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Social Media Guidelines for Healthcare Professionals [Tips + Free Template]

Hootsuite

” Regulations and guidelines keep us operating safely, pun intended. Social media guidelines for healthcare professionals serve a similar purpose. This blog will walk you through generally accepted social media guidelines in healthcare. What are social media guidelines in healthcare?

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What is hashtagging and how to use it effectively

Sprout Social

To hashtag or not to hashtag? That’s the question frustrating social media marketers today. The short answer: Yes, definitely use hashtags. Hashtags are an essential asset in your digital marketing toolbox. Which is further complicated by experts who negate the benefits of hashtagging or dismiss them as irrelevant.

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5 Instagram SEO Tips to Increase Your Reach

Hootsuite

Get the list of secret shortcuts Hootsuite’s own social media team uses to create thumb-stopping content. When someone searches for a relevant keyword or hashtag in the Instagram search box, you want your account or content to appear near the top of the list. Use the right hashtags. What is Instagram SEO? User activity.

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How to use brand safety tools to protect your brand’s reputation

Sprout Social

Brand safety tools are automated solutions that protect your brand from threats on social media and other digital channels, including major reputational risks such as your ads appearing alongside distasteful content. Factor them into your social media advertising strategy to minimize risk and maximize the impact of your campaigns.

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Employee Advocacy on Social Media: Everything You Need to Know to Get Started

agora pulse

Employees who participate in a social employee advocacy program organically grow their social networks by 10%+ per year. LinkedIn data also indicates socially engaged companies are 58% more likely to attract top talent, with the average organization tripling its number of job applications under an employee advocacy program.

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Instagram Automation Tools, Software, and Tips to Do It Right

Hootsuite

At some point, many busy social media marketers may be tempted to try an Instagram automation tool. Much of the software that’s used to automate Instagram activity defies network guidelines. It’s a much better idea to customize your posts for the specific requirements and demographics of each social network.

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Parler: What Brands Need to Know About the Latest Social Media Network

Ignite Social Media

Users are able to comment on posts, ‘vote’ (which is similar to a like), ‘echo’ (which is similar to a retweet) or search for hashtags. Parler community guidelines are simple and to the point. Users who violate any guidelines, are subject to a community jury and could be removed from the app. The second rule is no spam.