Techipedia: Tamar Weinberg

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20 Ways to Cultivate Brand Unawareness in Social Media

Techipedia: Tamar Weinberg

Many businesses use social media to promote brand awareness, and it can be quite effective. Because social media is largely personality-driven, a savvy entrepreneur can level the playing field against much larger competitors and establish his company as a widely recognized, credible source. Your additions are welcome!

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10 Social Media Tools To Help With Your Crowdsourcing Efforts

Techipedia: Tamar Weinberg

This is a guest post from Shevonne Polastre, who wrote this article on behalf of TopHost.Gr , a Greek web host that offers shared hosting. Here are ten social media tools that can aid you with crowdsourcing: Twitter It is already being used for many crowdsourcing efforts. What do you think will be seen in 2010?

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Social Media Marketing Without Brand Awareness Can Kill You.

Techipedia: Tamar Weinberg

Such was the case for this Digg story , which compared multiple web hosting companies and watched as these hosts handled the traffic spikes that resulted from the Digg effect. Note how I bolded a specific term: web hosting. Next time you proceed in a social media marketing campaign, follow some ideas and steps: Know your market.

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Poor Social Responsiveness Risks Tarnishing a Brand’s Image

Techipedia: Tamar Weinberg

Social media has instigated a leveling effect on marketing. While smaller companies will struggle to maintain the level of content creation that large corporations with extensive marketing budgets can, they are at no significant disadvantage when it comes to using social media for community building and customer service.

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13 Characteristics Of Successful Digital Schmoozers

Techipedia: Tamar Weinberg

Helpful On Their Own Sites & Social Media Sites. Being helpful on your own website and on social media sites is like being — brace yourself for the terrible analogy — Mother Theresa in public (I know, I know…terrible). Small talk is the #1 most underrated thing you can do on social media sites.

Industry 248
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How To Monitor Your Three Essential Internet Marketing Strategies

Techipedia: Tamar Weinberg

When it comes to marketing any organization, product, or service on the web, there tends to be three essential ways of doing so: Dominating social media platforms. Broad Social Media Monitoring. Depending on how social your Internet presence is, you might only be interested in certain aspects of social media data.

Strategy 213
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A Mobile Marketing Strategy That Helps First, Sells Second

Techipedia: Tamar Weinberg

The Social Habit research found that more than 41 percent of twenty four- to thirty-five-year-old American social media users with a smartphone purchase products directly from that device at least monthly, 7 compared to 16 percent of forty-five- to fifty four- year-olds who also use social media and don’t own a smartphone.

Mobile 191