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Extend the Life of Your Event with Post-Event Planning

Waxing UnLyrical

Hosting an event is just the beginning of its life-cycle. Tip: Keep the hashtag short and simple, and make sure you have it displayed at the event so the audience knows to participate. Tip: If you’re hosting a speaker, film their session and edit it down to quick, digestible takeaways post-event.

Eventful 195
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Google Analytics: Your Free Goldmine to More Leads, Sales and Human Connections

Pam Moore

How to monitor live traffic on your site when hosting an online event? 10 Ways to Stomp Random Acts of Marketing (white paper). 8 Steps to Develop a Social Business Plan (white paper). 8 Steps to Develop a Social Business Plan (white paper). Why Your Blog Sucks and How to Fix it (episode 9).

Analytics 167
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How H&R Block Activated 90,000 Seasonal Tax Pros in Social Media

Convince & Convert

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Holy Social!

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13 Social Media Experts Share Their Biggest Piece of Marketing Advice

Buffer Social

Host note: What follows is a lightly-edited transcript of the Buffer Podcast episode #125 for your reading pleasure. Brian : Step 1: Host a Facebook Live or record a video of you or someone from your company talking about the backstory of your product and post it to Facebook – it doesn’t need to be longer than 5 minutes!

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

WordPress Hosting SEO ). WordPress Hosting SEO ). WordPress Hosting SEO ). WordPress Hosting SEO ). 30% of marketers report using hashtags tied to specific campaigns, while 26% use Promoted Tweets. The most popular type of content: white papers, read by 88% of buyers. The Backup List ). Jeff Bullas ).

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LinkedIn Marketing Guide – How to grow your business using LinkedIn

Keyhole.co

Some LinkedIn content ideas are: Blog posts White papers Media coverage Announcing product launches or updates Sharing open positions and welcoming new employees. Adding to that, videos hosted on the platform are prioritized by LinkedIn’s algorithm. LinkedIn Events. Humanize your brand.

LinkedIn 130
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Search and Social Lessons from the Zenith Social Media Marketing Conference

Webbiquity SMM

The conference, hosted by Marty Weintraub ‘s agency, aimClear, was an impressive affair. The ideal tweet structure: headline, link, no more than three hashtags. End with a hashtag, but don’t start with one. Best practice: use an image with this. • Put the link near the middle of the tweet.