The Realtime Report
JANUARY 28, 2020
The new, non-hashtag design features a simpler but similar color palette with four quadrants of color. Nearly two-thirds of people (63%) prefer the retailer’s redesigned logo. Not every retailer succeeded with modernizing its logo. People want Facebook’s old standard blue logo back.
The Realtime Report
NOVEMBER 20, 2012
Postagram is a mobile app that allows users to send Instagram, Facebook and mobile camera shots as postcards; Postagram Direct allows brands to add logos, coupons, hashtags or QR codes to the postcards. ”
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The Realtime Report
DECEMBER 3, 2012
In support of World AIDS Day, Durex created the #1Share1Condom Twitter hashtag campaign to help fight the spread of HIV. Based on AdAge’s calculations, that equals over $600,000 worth of condoms at retail prices, or $0.24 Stop the misunderstanding – RT to spread the word about HIV & AIDS and we’ll donate a Durex condom.
The Realtime Report
OCTOBER 31, 2012
” Dunkin’ Donuts VP of global consumer engagement, Scott Hudler, told Mobile Marketer that the brand “is the only national coffee retailer to enable people to send virtual gift cards via text, email and Facebook Connect.”
The Realtime Report
NOVEMBER 15, 2012
Designer fashion label Michael Kors launched a two-week contest on Instagram back in August, asking users to share pictures of their favorite Michael Kors watch with the hashtag #MKTimeless. over 6,800 user-generated photos submitted with hashtag #MKTimeless. 3,000 entries submitted within the first 24 hours of the contest.
The Realtime Report
AUGUST 21, 2012
The brand used “highly original, heartstrings-pulling” television spots to promote their “Find Your Greatness” Olympic message, and then kept the conversation going with the #findgreatness hashtag on Twitter. Adidas paid heavily for its signage in the games, with a multi-million pound sponsorship.
The Realtime Report
JUNE 20, 2018
The retail market is not as stable as it used to be, so you need to consider whether a physical store is an answer. You can also encourage your customers in the store to post pictures on your feeds with hashtags, and you can comment on the results. Online or Physical Store? Easy Payment Options.
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