The Social Media Hat

APRIL 16, 2023

The post How to Use LinkedIn for Influencer Marketing: A Comprehensive Guide appeared first on The Social Media Hat. Don't ignore the LinkedIn gold mine of contacts and prospects. Build your influence today!

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The Social Media Hat

JULY 20, 2022

The post How To Use Video For Virtual Event Marketing appeared first on The Social Media Hat. Season 02 Episode 02 of the Virtual Event Strategist Podcast.

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Eventful Video How To Marketing 194

The Social Media Hat

AUGUST 8, 2022

The post How To Use Social Media For Virtual Event Marketing appeared first on The Social Media Hat. Season 02 Episode 03 of the Virtual Event Strategist Podcast.

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Eventful Social Media How To Marketing 198

The Social Media Hat

JUNE 14, 2023

Discover how to create a content calendar for your social media marketing strategy. The post How to Create a Content Calendar for Your Social Media Marketing Strategy appeared first on The Social Media Hat.

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Social Media Strategy Content How To 163

Writtent Blog

DECEMBER 20, 2023

You know that inbound marketing is the hot new trend and that attracting customers with compelling content really works. Creating a content marketing strategy that incorporates customer research, quality content, and methodical distribution is key to successful inbound marketing.

Strategy 98

Strategy Content How To Marketing 98

Social Media Strategies Summit

MARCH 6, 2024

When HubSpot asked social media marketers about their biggest challenges, “ reaching our target audience ” came in second place, only behind “ creating engaging content.” Understand Interests and Pain Points Now you know the basics of your audience — who they are and how many exist. This is a massive issue for many brands.

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Social Media How To Survey Analytics 215

Ignite Social Media

SEPTEMBER 11, 2023

Their title is usually Social Media Manager, Digital Manager, or Marketing Manager. Since their role encompasses so much, they seek strategic support from their internal marketing team, but those teams are also stretched thin, so the appropriate support is hard to come by. We’ll be back in touch quickly.

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Team Social Media Social Media Management Marketing 167

Sprout Social

SEPTEMBER 18, 2023

Marketers are finding it increasingly difficult to set the right budget, optimize it and keep the leads flowing. Managing social media and other marketing channels in this economy can be challenging. Do your research You need to be aware of the market conditions to allocate the right marketing budget.

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Marketing How To Sample Samples 130

Sprout Social

FEBRUARY 19, 2024

In the business world, AI automation equips companies to create impactful product and marketing strategies and enhance operations to increase productivity. AI automation has revolutionized how brands approach their business and marketing strategies. These insights help brands personalize content for marketing and advertising.

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Strategy Sentiment Patterns Marketing 103

The Social Media Hat

APRIL 29, 2023

UGC is a powerful and effective marketing tactic. The post How to Optimize Your User-Generated Marketing Campaign Using Influencers appeared first on The Social Media Hat.

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Influencer Campaign UGC How To 131

The Social Media Hat

MARCH 24, 2024

The Content Pyramid helps conceptualize how your blog posts will work together to support a Content Marketing Strategy. The post The Content Pyramid, How To Structure A Successful Blog appeared first on The Social Media Hat.

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Content How To Social Media Strategy 157

The Social Media Hat

JANUARY 15, 2024

Partnership Unpacked, Season 2, Episode 1, with Kabir Uppal The post How To Go To Market With Partners Using Events w/ Kabir Uppal appeared first on The Social Media Hat.

Eventful 83

Eventful How To Marketing Social Media 83

agora pulse

NOVEMBER 30, 2020

Have you wanted to dig into content marketing but didn’t know where to begin? Check out our tips and tricks for social media managers to start their content marketing efforts. Did you know that content marketing costs 62% less than outbound marketing but generates three times as many leads? Social media marketing.

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Content Marketing How To Social Media Management 182

The Social Media Hat

DECEMBER 20, 2023

Digital marketing automation revolutionizes how you communicate w/ your customers. The post How to Balance and Make the Most Out of Digital Marketing Automation and Personalization appeared first on The Social Media Hat.

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How To Marketing Social Media 98

Sprout Social

APRIL 16, 2024

Social listening has always been a powerful tool for brands that know how to wield it effectively. In this article, we’ll show you how to craft social listening queries that answer your burning questions on consumer preferences, sentiment and more. For example, if a marketer at Sprout Coffee Co.

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How To Sentiment Template Templates 95

Audiense

OCTOBER 18, 2023

As brands explore social listening marketing, customer advocacy becomes integral to their success. Building a customer base that actively promotes your brand through word-of-mouth, physically or digitally, can significantly increase brand awareness and improve your bottom line.

Marketing 114

Marketing How To Activities Brands 114

The Realtime Report

FEBRUARY 24, 2020

How to Succeed in Marketing. The right marketing strategies are vital for any business to succeed. Whether you manage a business or have a role within the marketing sector, you must be able to utilize the best resources available to implement your marketing tactics. How can you make your campaign different?

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How To Marketing Resources Campaign 135

Sprout Social

NOVEMBER 30, 2023

Digging into your competitor’s approach through a marketing competitor analysis is critical to putting together or updating your brand’s marketing strategy. It is the key to your business’s future success because when you look more closely into your competitors’ marketing, you learn from their successes and mistakes.

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Analysis Sentiment Marketing How To 103

Oktopost

OCTOBER 9, 2022

Sarah Noel Block reveals where small B2B marketing teams are missing the mark and how to expand bandwidth without expanding budget. Almost every marketer has been in the position of doing the role of multiple people. Hot Topics: Where today’s B2B marketers are missing the mark. Episode Summary. Meet Sarah.

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System B2B How To Apple 132

Koka Sexton

FEBRUARY 16, 2023

Building a B2B marketing strategy can be a challenging task, but it is essential for the success of any business that relies on other businesses as its customers. A well-crafted B2B marketing strategy can help a business to target the right customers, create a strong brand, and generate more leads and sales.

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B2B Strategy Marketing How To 90

Amy Porterfield

MAY 18, 2023

Listen on… How AI will actually impact your small business (from the perspective of a small business owner) Does the idea of incorporating AI and tools like ChatGPT into your marketing plan totally overwhelm you? If so, you’re not alone, sweet friend.

Small Business 117

Small Business How To Marketing Tools 117

The Social Media Hat

MAY 27, 2023

Employee Advocacy: Some Of Your Best Influencer Options The post Your Employee, Your Biggest Influencer: How to Market Your Brand Through Your Employees appeared first on The Social Media Hat.

Influencer 106

Influencer Brands How To Marketing 106

Sprout Social

SEPTEMBER 26, 2023

The emergence of artificial intelligence ( AI) in marketing is no exception. Why organizations need an AI use policy Marketers are already investing in AI to increase efficiency. This is especially important as AI tools also provide brand insights vital for cross-organizational teams like customer experience and product marketing.

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Policies Marketing How To Guidelines 107

Social Media Today

OCTOBER 7, 2022

Twitter has provided some new tips to help marketers maximize their tweeted video efforts.

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Tips Video Twitter Marketing 214

The Realtime Report

NOVEMBER 19, 2020

The Big Five: How to Use Personality Psychology. to Improve Your Marketing. Your business is nothing without effective marketing strategies. Marketing, while often seen as mostly numbers and data, actually must consider human behavior and personality in order to be effective and grow your business. What is the Big Five?

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How To Marketing Analytics Organization 185

Sprout Social

APRIL 4, 2023

Is it because they’re easier to create or do they contribute to the marketing goals of the brand? How to fit ephemeral content into your marketing strategy Although ephemeral content is spontaneous compared to other forms of content, it’s still best to have a strategy in place.

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Strategy Content How To Marketing 115

Sprout Social

JANUARY 26, 2023

Referral marketing is a powerful tool that can help you leverage your existing customers and fan base to build relationships with new ones. In this guide, we’ll cover everything you need to know about referral marketing, its benefits and how to create a successful referral marketing program.

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Discount Marketing B2B How To 125

Oktopost

NOVEMBER 19, 2020

Upskilling your marketing team is always a good idea. And who can marketers of any level turn to define or refine an ideal marketing job or career in today’s climate? He has been building marketing teams, strategies, and solutions for over 25 years in agency, SaaS, and academic environments. Like What You Heard?

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Team B2B Marketing How To 132

Hootsuite

NOVEMBER 9, 2020

Considering TikTok marketing for your business or organization? But many businesses have found success marketing on TikTok—from Nike to Universal Pictures to the San Diego Zoo. But many businesses have found success marketing on TikTok—from Nike to Universal Pictures to the San Diego Zoo. How to set up TikTok for Business.

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Strategy How To Marketing Template 145

Pixlee

JULY 19, 2021

One of the core social media marketing tactics businesses rely on is influencer marketing. After all, influencer marketing is the fastest-growing channel for customer acquisition, and 76% of marketers consider influencer engagement effective in garnering customer loyalty. Benefits of Using Influencers for Email Marketing.

Influencer 96

Influencer Marketing UGC How To 96

The Realtime Report

MAY 6, 2021

How To Make An. Email Marketing Campaign. Any business looking to find and maintain success needs to market itself. One tactic that a lot of businesses find to be particularly beneficial is to use email marketing. It’s hard to pull off an effective email marketing campaign if you don’t have anyone to email.

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Campaign How To Marketing Discount 132

The Social Media Hat

JUNE 7, 2023

Insights from the experts on how to leverage LinkedIn today. The post 3 Effective LinkedIn Content Marketing Strategies for B2B Marketers appeared first on The Social Media Hat.

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B2B LinkedIn Strategy Marketing 156

The Social Media Hat

MARCH 30, 2024

Being on camera and delivering outstanding audio and video content is no longer optional The post How To Build A Great Video Studio On A Budget appeared first on The Social Media Hat.

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Video How To Social Media Content 164

Jon Loomer

OCTOBER 11, 2023

How to Approach Cold Targeting An argument can certainly be made that there’s very little reason for interests and lookalike audiences now. Your Turn How has your targeting approach evolved? The post How to Approach Meta Ads Targeting Now appeared first on Jon Loomer Digital. Let me know in the comments below!

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How To Groups Groups Campaign 190

Jon Loomer

SEPTEMBER 20, 2023

Here’s how to approach this… What to Look For When testing events, there are several things to look for… 1. Watch Video I recorded a video about testing your events, too… Your Turn How do you test your Meta conversion events? The post How to Test Meta Conversion Events appeared first on Jon Loomer Digital.

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Eventful Conversation How To Report 170