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#SproutChat Recap: Developing a Co-Marketing Strategy

Sprout Social

A4 #SproutChat co-creating a white paper & sharing email list is always a great initiative along with webinars, twitter chats & google HO. A4 Co-hosting Twitter chats are very popular and are usually pretty successful if one (or both) have decent followings. A6 – @hubspot does this constantly!

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Marketing Marvels – Build Remarkable Content Marketing Hubs with Uberflip

Convince & Convert

If you want to optimize different parts of your content empire for specific calls to action, so in this one we want to collect emails, in this one we want to download a video, in this one we want people to sign up for a webinar, what have you, you can absolutely do that with Uberflip very easily as well. Here are all our webinars.

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How to Create Massive Value Content & Blow Your Readers’ Minds

ProBlogger

Other bloggers invite you over for guest posts and webinars. One internal test done by HubSpot proved that list posts with less than 6 items weren’t as popular as their longer counterparts. A case study focuses on a specific example (WordStream in the above example) or a company as opposed to a white paper, which is more generic.

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