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A Mobile Marketing Strategy That Helps First, Sells Second

Techipedia: Tamar Weinberg

Brands have rushed to provide value (optimally) or promotions (typically) on every new communication platform, all of which are increasingly accessed through mobile devices, making customers’ relationships with brands solely a collection of micro-experiences. Today’s younger consumers aren’t just researching and buying via mobile either.

Mobile 191
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9 YouTube trends for your content strategy in 2022

Sprout Social

One of the most compelling reasons for marketers to incorporate YouTube into their strategies is that a huge number of people spend a great deal of time there. In this article, we’ll seek to offer insights into nine current and emerging YouTube trends you need to know to fuel your video marketing strategy.

YouTube 137
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7 Ways to Use Music to Boost Your Social Media Marketing Strategy

BeingOptimist

Here are seven ways that you can use music to boost your social media marketing strategy: 1. Host a Twitter Chat With a Musical Theme. Host a Twitter Chat With a Musical Theme. Hosting a Twitter chat with a musical theme is a great way to engage with your followers and get them talking about your brand. Focus on Visuals.

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10 Strategies to Boost Your Blog’s Traffic

ProBlogger

The post 10 Strategies to Boost Your Blog’s Traffic appeared first on ProBlogger. Fortunately, there are several effective strategies you can employ to increase your blog’s traffic. Fortunately, there are several effective strategies you can employ to increase your blog’s traffic.

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Siteminis Launches Mobile Commerce Solution

Bill Hartzer

Have you been looking to turn mobile phone “browsers” into buyers? Now can now turn your mobile website into a brand consistent, fully functional m-commerce destinations without losing control or profits to third parties — regardless of the type of cell phone or carrier your customers use. – Working across all wireless carriers.

Mobile 137
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Instagram vs Facebook: which is best for your brand’s strategy?

Sprout Social

We are at a space where mobile dominates, with consumers spending more time browsing the web on mobile than desktop on average. Although there are many new options for marketers to integrate their marketing strategy, you can’t always apply the same techniques you’d use for Facebook to Instagram and vice versa.

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What it Means to Create “Fit Content”: A Story of Brand Identity

Oktopost

But from an external perspective, strategy matters more. Meet Christopher Willis, an AI content governance and brand alignment strategy expert who is currently serving as CMO/CPO at Acrolinx. Christopher P Willis is Acrolinx ’s Chief Marketing Officer, responsible for all aspects of the company’s Marketing strategy.

Brands 144