Akamai Marketing

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Tool Tuesday: SocialOomph

Akamai Marketing

But I use Hootsuite (affiliate link) for that; I’m in Hootsuite all the time, why would I leave to go schedule tweets at yet another site? I tried their paid service and I just felt that that overall, the services were clunky and in some cases, redundant to tools I like better.

Tools 163
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The Case for Active Users as Social Media Community Managers

Akamai Marketing

I have a simple solution: I suggest using Hootsuite for client tweets and EchoPhone for personal tweets. Mistakes like the Chrysler F-bomb gaffe or the American Red Cross rogue tweet happen BECAUSE the community managers are active personal users. How to prevent this?

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Tool Tuesday: Sprout Social Update

Akamai Marketing

Its easy to sort and share messages from different platforms, this interface is actually much easier than Hootsuite’s, and like Hootsuite, there are team member tasks and assignment options. Sprout Social InBox and Scheduling: This is really where they’ve put forth some serious effort.

Tools 149
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The REAL Lesson in the NRA Twitter Post

Akamai Marketing

The Tweet appears to have come from the Hootsuite management platform and has been widely speculated to have been scheduled in advance of the news. Hootsuite and other management platforms allow the scheduler to review scheduled Tweets, but actively reviewing posts is often forgotten. That’s the real danger of scheduling Tweets.

Twitter 149