Trending Sources

48 Ways to Measure Social Media Success

Webbiquity SMM

company website, newsletters, syndication sites). from HootSuite or other social media monitoring tool). Social Media Marketing Web Analytics Facebook metrics Google Hootsuite how to measure social media success Klout Kred Olivier Blanchard social media measurement social media metrics social media ROI Twitter metricsUltimately, as Olivier Blanchard has pointed out repeatedly , social media marketing has to demonstrate an ROI (though he acknowledges the questions have to be made more specific). Consider automobile manufacturing as an analogy. Nine Blog Metrics.

The Productive Online Business Toolbox: My Must-Have Tools

Techipedia: Tamar Weinberg

You could dedicate another email account to newsletters. HootSuite. My major public Twitter and Facebook online activity is handled through no other application but HootSuite (aff). Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. Gmail. Take advantage of labels. Filter!

Will the CoTweet gamble pay off?

Sherrilynne Starkie

How can ExactTarget hope to compete against a raft of very high quality free, or very low cost competitors like TweetDeck and HootSuite? Click here to start to receive my newsletter. Featured Headline Social Media Twitter CoTweet Dodo ExactTarget Foursquare HootSuite - Social Media Dashboard TweetdeckCoTweet , the easy-to-use and fantastically handy social media tool that lets many individuals to collaborate on publishing content on Twitter, is going the way of the Dodo in a few weeks. Image via CrunchBase. ” Commenters on the blog are not at all happy.

Facebook’s new update scheduler

Sherrilynne Starkie

Will this new function put TweetDeck , SocialOomph and HootSuite out of business? Click here to start to receive my newsletter. Facebook Featured Social Media Facebook features HootSuite SocialOomph TweetdeckFor the first time, Facebook page administrators can schedule updates now to be published in the future. Probably not. Related posts: Deleting your Facebook status.

How to Get More Blog Traffic – Content Promotion Checklist [Infographic]

Webbiquity SMM

Link back to posts in your newsletter (obvious) and also your email signature (less obvious). Use automation (carefully) to continue sharing posts over time, with tools like HootSuite (and/or TweetDeck , twitterfeed , , etc.). With apologies to George Berkeley , if a blog post is published but no one shares it on social media, does it make an impact?

How To Monitor Your Three Essential Internet Marketing Strategies

Techipedia: Tamar Weinberg

HootSuite is your essential tool for monitoring in depth social media analytics. As you can see, HootSuite is also great for monitoring brand awareness amongst varying genders and age groups, which will be able to affect the approach you take to upcoming marketing strategies on your social platforms. This is a guest post by Andy Havard. Utilizing Internet video. Summary.

8 Tools to Curate Content for Social Media


you can create newsletters with top content. You can also integrate this tool with your Twitter, Hootsuite, Dropbox, Linked In, P interest, and other accounts. Content curation describes the act of searching the web for awesome topics, blogs, quotes, news articles, videos, images, or other forms of content to share with your audience. Check ‘em out! With the help of The

7 Strategies for Monitoring Your Competitors

Convince & Convert

To track everything a competitor is posting, use a social listening tool like Hootsuite , which allows you to set up streams focusing on specific profile pages, as well as hashtags. Read Their Blogs and Newsletters. highlight to tweet) If they have a newsletter you can subscribe to, do so to keep on top of their latest posts. Get our Definitive email newsletter.

How to Curate Content: The Secret Sauce to Getting Noticed, Becoming an Influencer, and Having Fun Online

Buffer Social

Check your newsletters for interesting stories. Curate from curators – newsletters, communities, etc. Curate from curators – newsletters, communities, etc. They subscribe to newsletters full of hand-picked links from peers and neighbors. Letterlist’s list of newsletters. The content curation tools behind great newsletters, roundups, and lists.

Association Social Media: Kelli Windsor, Food Marketing Institute


I oversee our digital communications strategy including social media, our blog , newsletter and website content. Next, I set up our social media posts for the day using Hootsuite based on our blog posts, news items and any campaigns we have at the moment. Here’s a snippet of my conversation with just one of several great association social media folks. Content, content, content!

Fetching Friday – Resources Mashup, First Newsletter & Tennis Street Magic


This post is part of a weekly series, Fetching Friday, featuring the resources mashup, first Kikolani newsletter, and tennis street magic on Save time with the 2 best Twitter applications – how HootSuite and Tweetdeck can make social networking much less time consuming (so social media doesn’t > kill your blog ). Kikolani’s First Newsletter. On Wednesday, I sent out the first newsletter for Kikolani. Check it out here , and be sure to subscribe so you don’t miss out on future newsletters, updates, and important information!

Why You Need a Business Strategy, Not a Social Strategy

Convince & Convert

If improving customer service is a goal, you may want to invest in a tool like Talkwalker, Mention, or Hootsuite to better monitor conversations involving your brand or industry. Get our Definitive email newsletter. There’s no shortage of how-to articles and blog posts on leveraging the power of social media. highlight to tweet) Here’s why. Getting the Sequence All Wrong.

15 Rocking Content Marketing Tools with Advice from Experts

Writtent Blog

HootSuite. Hootsuite is a lifesaver for your social media manager. The product is focused on social media, blogs, and newsletters. With 9 in 10 organizations marketing with content , it’s evident that we need effective tools to create, publish, distribute, and analyze content published online. Here are some options that could be a great test drive for you. Content Creation.

How to be Twitterific – 39 Expert Twitter Guides and Tips

Webbiquity SMM

Frank Strong presents a whimsical yet useful infographic guide to Twitter in Dr. Seuss style rhyme and illustrations, produced by HootSuite. Platforms like Hootsuite let you schedule photo tweets, but they don’t appear expanded in the feed like a direct upload would,” Travis Bernard explains, step by step, how to “schedule a photo tweet from the native Twitter client.”

Returning to the Gravity Summit

Ari Herzog

The agenda indicates a who’s who of represented brands and speakers, including social media directors and business executives from Morgan Stanley, Audi, Gannett, PR Newswire, and HootSuite. Sign up for his email newsletter and send a tweet. Here is a Gravity Summit overview. You can be sure I will share followup thoughts about the event as I did in 2009. Thank you for reading!

Badge 40

Fans, Followers, or Subscribers: Which Are Better For Brands.


Feature winners of Facebook competitions in your e-mail newsletter. Include LIKE and FOLLOW buttons in e-mail newsletters and promotions. Include links to your Twitter and Facebook pages in e-mail newsletters. pamorama marketing, life, social media Home About Bookshelf Links Contact Fans, Followers, or Subscribers: Which Are Better For Brands? Twitter or Facebook?

Social Media Time Management: The Best-Kept Secrets Revealed for Curating, Creating and Promoting Hot Content

Katie Lance

I use HootSuite for a lot of this type of scheduling for Twitter. Here’s my quick 5-step system each morning for curating content: Email newsletters. I scan my email and click on a few industry email newsletters and share and/or schedule content to the above platforms if there is something interesting and of value. Including the link in our weekly email newsletter.

17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools

Techipedia: Tamar Weinberg

One is Hootsuite for iPad. or Hootsuite or any of a multitude of products to pre-schedule Tweets and Facebook posts, so that you’re not chained to your desk. If you have an email newsletter and want to capture social profile data for the list, Qwerly is a data API for mining social profile information and which is somewhat similar to Rapleaf. Jason Falls. Pretty nifty. Traackr.

Tools 155

10 Best Time Saving Apps and Plugins To Optimize Your Blog


Writing amazing emails or newsletters, alongside your blog content, that people look forward to reading every week or month and actually forward to their friends. Hootsuite. Hootsuite allows you to post one message to several different social media sites from one simple place. This is a guest post by Natalie Sisson. Spend Your Time Doing The Right Things. Dropbox. Stay Focused.

Need a little Social Discipline?

Janet Fouts

I get around 800 emails a day (half of them are alerts, newsletters and feed reports for my clients). I also use Hootsuite which is good for scheduling a series of tweets for when you may be traveling or getting close to an event you want people to know about. On Facebook I use a combination of Hootsuite and MediaFeedia. Great question. I don’t. Break it down. Delegate.

The Spin Sucks Blogging Process

Spin Sucks

And I subscribe to seven different SmartBrief daily newsletters. Buffer and Hootsuite are better. Last week, Mitch Joel wrote a blog post called, “ Watching Me Blog.” ” It was in response to Chris Brogan’s piece, “ Watching Mitch Joel Blog ,” which he wrote while we were all in Norway and, literally, watching Mitch blog. Blogging Philosophy. A ton.

Association Social Media: American Occupational Therapy Association (AOTA)


I start with Hootsuite. that tend to fall through Hootsuite’s cracks. I also subscribe to several daily e-newsletters to find content. I am SO excited to present the first post in an ongoing series of interviews of Association Social Media Managers. Whoo hoo! Hi Stephanie! Thanks for being my very first respondent. You’re setting a high bar! Who do you report to? .

Meme 63

10 Tips to Shave Hours Off Your Social Media Marketing

Convince & Convert

From Buffer to HootSuite , there’s a variety of old and new tools that can help you do all of that and much more. Get our Definitive email newsletter. According to recent research by LinkedIn , 94% of all SMBs in the United States leverage social media for marketing themselves to their audiences. And a lot of them are pretty good at it, too. You’re right on that one. The best part?

4 Ways to Improve Your Visual Content For Social Media Right Away


Or if you have more time, cut your infographic into two and recreate it as a single image: Try out our Free #newsletter #report template and design a beautiful email newsletter. Well, Hootsuite sure thinks that it’s perfectly fine: Heard the news? Hootsuite (@hootsuite) June 18, 2014. How far in? Astronomical, indeed. But don’t just stop at one. Use Twitter cards.

How to Use Competitive Social Monitoring on Twitter

Convince & Convert

A quick scan of MailChimp’s Top Mentions reveals that their top seven mentions come from another marketing tool vendor, Hootsuite. Examining the first tweet, we see that the Hootsuite mention is marketing a case study focusing on how MailChimp delivers good customer service. Hootsuite (@hootsuite) January 19, 2016. Get our Definitive email newsletter. Sweet!

Association Social Media: Independent Electrical Contractors (IEC)


We have a lot going on in communications at any one time so my time is split between our trade publication, marketing, e-mail newsletters, and social media. I use Hootsuite for scheduling posts. Read lots more of them here. Up on the SocialFish podium this week: Debbie Stadtler, Director of Communications for the Independent Electrical Contractors, Inc. Welcome, Debbie!

How to Immediately Gain Traction on Twitter (and Grow Your Business)

Rebekah Radice

Think through what content you have on your website, blog or within your traditional marketing materials such as flyers or newsletters. Here’s what it looks like in your Twitter newsfeed: Now compare that to a share from Sprout Social and Hootsuite where both look like this: You have to click “view summary” to see the image. Optimize Your Bio. Share the details that make you unique.

How to Gather Fan Feedback on Social Media

Convince & Convert

Another tool is Hootsuite , which allows your company to track key words, hashtags, and mentions. Get our Definitive email newsletter. Image via When was the last time you phoned up a company to leave them feedback, or even just sent them an email? Can’t remember? Well, you’re not alone. Get Customer Feedback on Social Media. Update Your Status. Monitor Comments.

22 Social Media Marketing Management Software & Services Reviewed - Online Marketing Blog

HootSuite - Social media dashboard for managing social content and engagement on multiple networks with team workflow and statistics. Tweet SUBSCRIBE TO TOPRANK’S TIPS NEWSLETTER View Comments Rate this Post: ( 6 votes, average: 5.00 Social Media Marketing is no different. Also offers a white label option for agencies. Includes monitoring and integrates with

How to Use Your CEO’s Twitter Account to Build Brand Loyalty

Convince & Convert

Some CEOs may do better if someone else does this part for them, so a shared social media scheduling software like Buffer or Hootsuite may be required. Get our Definitive email newsletter. Looking for a way to get more trust in your brand, a lift in consumer engagement, and an edge over your closest competition? highlight to tweet). Tweet Templates for Successful Corporate Branding.

6 Free Content Marketing Tools That You Need to Leverage Now

Absolute PA

Like Buffer, Hootsuite enables you to schedule your social media updates in Twitter, Facebook, LinkedIn and Google+. Hootsuite will show you both sides of your social media communications – something Buffer can’t. Not sure whether Buffer or Hootsuite is the best tool for you? Check out the Buffer versus Hootsuite Showdown over here. Your back pocket graphic designer.

How to Choose the Right Content Marketing Software

Convince & Convert

In the early days, this content included newsletters right in the body of the email, PDFs, and sometimes even video files as an attachment. Social media sites like Twitter and YouTube, in combination with the vast number of software vendors that help manage those channels (think Hootsuite , Sprinklr , or Buffer ), are ultimately helping us distribute content. It has evolved.

3 Simple Tactics for Using Twitter as a Traction Channel

Convince & Convert

You should still, of course, find and Tweet out relevant and timely material using another tool like Buffer or Hootsuite. Get our Definitive email newsletter. Wondering if Twitter could be the marketing tool your business needs? Thinking your company needs a larger Twitter following? If yes, then no social media channel is going to be right for you—try advertising. Ask a question!

How to Use Social Media to Build Brand Trust

Convince & Convert

Tools like Sprout Social, Mention, and Hootsuite are great for monitoring all of the different variations of your handle. Get our Definitive email newsletter. Social media is more than just a platform to promote your products, services, and content. It’s a two-way street for communication that can engage your customers and prospects. What goes into building this trust? Authority.

How to keep your business growing when life smacks you round the chops

Absolute PA

When all you want to do is hide, showing up on social media, your blog and newsletters is the LAST thing on your mind. Even if you haven’t got a clear plan yet, using editorial calendars, banked social media updates, automating your email marketing, and using scheduling tools like Buffer & Hootsuite is a worthwhile first step for making it easier on you. Life sucks sometimes.

Association Social Media: ASCD


We have units in ASCD dedicated to almost every area that impacts education: conferences and institutes, book publishing, magazines and newsletters, online courses and webinars, professional development consulting, public policy, and more. We use Hootsuite (for Twitter, Facebook, Google+, and LinkedIn) and Curalate (for Pinterest and Instagram) to streamline our social media work.

#SproutChat Recap: Social Media & Marketing Resources Roundup

Sprout Social

A1) So many: @hubspot , @buffer , @hootsuite , @SproutSocial , @Kissmetrics , @SMExaminer , @socialmedia2day #sproutchat A1 – For the latest in tech news, I like @ow 's Charged podcast/email newsletter. Social Media Podcasts, YouTube Channels, Email Newsletters. All professionals have their go-to news outlets, blogs, podcasts and social media channels for advice and inspiration to better themselves and advance in their career. This week at #SproutChat , the community shared their favorite social media marketing resources. SproutSocial A1.

Top 25 Blogging and Social Media Posts on Kikolani


Why Your Blog Needs a Mailing List Here are some great reasons to have a mailing list for your blog, plus some best practices for newsletters and opt-in forms. Twitterfeed, HootSuite RSS, and Blog Post Scheduling How to setup your favorite blogs’ RSS feeds to update your Twitter, Facebook, LinkedIn, and other accounts, and why your blog post schedule matters. Series. Blogging Tips.

Your Blog as Part of an Overarching Business Strategy


Have a look at the Hootsuite blog for example. In case you didn’t know, Hootsuite is a social media management service you can use to easily handle your social networks. You see, while the posts are somewhat related to Hootsuite (it’s their blog, after all), the content exceeds their own functionality and becomes more useful to readers. So, your blog fulfills the role of….

How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

Don’t share it on your email newsletter. Hootsuite , for example, has multiple tabs that highlight their social involvement elsewhere on the web. After all, Facebook could eat the web. In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. Want one? etc.),