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Social Media Intelligence: What It Is & Why You Need It

Hootsuite

Social media intelligence could be the answer. If you’ve been daydreaming of the possibilities that social media intelligence can bring, here’s your guide to what it is and why you need it. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today.

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How AI insights improve decision making

Sprout Social

Artificial intelligence-driven analytics tools sift through massive datasets to identify patterns, trends and insights humans might overlook—allowing brands a distinct competitive edge by making strategic decision-making easier and improving customer experiences.

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Social Media and Travel

Social Media Marketing

Whether it's at an airport, on a train or in a car, you're mobile and your digital life is mobile too. The Airlines To my knowledge, Southwest was the first airline (or at least the most prominent early on) to get involved with social media. Just this week, Apple announced that it sold 37 million iPhones and 15.4

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5 Examples of How AI Chatbots Can Boost Your Marketing Power

Social Media Strategies Summit

By 2021, it is expected that 50% of enterprise companies will spend more on bots and chatbot creation than they will on traditional mobile app development. As customer expectations continue to rise, the successful use of chatbots will be a key factor in keeping your brand trending upward. Photo Credit: Social Media Today.

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How Social Media and Smartphones Breed a Petri Dish of Negativity

Convince & Convert

It’s happening at McDonald’s, too, despite their major commitment to real-time customer service via social media (listen to the Social Pros interview with their social media head Rick Wion for details). If nothing else, social media and always-on Internet access has made us all passive aggressive.

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Best times to post on TikTok in 2023

Sprout Social

Keep an eye out for emerging trends or subcultures on the platform and test your own content. Learn how to identify your best times to post globally on TikTok with a free trial of Sprout Social and test our ViralPost® feature. Users on average spend 23.5 What are the best times to post on TikTok by industry? Wednesdays from 2 to 5 p.m.

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Five Signs the Future Belongs to User-Generated Content

Waxing UnLyrical

So which one garnered more interest according to Google trends? Rise of the social photobooth and video jukebox. Live event social media generally involves a social media person or standard event-goer using a mobile device to put content online. It’s a landslide: Community creates results.

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