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Study shows social media drives sales

Sherrilynne Starkie

AIR MILES collectors were encouraged to engage with the AIR MILES-hosted social community website by sharing thoughts about the brand or participating in promotions; they were rewarded either with a small number of bonus miles or entry to a lottery for large prizes. Click here to start to receive my newsletter. Related articles.

Study 377
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20 Ways to Cultivate Brand Unawareness in Social Media

Techipedia: Tamar Weinberg

Example: Offering a free white paper download to someone likes you on Facebook, and the download consists of 200 words of common knowledge. If you tell your Facebook fans you’ll host weekly Q&A sessions on your page, don’t stop after one week. Both are clearly damaging to your brand. Disappointing offers. Like this post?

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How To Create A Know-It-All Company - CIO.com - Business Technology Leadership

Buzz Marketing for Technology

White Papers |. Newsletters |. NEWSLETTERS. More Newsletters. src = [link]. }. ); WHITE PAPERS. Discover whether hosting is your smartest choice for enterprise messaging. Get instant email notifications by topic when white papers, webcasts, and case studies are added to our library.

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Do You Have the Right Insurance for Your Social Media Activities?

SocialFish

Ideally any association with a magazine or journal, books, pamphlets, newsletters, white papers, research articles and a web site has purchased media liability insurance. All exposures associations had before social media; the only difference is the speed of information. Many insurers now have a “social media” endorsement.

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5 Expert Tips for Converting Your Webinar Audience

Convince & Convert

Some webinar hosting platforms have this capability built in. Whether you decide to host a recording of the entire webinar or use highlights as part of your nurturing campaign strategy, be sure to leverage the webinar recording as “the content marketing gift that keeps on giving.”

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Content Distribution Done Right: Tips and Tricks for 2023

Hootsuite

It also includes any blogs and articles, white papers, or case studies you publish. Think ebooks, white papers, webinars, and any how-to content you’ve created. You may host most of these materials on your website, but some, like a webinar done over Zoom, perhaps, can live elsewhere. Social media channels.

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LinkedIn Marketing Guide – How to grow your business using LinkedIn

Keyhole.co

Some LinkedIn content ideas are: Blog posts White papers Media coverage Announcing product launches or updates Sharing open positions and welcoming new employees. Adding to that, videos hosted on the platform are prioritized by LinkedIn’s algorithm. Engage with your audience using LinkedIn newsletters.

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