherk

AUGUST 25, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk 5 Ways to Deal with Seasonal Dips in Search Engine Traffic by Adam Sherk on August 25, 2009 July and August are a time when many content sites see a seasonal dip in all forms of traffic, including search engine referrals.

Engineering 102

Engineering Hitwise Health Care Press Release 102

Adam Sherk

AUGUST 16, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk JVC Facebook Page Sweepstakes a Big Success. by Adam Sherk on August 16, 2010 Over on All Facebook there is an interesting post on how JVC USA is using a “Like it to Win it” sweepstakes to rapidly build up fans and drive frequent engagement on the JVC Facebook Page.

RFI 156

RFI Guidelines Facebook Press Release 156

Adam Sherk

APRIL 26, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk An Early Look at Facebook Open Graph Protocol Integration on News Sites by Adam Sherk on April 26, 2010 There has been a lot of news and reaction around Facebook’s new additions to the Facebook Platform: Social Plugins, the Open Graph protocol and the Graph API.

News 149

News Module Widget Facebook 149

Adam Sherk

SEPTEMBER 24, 2012

Articles still need descriptive, well-balanced headlines for regular Web search as well as social media (and really still for news search too). For details on how to use the tag check out the keywords and search queries help page for publishers. It is important to emphasize that the news_keyword meta tag is only for Google News.

News 162

News Google SEO Publishing 162

Adam Sherk

MAY 13, 2009

You can follow Google’s guidelines for marking up structured data to learn how to do it, including the specific properties for reviews. Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement? What Horrible Things Did Time Magazine Do in 1964?

Review 100

Review Google Embedding Press Release 100

Adam Sherk

MARCH 16, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Real-time Search Optimization for News Sites by Adam Sherk on March 16, 2010 The major search engines are making real-time search a priority, resulting in good visibility opportunities for news sites especially for breaking news.

Sites 143

Sites News Yahoo Engineering 143

Adam Sherk

JULY 17, 2009

Since new users aren’t always sure exactly how to use Twitter, this starter group can be quite helpful, so the profiles that are featured do end up getting a steady stream of new followers. So the question is, how do you get on the list? What Horrible Things Did Time Magazine Do in 1964?

Twitter 100

Twitter Press Release Syndication Blogroll 100

Adam Sherk

FEBRUARY 4, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Does Social Media Increase a Journalist’s Value? One journalist has a large following and active presence on several social media sites. One journalist has a large following and active presence on several social media sites.

Social Media 146

Social Media Press Release SEO News 146

Adam Sherk

JANUARY 28, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk 10 Quotes on the Apple iPad and the Business of News by Adam Sherk on January 28, 2010 Now that the first wave in the Apple iPad crazy-a-thon has past, I thought I’d do a quick round-up of what people are saying about the iPad from the perspective of the news media.

iPad 129

iPad Apple News iPhone 129

Adam Sherk

FEBRUARY 14, 2012

For more information on the product and how to apply see the Channels help page. Does Google Want Brands in Your Social Circle? My Top 10 Posts of 2009 on News Media, SEO and Social Media. They are worth experimenting with. Related posts: The Most Popular News Sites on YouTube.

StumbleUpon 120

StumbleUpon Brands Directory Real Estate 120

Adam Sherk

JUNE 30, 2009

I agree that attribution links are vital, and I recommend not posting all the content Do you have any information on how to tell when an article is considered duplicate? In other words how different does text have to be to be considered different? What if 5 out of 500 words are different?

Syndication 111

Syndication Press Release SEO Publishing 111

Adam Sherk

MARCH 30, 2011

Many publishers are now doing a good job of developing social media strategies for brand awareness, content promotion and user engagement. And they’ve made good strides in utilizing social media monitoring and measurement to better understand user behavior and quantify the success of their efforts.

Publishing 131

Publishing Social Media Aggregator ROI 131

Adam Sherk

OCTOBER 14, 2015

Regardless, streamlined templates is where things are heading so it is important to experiment and learn how to make the most of it. Related posts: Search Marketing Dwarfs Social Media in Interactive Marketing Budgets. The open source nature of AMP is a plus but I’m not a fan of having to create separate URLs.

SEO 100

SEO Syndication Marketing NoFollow 100

Adam Sherk

JANUARY 16, 2013

you still need descriptive, well-balanced headlines for Web search, social media and even for news search. The news_keywords meta tag was launched to help offset this issue and give publishers more leeway. But as I covered in Google News news_keywords Meta Tag: More Cons than Pros?

News 261

News Google Embedding How To 261

Adam Sherk

DECEMBER 16, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Will Publishers Add Cross-Domain Rel=Canonical to Syndication Deals? I guess in the current climate they want to avoid telling news sites how to run their businesses. What Horrible Things Did Time Magazine Do in 1964?

Syndication 103

Syndication Publishing URL Yahoo 103

Adam Sherk

JUNE 29, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Overused Buzzwords and Marketing Speak in Press Releases by Adam Sherk on June 29, 2010 Unique, one-of-a-kind, best-of-breed…blah, blah, blah. I know cliche needs an accent mark … that I have no idea how to create here.) -b Economic engine 2.

Press Release 279

Press Release Marketing Class List 279

Adam Sherk

SEPTEMBER 22, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk What Horrible Things Did Time Magazine Do in 1964? My last two books were on reverse mortgages and on how to invest like Warren Buffett. In a used bookstore over the weekend I came across some old issues of Fact: magazine.

Press Release 131

Press Release Issues News Wikipedia 131