Buzz Marketing for Technology

JUNE 27, 2008

IBM Social Computing Guidelines. In the spring of 2005, IBMers used a wiki to create a set of guidelines for all IBMers who wanted to blog. These guidelines aimed to provide helpful, practical advice—and also to protect both IBM bloggers and IBM itself, as the company sought to embrace the blogosphere.

Guidelines 280

Guidelines Wiki Virtual World Policies 280

Social Media Today

FEBRUARY 13, 2020

The FTC has called for public comment on the need for new guidelines in relation to influencer marketing and product endorsements on social media.

Influencer 209

Influencer Review Guidelines Marketing 209

Bill Hartzer

SEPTEMBER 4, 2013

SEMPO, The Search Engine Marketing Professional Organization , is taking advantage of text links in advertorials, clearly a violation Google Webmaster Guidelines for link schemes. As professional SEOs who are paid to know these guidelines and advise others, we should hold SEMPO and its Board of Directors to higher standards.

Guidelines 159

Guidelines NoFollow Google SEO 159

Sprout Social

FEBRUARY 19, 2024

In the business world, AI automation equips companies to create impactful product and marketing strategies and enhance operations to increase productivity. AI automation has revolutionized how brands approach their business and marketing strategies. The model is further refined so it is specific to your business and industry.

Strategy 103

Strategy Sentiment Patterns Marketing 103

The Realtime Report

AUGUST 16, 2021

Top 9 Post-Pandemic Marketing. Yet, with that being said, marketing has been hit the most. Yet there is a silver lining when it comes to modern marketing ways. Those days are gone when traditional marketing concepts used to work and generate richer rewards. All review websites have guidelines to remove the fake review.

Strategy 172

Strategy Marketing Guidelines Review 172

Jon Loomer

MAY 17, 2023

There are advertising guidelines that you are expected to follow. Some of the rules within these guidelines may not be obvious. They know that if you venture into gray areas that may be unethical but aren’t technically against an official guideline, you’ll see benefits. What about affiliate marketing?

Advertising 184

Advertising Guidelines Reputation Affiliate marketing 184

Sprout Social

SEPTEMBER 26, 2023

The emergence of artificial intelligence ( AI) in marketing is no exception. Why organizations need an AI use policy Marketers are already investing in AI to increase efficiency. This is especially important as AI tools also provide brand insights vital for cross-organizational teams like customer experience and product marketing.

Policies 107

Policies Marketing How To Guidelines 107

Hootsuite

JANUARY 18, 2024

It’s time to take your first steps into social media marketing. But whether you’re a budding entrepreneur or a seasoned pro stepping into the digital landscape for the first time, we know that starting a social media marketing strategy from scratch can feel intimidating. Your mind is ready. Your body is ready. More than 4.95

Social Media 121

Social Media Tips HootSuite Marketing 121

Harp Interactive

APRIL 30, 2012

Does your Facebook Page have Rules or is it a free-for-all? A Facebook Page is an excellent venue for community building among brand advocates and customers (or potential customers) seeking more information, discounts, insight or customer assistance.

Guidelines 352

Guidelines Communities Facebook Discount 352

Laurel Papworth

APRIL 8, 2014

Five years ago I wrote a list of social media guidelines for the Enterprise which has been read 100,000+ times. And even today creating social media guidelines for staff are a challenge. I often ask my students to get into teams and come up with some guidelines. Public, Acknowledged Guidelines. Secret InHouse Guidelines.

Guidelines 89

Guidelines Tips Policies Education 89

Ignite Social Media

NOVEMBER 19, 2019

If we were advertising or selling alcohol you might see a similar message due to the restrictions put in place for marketing alcoholic beverages. In the US the marketing and advertising of alcoholic beverages and products is regulated by the Tobacco Tax and Trade Bureau ( TTB ) under the Federal Alcohol Admiration Act (FCC).

Guidelines 100

Guidelines Marketing UGC Advertising 100

Social Media with Romona

DECEMBER 9, 2020

Read to stay up-to-date on the best practices of social media marketing, email marketing, online marketing, affiliate marketing, and personal branding. Social Media Workshops | Washington DC, Maryland & Virginia | Social Media How To's with Romona - Bringing Social Media Marketing & Training Solutions To You.

Guidelines 40

Guidelines Affiliate marketing How To Training 40

Sprout Social

DECEMBER 6, 2023

There lies the magic of B2B influencer marketing. Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience. In this guide, we’re diving into the essentials of B2B influencer marketing. What is B2B influencer marketing?

B2B 117

B2B Influencer Brands Marketing 117

Ignite Social Media

JANUARY 14, 2021

A new year means a fresh start for your brand’s social media marketing strategy. There are certain tactics that marketers are implementing that they don’t even realize are hurting their business more than helping it. Using Other Digital Marketing Tactics on Your Social Media Platforms. But what are some of those bad habits?

Social Media 200

Social Media Marketing Trends Communities 200

Sprout Social

AUGUST 21, 2023

AI has actualized dreams of increased efficiency, with many brands already leveraging AI marketing over the past few years. In this article we’ll define what AI ethics are, why brands should be concerned and the top ethical issues facing marketers, including job security, misinformation and algorithmic bias.

Marketing 89

Marketing Privacy Policies Issues 89

Mindjumpers

MAY 19, 2011

Identify: While in the initial stages on your channel planning, you need to know that what is your target market and what are the platforms they are active in. Attract: In order to attract more traffic on the brand, the content should be enticing and appealing to every demography of the target market, which enhances your brand experience.

Guidelines 238

Guidelines Social Media Automotive Sports 238

Webbiquity SMM

SEPTEMBER 28, 2021

The Pinterest community guidelines claim: “Pinterest isn’t a place for antagonistic, explicit, false or misleading, harmful, hateful, or violent content or behavior. Pinterest goes on to put more rules into place as well in their guidelines. YouTube has a lot of community guidelines. Yelp Content Guidelines.

Social Networking 265

Social Networking Guidelines How To Policies 265

Proactive Report

OCTOBER 30, 2023

It’s time to start thinking about your 2024 marketing and PR strategies. Now is not the time to pull back on PR and marketing efforts. These PR and marketing trends can help you thrive in 2024. And in the current climate, it’s vital to keep your finger on the pulse of your digital PR and marketing campaigns.

Trends 72

Trends Marketing Wikipedia Survey 72

Ignite Social Media

NOVEMBER 8, 2019

This week, the FTC announced a major update that may impact your influencer marketing programs. or complete details, please read our blog post by our sister company, Carusele: Latest FTC Requirements for Influencers Have Major Implications for Brand Marketers. The FTC released a new disclosures guide for influencers.

Influencer 137

Influencer Brands Marketing Guidelines 137

Oktopost

SEPTEMBER 9, 2021

Veyo’s VP Marketing, Sarah Kuntsal, takes the hot seat on this episode of the Radically Transparent podcast, brought to you by Oktopost. Listen to the podcast: For more thought leadership on healthcare marketing, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube , or LinkedIn. Meet Sarah Kuntsal.

Automotive 112

Automotive B2B Marketing Apple 112

The Way of the Web

FEBRUARY 9, 2014

Social Media policies and guidelines are vital for every business and employee. Even with a small business, it’s good practice to instill the right guidelines and policies early on. List of Social Media Guidelines and Policies: Company Name Document Name Link. AFP Guidelines for using social media [link] (PDF).

Guidelines 65

Guidelines Social Media Microblogging Committee 65

Social Media Strategies Summit

SEPTEMBER 22, 2023

From adding new platforms to adjusting your guidelines in response to new customer queries, it requires constant iteration to keep it fit for purpose. Are you seeking ideas, advice, and case studies from some of the world’s top social media marketers? Customer care isn’t just a way to keep existing customers happy.

Strategy 130

Strategy FAQ Guidelines Policies 130

Convince & Convert

AUGUST 20, 2015

To expand on yesterday’s post on how brands are balancing good marketing with lawful compliance , I interviewed a brand who emphasizes ethical marketing and double checks that all of their blogger outreach complies with FTC Guidelines. Get more content like this, plus the very BEST marketing education, totally free.

Guidelines 60

Guidelines How To Blogger Review 60

Josh S Peters

DECEMBER 22, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Breakdown of Facebook’s new promotions and contest guidelines Breakdown of Facebook’s new promotions and contest guidelines Written on December 22, 2009 by Josh Peters in Social Media 3 Comments - Leave a comment!

Guidelines 113

Guidelines Facebook Applications Lijit 113

Social Media Marketing

APRIL 11, 2018

E-mail marketing is also an easy link building search engine optimization that can be implemented by any company. Link building can be built in several ways. Some of the best link building techniques are: Article writing, Blog posting, Forum Posting, Social Networking sites, Social Media sites etc.

SEO 99

SEO Guidelines Directory Engineering 99

Hootsuite

MAY 13, 2020

Considering influencer marketing ? Even if you aren’t, it would be a mistake to ignore influencer marketing trends. Beyond their role as effective brand ambassadors, influencers are also just good marketers. There’s a reason the influencer marketing industry is booming. Marketers may want to follow suit.

Influencer 145

Influencer Trends Marketing Guidelines 145

Ignite Social Media

MARCH 30, 2020

Please see prior posts: Social Media Marketing in the Midst of COVID-19 (Mar 16); and Social Media Marketing During COVID-19: March 23 Update. Federal distancing guidelines were extended until at least the end of April, meaning we’re going to be in the midst of this for a while longer. I’ve even bought some of these offers.

Social Media 106

Social Media Marketing Discount Health Care 106

The Realtime Report

DECEMBER 11, 2017

Influencer Marketing – Weighing The Do’s and Don’ts. Influencer marketing has become a go to digital marketing solution. However, influencer marketing has its pros and cons. Here are a few do’s and don’ts, so that you don’t make a mistake when it comes to influencer marketing.

Influencer 168

Influencer Marketing Analysis Guidelines 168

Sprout Social

MARCH 2, 2021

Most marketers undoubtedly want the audience growth and attention that comes from having content go viral, but they also know that there’s no one formula to attracting viral success. Knowing you want something to go viral isn’t enough for a solid social media marketing strategy. Guidelines for increasing video discoverability.

Video 139

Video Social Media How To Marketing 139

Hootsuite

AUGUST 10, 2021

Influencer marketing—also known as branded content or working with creators—is a surefire way to expand the reach of your brand on social media. Bonus: Get the influencer marketing strategy template to easily plan your next campaign and choose the best social media influencer to work with. What is influencer marketing?

Influencer 145

Influencer Social Media Marketing How To 145

Hootsuite

JUNE 11, 2020

If you’ve already been spending time fine-tuning your YouTube marketing strategy , you’re probably familiar with most of these formats, by virtue of having seen them in action. a) Choose your campaign goal, based on your brand’s marketing objectives: Sales. e) Choose how “sensitive” your brand safety guidelines are.

YouTube 145

YouTube Marketing Campaign Guidelines 145

Ignite Social Media

APRIL 2, 2021

At Ignite Social Media , we do nothing but social media marketing. There’s so much that goes into social media marketing that one person cannot successfully do everything. Establish Clear Escalation and Brand Guidelines. You may need to adapt these guidelines a bit for social, but that should be a conscious decision.

Social Media Management 190

Social Media Management Social Media Brands Guidelines 190

Keyhole.co

SEPTEMBER 8, 2020

And now with social media playing such a huge role in our everyday lives, you can now see these icons virtually anywhere – from marketing material to business cards. This post gives you an in-depth look at how social media icons can help with your branding and marketing efforts, how you can legally use them, and more.

Social Media 59

Social Media Guidelines Marketing Instagram 59

Buffer Social

APRIL 4, 2018

Do you know how much an influencer marketing campaign costs? While there isn’t a clearcut answer to this question, there are some guidelines used by marketers, agencies, and influencers themselves. 6 factors that affect the cost of influencer marketing. Or how much you should be paying an influencer?

Cost 111

Cost Influencer Social Media Marketing 111

Mindjumpers

JULY 10, 2012

Mindjumpers Network is a global network of local country community managers enabling international companies to execute and maintain brand communities in a structured, quality assured and cost effective way across markets with the aim of creating effect and value. A central hub for aligned guidelines and structure. Local vs. global.

Activities 235

Activities Social Media Brands Guidelines 235

Pam Moore

JULY 1, 2016

You have created the perfect marketing campaign. It’s 100% in tact and beautifully integrates social media marketing, video and visual marketing. Now you are ready to take it to market and let the world know about it. Yes, Facebook has what may seem like a ton of rules and guidelines if you are new to them.

Policies 167

Policies Advertising Guidelines Facebook 167

Sprout Social

JULY 28, 2020

As stores increasingly welcome guests in person, social data will help marketers develop a clear plan of action to ensure an effective and safe reopening for everyone. Hi there, We’re adhering to all local laws so if a face mask is required based on those guidelines, we’ll require them in our stores as well.

Strategy 132

Strategy Retail Marketing How To 132