Convince & Convert

JULY 6, 2012

Read on for insights from DJ and some social media news from Eric and Jim ( this week : LinkedIn and Twitter break up). We use Argyle Social for our social engagement; we use Infusionsoft for our email; Janrain is our crackerjack social integration company, and Jim is our guest host for the podcast (and a smart guy). Listen Now.

LinkedIn 114

LinkedIn Twitter Hosting Social Media 114

Convince & Convert

AUGUST 24, 2012

Read on for insights from Eric plus Eric Boggs ‘s Social Media Stat of the Week ( This week : Twitter gets 15% more media mentions than Facebook.). Another is sort of consumer-influenced analytics , obviously Klout being the only thing in that quadrant. ” That type of clarity from Twitter is welcome to us.

Social Media 115

Social Media API Training Class 115

Webbiquity SMM

SEPTEMBER 12, 2011

And of course, there’s the ongoing social media ROI debate : how do I measure this? Can social media ROI really be measured? Expand Your Social Media Mix: Twitter Alone is Not Enough by Web Strategy by Jeremiah Owyang. ** 5 STARS. What social media developments and trends should I be watching? What to do?

Social Media 257

Social Media Trendrr Alterian SM2 257

Webbiquity SMM

AUGUST 28, 2012

How do we demonstrate the ROI of social efforts? Raymond Morin presents both Klout’s 12-type matrix of social influencer types as well as Lisa Barone’s simpler model of five types, including the networker (“one who has the biggest contact list and found on all platforms. Social Media Metrics and ROI.

Social Media 207

Social Media Tips Tumblr Wikipedia 207

Webbiquity SMM

JUNE 14, 2011

. • Social media ROI can’t be measured directly. Don’t overlook the value of native searches on LinkedIn, Twitter, YouTube and Technorati. Tools like Klout and PeerIndex are good for measuring your “cool factor&# but not really business results or the quality of your content or interactions.

B2B 164

B2B Sentiment Klout SEO 164

Convince & Convert

JULY 27, 2012

Read on for insights from Jay Baer & Eric Boss ‘s Social Media Stat of the Week ( This week : The Altimeter Group released the public report, The Social Media ROI Cookbook. ” But in the heat of the moment, people do silly things, and we see that on Twitter in particular, every single day. Listen Now. Eric: Yeah.

Airlines 115

Airlines Sentiment Hotels ROI 115

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations. Social Media: Measurement and ROI. 11 Practical Business Uses for LinkedIn, Facebook, and Twitter (GigaOM): Some lesser-practiced tips are suggested here, such as using LinkedIn polls.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279