Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics. e-Strategy Trends ). e-Strategy Trends ).

Social Media 245

Social Media B2B Marketing SEO 245

Convince & Convert

MAY 3, 2013

Beth Dockins , Director of Customer Service for Scott’s Miracle-Gro , joins the Social Pros Podcast this week to discuss Scotts approach to social media customer service, social media “tribes”, and how the Scotts brand has evolved to becoming an informational and educational company for lawn and garden owners.

Social Media 130

Social Media Retail Education Airlines 130

Convince & Convert

JULY 29, 2012

Last week, Susan Etlinger from Altimeter Group published the Social Media ROI Cookbook. It contains significant quantities of solid thinking, and provides a useful framework of six primary ways to measure social media effectiveness. click here to view and download the Social Media ROI Cookbook on Slideshare).

ROI 138

ROI Social Media Social CRM Survey 138

Convince & Convert

MAY 10, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity.

Activities 141

Activities Social Media Mobile Geotagging 141

SocialFish

APRIL 11, 2011

If you’ve missed our other announcements, the Think Tank is an online, peer-to-peer learning hub for social media practitioners in associations and nonprofits. We’ve already built several learning modules, including: 6 Steps to a Great Social Media Policy. Top Tips: Twitter Lists.

Social CRM 186

Social CRM Module Policies ROI 186

Pam Moore

SEPTEMBER 2, 2016

When it comes to digital marketing, social media and branding, it is no different. ” Unfortunately, there are far too many “experts” online touting that you must be on every new shiny object and social network. You are in control of your business, your time and your investment in social media, period.

Social Networking 113

Social Networking Strategy Analysis ROI 113

Hootsuite

SEPTEMBER 16, 2022

Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. And you can incorporate chatbots to help with customer service even on social media. Source: Acquire White Paper. It also hosted live updates from the show, with winners crowned in real-time.

Examples 96

Examples FAQ Insurance Retail 96

Convince & Convert

APRIL 26, 2013

Brooks Thomas , Communications Specialist at Southwest , joins the Social Pros Podcast this week to discuss the progressive setup of the Southwest social media team, the widespread success of a long-running corporate blog, and keeping an authentic voice for a large brand. Building a Social Team. Holy Social!

Authentication 137

Authentication Nielsen How To Case Study 137

Convince & Convert

APRIL 18, 2013

This week: From ExactTarget , a free white paper called “ Designing for the Mobile Inbox “ From Expion , a free demo of their centralized platform. ” Social Media Stat of the Week: 25 photos per second. How did you get involved in social media? 25 photos per second.

Brands 134

Brands How To Social Media RSS 134

Convince & Convert

AUGUST 3, 2012

As I announced recently, I’m partnering with global market analysis firm Edison Research on The Social Habit , a comprehensive, quarterly study of how Americans use social media, why, and to what end. The Social Habit pre-orders now available. Winners of our Social Media Research Contest.

Brands 114

Brands Twitter Facebook Research 114

Laurel Papworth

MAY 8, 2010

The photo sharing social network Radar.net is shutting down and, thankfully, they have all undertaken all the key steps to do that sensitively and graciously. More in Social Media is Not An Experiment. Or host a Question and Answer event with a notable person. Export facilities to other social media sites.

Sites 81

Sites Social Media Social Networking Mobile 81

Convince & Convert

MARCH 23, 2010

They were all friends of the host, nervously alternating between drinking Bartles & Jaymes wine coolers, and trying not to break anything. Humanize Your Blog Remember, it’s a blog not a white paper, and a key differentiator is personality. At first, you knew everyone at the party. But then, it all changed.

Social Media 119

Social Media Strategy Consultant RSS 119

Convince & Convert

FEBRUARY 12, 2012

White Horse does more chunky content like white papers and Webinars. Delegation equals death in social media. True monthly blog cost (not including design and hosting fees) = $1,620 (36 hours @ $45/hour). White papers. Social Media and Community Building. Same with MLT Creative.

Content 129

Content Marketing Cost Metrics 129

Convince & Convert

JULY 26, 2011

What does the blog cost in hosting, maintenance, and app fees? Let’s assume your monthly blog hosting is $19, and you spend $19 per month on Inbound Writer to help with you blog’s SEO, and you spend $19 per month on Formstack to create and manage landing pages to convince people to download your white paper.

ROI 153

ROI Cost Hosting Analytics 153

Social Media Strategery

OCTOBER 27, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media How to BE a Government Consultant and Use Social Media Wed, Oct 28, 2009 Best Practices , Government 2.0 Be active within the social media and Gov 2.0

Gov 2.0 94

Gov 2.0 Consultant Social Media How To 94

Convince & Convert

OCTOBER 2, 2013

Todd’s goal is to create 20 pieces of content (think SlideShare presentations, videos, blog posts, white papers, etc.) Develop Rent-to-Own Content Strategies: As content marketers, our goal is to own our media channels, just like publishers do. Jay is the founder of [link] and host of the Social Pros podcast.

Crowdsourcing 131

Crowdsourcing Curata Mobile Content management systems 131

Buzz Marketing for Technology

JUNE 27, 2008

Japanese Business Culture & Social Computing. fix Social Security? Old Media meets Social Media - KETC and the Mortgage Crisis - On the edge of launch. Social Computing. Social Media. Social Media Summit. Social Networking. Social Objects. Social Work-net-ing.

SocialText 100

SocialText News Sharepoint Web 2.0 100

Oktopost

OCTOBER 26, 2020

According to the same survey, 84% of company decision-makers are using social media to support a purchase decision. Clearly, your buyers are now all over social media. To execute an effective B2B social media marketing strategy , you need the right set of tools to organize it all. Yes, eight of them.

Social Media Management 160

Social Media Management Social Media Tools Hubspot 160

Social Media Strategery

DECEMBER 13, 2008

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Stop the Posturing About Government 2.0 Development , Social Media Stand Out and Do Something! Time to step out of the echo chamber of the social media blogosphere.

Gov 2.0 93

Gov 2.0 Web 2.0 Wiki Policies 93

Convince & Convert

MAY 12, 2016

Some webinar hosting platforms have this capability built in. Whether you decide to host a recording of the entire webinar or use highlights as part of your nurturing campaign strategy, be sure to leverage the webinar recording as “the content marketing gift that keeps on giving.”

Tips 60

Tips Survey Hosting Metrics 60

agora pulse

MAY 26, 2020

In regards to social media marketing, you know your stuff. Your social media audiences are growing steadily. When you run a marketing or advertising campaign on social media, it’s essential to send your audience to a landing page that encourages targeted actions. What Is a Social Media Landing Page?

Social Media 150

Social Media How To Discount Campaign 150

Hootsuite

MAY 9, 2023

Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Content distribution is the process of promoting and sharing content, like blog posts, videos, or social media updates, to reach a wider audience through various channels and platforms. Social media channels.

Tips 98

Tips Content HootSuite UGC 98

Social Media Strategery

MARCH 10, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media An Interview with Blogger Bob From TSA’s Evolution of Security Blog Tue, Mar 10, 2009 Best Of , Government 2.0 I’m one of the leads for our social media/Government 2.0

Blogger 81

Blogger Gov 2.0 Policies Survey 81

ProBlogger

MARCH 1, 2017

Host a Webinar . One way to collect leads and drive value is by hosting occasional webinars. While hosting a webinar obviously allows you to garner leads in the days and weeks leading up to the event, it goes far beyond collecting an email address and plugging it into a spreadsheet. “A Use Social Influencers.

Real Estate 20

Real Estate eBook Hosting Discount 20

Webbiquity SMM

JUNE 10, 2014

Last month’s Zenith Social Media Marketing Conference opened with a blast of presentational energy from Neal Rodriguez. The conference, hosted by Marty Weintraub ‘s agency, aimClear, was an impressive affair. Only 22% of businesses track their social results well.

Conference 196

Conference Social Media SEO Marketing 196

Webbiquity SMM

MARCH 29, 2016

Although more than three-quarters of B2B technology marketers use social media to market their products, less than half say they can tie social channels to revenue generation for their businesses. But it may also be a problem with basic B2B social media marketing strategy. Cross-Platform Social Media Strategy.

B2B 100

B2B Social Media Strategy Marketing 100

Keyhole.co

JANUARY 4, 2022

The same logo should be displayed on all your social media accounts and the cover image should have your brand colours, fonts and overall style. Some LinkedIn content ideas are: Blog posts White papers Media coverage Announcing product launches or updates Sharing open positions and welcoming new employees.

LinkedIn 130

LinkedIn How To Marketing Newsletter 130

ProBlogger

APRIL 6, 2011

I’d network on IRC and ICQ, email my questions to them and put them up on a very ugly Geocities-hosted website. Within 2 years, I was hosting the main hip hop radio show in Sydney, Australia, and started publishing the first full color hip-hop magazine in the southern hemisphere: Stealth Magazine. Online surveys.

Blogger 42

Blogger Brands Survey Cost 42

Josh S Peters

FEBRUARY 1, 2013

We are in our 3rd year producing the Community Manager Report, an infographic and white paper we create each year based on a survey of community and social media managers. With 3 years of data, we are starting to see some trends, all of which look like good news for social media professionals.

Mobile 156

Mobile SEO eBook Hosting 156

Convince & Convert

JUNE 10, 2012

As marketers try to determine appropriate resourcing, one of the big measurement and accountability challenges faced by social media is the anonymity inherent in most social data. But in almost every case, the evidence that social media “works” is based on aggregate, anonymous data.

Social CRM 127

Social CRM Hubspot HootSuite API 127

Convince & Convert

MARCH 22, 2012

This is Episode 8 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Ian Greenleigh , the Manager of Content and Social Strategy for Bazaarvoice. Read on for insights from Ian,, and Eric’s Social Media Stat of the Week (this week: an UNstat!). Listen Now.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Hootsuite

JULY 24, 2019

3) Since LEGO’s Facebook Page is linked as the host of the event, the event page can also bring in new Facebook followers. A free white paper, eBook, or report is the classic opt-in offer, so it’s no surprise that LeadFamly uses a free guide as the offer in this lead generation ad. Snag Tights. What’s great about this ad.

Examples 112

Examples Campaign Facebook HootSuite 112

Convince & Convert

MARCH 22, 2012

This is Episode 8 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Ian Greenleigh , the Manager of Content and Social Strategy for Bazaarvoice. Read on for insights from Ian,, and Eric’s Social Media Stat of the Week (this week: an UNstat!). Listen Now.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Your Escape From 9 to 5

JULY 8, 2022

Social media and smart phones. So it doesn’t matter whether you are a blogger, a brand or social media marketer, You need to make your content human. What media do they consume? YouTube videos, white papers, podcasts? Hosting your blog. Social Email Search Mobile. per month.

eBook 52

eBook How To Smart Phone Engineering 52

Convince & Convert

MARCH 18, 2016

And when we say aggregate, we mean pull in your blogs, pull in your social media content, your video content, your ebooks, your white papers, all of this really great stuff that in many cases, if you’ve got a lot of it, is kind of sitting in a whole bunch of silos. Here are all our white papers.

Marketing 60

Marketing Content eBook Joomla 60

Webbiquity SMM

JULY 7, 2014

” The Secret Benefit of LinkedIn Endorsements by The Social Media Hat. The Sophisticated Marketer’s Guide to LinkedIn, an infographic by WordPress Hosting SEO. Adding a Linkedin Group to Your Company Page by Social Media Tutorials. This will help to build your credibility on LinkedIn.

LinkedIn 200

LinkedIn B2B Social Networking Groups 200

Convince & Convert

MARCH 1, 2012

This is Episode 5 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Chad, our “Work It Out” advice segment, and Eric’s Social Media Stat of the Week (this week: are we unfriending each other more than ever?). Jim: Hey everybody. Eric: Small doses.

Social Media 140

Social Media Software Hubspot Hosting 140