Small Business Mavericks

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Reaching TV Viewers Through Hashtags

Small Business Mavericks

Hashtags have become ubiquitous. Of course, if you are a regular social media marketer, then you may be accustomed to branding yourself through hashtags, but you can engage with your audience through other hashtags as well, and one audience that is rich and primed for engagement is the TV viewing audience.

Hashtag 101
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How To Cross-Promote With Hashtags

Small Business Mavericks

Hashtags present a unique opportunity for online marketers. You can cross-promote your products, services, and brands with hashtags in very powerful ways that before was not possible. That requires branding your hashtag. Then you could use a marketing tagline that reads follow the #yellowbrickwidget.

Hashtag 101
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Facebook Hashtags Are Clickable, Brandable

Small Business Mavericks

In June, Facebook announced that it would start supporting hashtags. And those hashtags are clickable. The fact that you can click on hashtags means that you can search a hashtag for specific Facebook posts. But hashtags are even more powerful when you can use them as a branding tool for your business.

Hashtag 101
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How Hashtags Are Becoming More Universal

Small Business Mavericks

Hashtags are becoming more and more universal every day. As a way to organize social information on Twitter, hashtags became very popular on that social media platform and still are. What was not expected was other social media platforms like Facebook, Instagram, and Google+ picking up on hashtags. How do you use hashtags?

Hashtag 101
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Track Your #Hashtags More Easily With HashAtIt

Small Business Mavericks

It’s real-time, too, and that means a marketer can catch the wave of a trend and ride it as long as it’s moving. Here’s how it works — you see a #hashtag that catches your attention on any subject at all, anywhere. Social Media hashatit.com hashtags metadata tags metadata tracking platforms'

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How And When To Use Hashtags

Small Business Mavericks

Hashtags are becoming ever more popular. of hashtag users use them to express their personal feelings about things. use hashtags to promote corporate or social events. of hashtag users use them to follow brands. What it tells me is that hashtags are useful tools to promote brands on social media. But another 34.1%

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Health Care Needs Digital Marketing

Small Business Mavericks

Digital marketing allows healthcare organizations to meet the consumers where they are, targeting patients at their specific moment of need based upon their specific condition.” HealthLeaders Media’s Marianne Aiello recently took a look at how the Mayo Clinic’s Digital Marketing Strategy Drives Engagement.