Mindjumpers

article thumbnail

Strategic Initiatives to Engage in Social Media Within the.

Mindjumpers

It is no surprise that the competitive power of a hotel lies within its service. It is from the level of service that a hotel derives customer loyalty and traditional word-of-mouth marketing spread. The blogpost on WorldClass Hotel Marketing News presents four potential strategic initiatives for social media engagement.

Hotels 196
article thumbnail

Instagram and Pinterest for Storytelling: Grey Goose’s Social-Mobile Campaign

Mindjumpers

The campaign revolves around the fictitious, mysterious and fashionable ”Hotel Noir” and is a complement to the tv commercial and the more elaborate online version of the video. Every week, a new chapter of the story is added inspired by the themes in the video.

Mobile 260
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

We Are Looking for a Content Manager

Mindjumpers

Mindjumpers is looking for a Content Manager that will be working on Coca-Cola Ski Hotel in Val Thorens. The Content Manager is going to be reporting from Val Thorens with engaging visual content, so that all the Danish fans on Coca-Cola’s Facebook page can take part in the life at the hotel.

Hotels 214
article thumbnail

Social Media for Customer Service: Are you listening?

Mindjumpers

For example, Starwood Hotels has had a representative on Flyer Talk for years where he’s known as a straight shooter who the community respects. Wherever possible, it is good to develop a designated social media customer service profile or page. By contrast, JetBlue uses Twitter to keep passengers abreast of flight and gate changes.

article thumbnail

Get Ready for the Bots – on Facebook Messenger

Mindjumpers

Thanks to their highly advanced Send/Receive API, these bots are able to reply with actual structured messages, including links, images, hotel reservations, the weather etc. They do have some humorous replies if provoked but they ultimately steer the conversation back to the subject they’re designed to cater for.

Facebook 100
article thumbnail

Get Ready for the Bots – on Facebook Messenger

Mindjumpers

Thanks to their highly advanced Send/Receive API, these bots are able to reply with actual structured messages, including links, images, hotel reservations, the weather etc. They do have some humorous replies if provoked but they ultimately steer the conversation back to the subject they’re designed to cater for.

Facebook 100
article thumbnail

Howdy From SXSW in Austin, Texas!

Mindjumpers

While standing in the line, a friend of mine got to network with a guy from Skype and another one, I believe from Mashable, so after they had all purchased their iPads they went celebrating all night long at &# The Driskill’ – the nicest boutique hotel in the city, where some SXSW talks also take place.