Dave Fleet

SEPTEMBER 7, 2010

As social networks become more and more prevalent, we’re at the point now that almost every client brief appears to point, on its surface, to one of a few key networks. There are more Facebook accounts for Canadians aged 25-34 (according to Facebook’s ad creation tool ) than there are Canadians in that age group.

Social Media 391

Social Media Proposal Analysis Policies 391

Dave Fleet

MAY 10, 2010

The social network launched roughly 6.5 So, if your Facebook Page falls into “owned media&# in our social media ecosystem , Community Pages would fit more into “earned media.&#. Groups – for communities of interest. million of these when they first launched.

Communities 419

Communities Brands Wikipedia Microsoft 419

Dave Fleet

FEBRUARY 7, 2011

Alongside my ongoing book reading challenge , I start off every day by reading the latest goings-on in the public relations, social media and tech blogosphere. Also: interactive marketing trends and how social media may break down gender stereotypes. TEDTalks: Johanna Blakley: Social media and the end of gender.

Trends 258

Trends Facebook Sports Blogosphere 258

Dave Fleet

FEBRUARY 21, 2011

Google has bumped-up the prominence of social results in its search results, making the convergence of social and search strategy all the more important. Social rising in search. ReadWriteWeb: This is the Creepy, Super Cool Future of Smartphones & Social Networks. QR ideas for business.

SEO 262

SEO Mobile Foursquare Journal 262