Who Will Become the Tesla or AirBnB of the Home Category?
Social Media Strategery
SEPTEMBER 3, 2015
What if a tool brand created a branded online community where customers were able to buy, sell and share their tools with a very targeted and engaged group of people? In another PwC survey of 1,322 global CEOs, half of the U.S. CEOs surveyed believe a significant competitor is emerging, or could emerge, from the technology sector.
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