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Google Analytics: Your Free Goldmine to More Leads, Sales and Human Connections

Pam Moore

How to monitor live traffic on your site when hosting an online event? Take a listen to the 106th episode of the Social Zoom Factor podcast to learn how to get started with Google Analytics as well as 10 Top Metrics you should be using today to understand and grow your online platform and business.

Analytics 167
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5 Step Success Strategy to Prioritize Social Networks for Your Business

Pam Moore

Register for webinar I co-hosted with SCORE Mentors on this topic. How to Get Your Social Marketing Budget Approved (white paper). 7 Metrics to Measure Value of Your Content in the Inspiration Age (episode 173). Why it’s not about what the technology can do for you, but instead what you can do with the technology.

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How To Create A Know-It-All Company - CIO.com - Business Technology Leadership

Buzz Marketing for Technology

White Papers |. src = [link]. }. ); WHITE PAPERS. Discover whether hosting is your smartest choice for enterprise messaging. Get instant email notifications by topic when white papers, webcasts, and case studies are added to our library. WHITE PAPERS. src = [link]. }. Webcasts |.

Company 122
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The 6 Lifelong Laws of Content Marketing for Agencies

Convince & Convert

White Horse does more chunky content like white papers and Webinars. True monthly blog cost (not including design and hosting fees) = $1,620 (36 hours @ $45/hour). White papers. Average of 6 hours per week to manage all official agency social outposts, and handle metrics and measurement.

Content 129
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5 Expert Tips for Converting Your Webinar Audience

Convince & Convert

Some webinar hosting platforms have this capability built in. Whether you decide to host a recording of the entire webinar or use highlights as part of your nurturing campaign strategy, be sure to leverage the webinar recording as “the content marketing gift that keeps on giving.” Gather the Final Metrics and Analytics.

Tips 60
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Not Tracking Social Media ROI is Your Fault

Convince & Convert

white paper. The best way to measure correlation is to track a lot of data points (including social metrics, revenue, sales, churn rate) over a lengthy period of time, and try to isolate simultaneous or conflicting moves in the data. Jay is the founder of [link] and host of the Social Pros podcast.

ROI 138
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Calculate Your Blogging ROI in 9 Steps

Convince & Convert

What does the blog cost in hosting, maintenance, and app fees? Let’s assume your monthly blog hosting is $19, and you spend $19 per month on Inbound Writer to help with you blog’s SEO, and you spend $19 per month on Formstack to create and manage landing pages to convince people to download your white paper.

ROI 153