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How a social media consultant can help your business

Sherrilynne Starkie

Facebook Blueprint certification and Twitter Flight School demonstrate mastery in major social networks. Certifications from HubSpot and Hootsuite show inbound marketing and social media management expertise. Social media consultants know what they are doing when it comes to program implementation.

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Clearing Clouds of Confusion – the 5 Categories of Social Media Software

Convince & Convert

There are five specific categories of social media software, and lumping them all under “social media management” does us all a disservice. You need Social Listening Software (AKA Social Media Monitoring Software). ” You need Social Analytics Software.

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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

Ubervu was recently acquired by Hootsuite. Sysomos has two products: Heartbeat is a real-time monitoring tool and Map is a listening tool, where you can monitor conversations and track key influencers. Meltwater is a general monitoring solution that also has social media management capability. Meltwater Buzz.

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Seven Key Categories of Social Media Marketing Tools

Webbiquity SMM

Among the most popular are Socialbakers , Netvibes , BrandWatch , Simply Measured , Mention , Sysomos , Brand24 , Alianzo , and Union Metrics. Social Media Management Tools. Although there is some overlap in functionality with the monitoring tools above, social media management tools are generally more action-oriented.

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No, You Can't Automate Social Media!

Techipedia: Tamar Weinberg

Reply Kristi July 7, 2010 at 3:54 pm I have lists setup in HootSuite… that’s how I keep an eye out on the people whose updates I don’t want to miss. Cheers, Sheldon, community manager for Sysomos Reply Tamar Weinberg July 7, 2010 at 2:17 pm Cool, thanks Sheldon. Great post. Congrats to you guys, by the way!)