Direct Marketing Observations

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15 Things I’ve Learned from 138 Social Media Tweetchats

Direct Marketing Observations

The format was pretty simple, we would find a killer, compelling host in the social space, like a Beth Harte who was our very first host, and we’d pick a killer, topical, compelling, subject. We had no idea that 2 years and 138 tweetchats later, “Hashtag” as we call it would still be chugging along.

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Crowdsourcing the Impact of Social Media on Non Profit Organizations

Direct Marketing Observations

Last week we had the pleasure to have Beth Kanter host our weekly tweetchat over at Hashtag social media. This is the sweet spot for Beth and as a host, I have to say she was beyond amazing. The subject was obviously about Non Profit Organizations and how social media can play favorably with them.

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17 Tweetchats for Social Media, Marketing and PR folks

Direct Marketing Observations

1) Hashtagsocialmedia -#socialmedia Of course I’m partial to the one I co-founded with Jason Breed Advancing the Business of Social Media every Tues noon EST. New topics & new industry thought leaders and A-listers host the tweetchats. Active hashtag throughout the week, with chats taking place on Wednesdays at 1 p.m.

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14 Quick Tactics to Encourage Corporate Social Media Adoption

Direct Marketing Observations

This past Tuesday on our weekly Hashtag socialmedia tweetchat , we were honored to have one of the classiest people I’ve gotten to know, host our chat, BL Ochman. 5) Teach your execs and colleagues how to follow conferences and events and comment via hashtags. It’s a very clear way to demonstrate value.

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Monitoring “G”

Direct Marketing Observations

I was pulling some info about tomorrow’s # hashtag social media host Shel Holtz when I came across a video on his Posterous page about Gatorade’s brand monitoring war room. The video is well done and I love how they are investing time and effort in polishing and managing the brand via a social media war room.

Posterous 131
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10 social links, posts and sites you might have missed

Direct Marketing Observations

The first resource or link comes from Louis Gray who is one of the few people who shot us down when we asked him to host our weekly #socialmedia tweetchat. Some are great posts, others are sites or links that just resonate with me, and still others will make you better at what you do. Wanna make a PDF out of a URL ? Well now you can!

Sites 138
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Social Media is the Back Channel for Teen Angst

Direct Marketing Observations

For girls in particular danah nails it: “Drama is the language that teens—most notably girls—use to describe a host of activities and practices ranging from gossip, flirting, arguing, and joking to more serious issues of jealousy, ostracization, and name-calling.”. The ripple effect.