The Realtime Report

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#LoveCapeTown Campaign Shakes Up “Fam” Trip With Crowdsourced Tips for Travel Bloggers

The Realtime Report

Cape Town — #1 on that list of destinations, just after hosting the 2010 FIFA World Cup — has worked to sustain high visitor growth, capitalizing on the approximate US $1.8 billion the city invested to welcome over 1.5 million soccer fans back in 2010. The hour-long chat resulted in 1,500 tweets.

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NBA Announces 2014 Social Media Award Winners

The Realtime Report

Best Hashtag- Blake Griffin (Los Angeles Clippers). The NBA was also host to the very first “ Social Media Night ” back in 2013, encouraging fans to socially engage with the Golden State Warriors. Here are this year’s winners: Best Vine/Video - Kyrie Irving (Cleveland Cavaliers).

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Adidas Teams With Champs Sports To Create Instagram Mini Series

The Realtime Report

Followers could ask the new car any question, through any social network using the hashtag, and the MINI would respond in a way that showed off the car’s new features. Starbucks ranks among the top brands sharing Instagram videos as well, hosting numerous creative and artsy videos featuring coffee and cup designs.

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Why Transmedia Is The New Viral Gold For Influencer Marketing

The Realtime Report

To break down this formula, let’s examine each part: Tastemakers (or recognized influencers) are mostly celebrities, talk show hosts, news anchors, thought leaders and politicians. This style of marketing encourages fan pages and real time hashtag conversations with influencers.

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Luxury Marketing: Lexus Promotes High-End Model With Facebook Contest

The Realtime Report

The teasers included a short video, social media posts and a hashtag campaign, #UnleashTheLFA. The contest – which opened August 1 and ends August 21 – is hosted on a Facebook application.

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How to Capitalize on Instagram as a Small Business

The Realtime Report

From this point, your business will not only be able to tailor the content to that audience, but also know the existing channels and hashtags that can be leveraged, putting the company in front of potential and existing customers. Keep your eye on hashtags and trending topics that may be relevant to content that you’re looking to post.