Adam Sherk

APRIL 24, 2012

Page speed is not a major ranking factor (according to Google it impacts roughly 1 in 100 searches) but it does have a direct and indirect impact not only on SEO but also on social media activity and the overall user experience. Among the rest of the group all but one site received a higher score this year.

Sites 187

Sites News Yahoo Comparison 187

Adam Sherk

JANUARY 25, 2012

” I wanted to get a better idea of just how much of a shift has occurred with some of the publishers that we work with at Define Media Group. I intentionally chose sites from several different publishers and focused on those with content that is a reasonably good fit for social news sites. million visits in 2009 to 22.7

Digg 149

Digg Reddit Survey Publishing 149

Adam Sherk

DECEMBER 12, 2011

So that’s a good group to get you started. Related posts: The Most Popular Summer Blockbuster Movies in Social Media. Their Facebook Advertising Suite offers both deep analysis and effective management for Facebook Ads. Had positive or negative experiences with any of these tools? What else are you using? Please let me know.

Analytics 253

Analytics Tools Lithium Facebook 253

Adam Sherk

SEPTEMBER 17, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Facebook Pages: Which News Sites Get the Most Engagement? They are indeed #2 in terms of total fans (among the group of news sites that I looked at). Mike, I should have included MSNBC in the original group. in the sidebars and subpages.

Sites 238

Sites News Engagement Facebook 238

Adam Sherk

MAY 30, 2012

While Pinterest is a natural fit for lifestyle publishers there are good opportunities for broadcast media too. Today Kim Wilson and I are leading a social media workshop for a group of local TV and radio stations. In preparing for the Pinterest portion I took a look at the pinning activity of local TV news teams.

Team 148

Team News Digg Fashion 148

Adam Sherk

JULY 17, 2009

It’s not the same 20 every time – Twitter randomly shuffles in 20 profiles from the group it has deemed worthy of recommendation. Since new users aren’t always sure exactly how to use Twitter, this starter group can be quite helpful, so the profiles that are featured do end up getting a steady stream of new followers.

Twitter 100

Twitter Press Release Syndication Blogroll 100

Adam Sherk

APRIL 13, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk 25 Major News Sites Ranked by Page Speed by Adam Sherk on April 13, 2010 Now that site speed is officially a Google ranking factor, site performance and page load time are important for SEO as well as usability. 80 5 aolnews.com 77 guardian.co.uk out of the top 10.

Sites 161

Sites News Yahoo Journal 161

Adam Sherk

APRIL 30, 2013

And since social media and Google+ in particular have an impact on SEO there are also secondary benefits to locating influencers there. It finds mentions and links in Web content and social media, and you can use it in a desktop app or a browser, or just get e-mail alerts. Excel or Google Docs.

Blogger 196

Blogger BuzzStream Influencer Tools 196

Adam Sherk

MAY 14, 2013

These activities typically involve collaboration with multiple groups including tech, edit and audience development as well as the SEO, PR and social media teams. Social media. Last but certainly not least is social media in general, for a number of reasons. Recommended Tactics. Link reclamation.

Publishing 209

Publishing Module Syndication Badge 209

Adam Sherk

JULY 10, 2012

Women are the strong majority in every age group: Now for a fashion magazine site with a largely female readership that is hardly surprising. So for any type of site it is worth experimenting with Google+ promotion and engagement (see 8 Social Media Questions Publishers Should Be Asking Themselves ).

Google 119

Google Fashion Sites Report 119

Adam Sherk

JANUARY 10, 2012

Normally in posts like Which News Sites Get the Most Social Media Engagement? The New York Times leads the group by a considerable margin. Most are from the US but there are a handful of international sites too. I omitted location-focused outlets such as local TV stations. The Telegraph 0.70 Daily Mail 0.38 New York Magazine 0.19

Organization 218

Organization News Engagement Google 218

Adam Sherk

AUGUST 14, 2012

The surveyed group includes the magazine sites in my Pinterest traffic survey plus quite a few more that we work with at Define Media Group. For reasons of client confidentially I am not able to reveal the specific sites but they are all well-known brands from major publishers.

Survey 166

Survey Sites Publishing NoFollow 166

Adam Sherk

NOVEMBER 21, 2011

Among that group Real Simple has attracted the largest following to-date. Have you incorporated Pinterest into your social efforts yet? Related posts: Does Google Want Brands in Your Social Circle? Can Publishers Harvest Social Media Intent in a Meaningful Way? Cooking Light. Better Homes and Gardens. Bon Appetit.

Publishing 130

Publishing NoFollow Brands Real Estate 130

Adam Sherk

JANUARY 14, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Help Haiti: News Sites Promote Ways to Donate by Adam Sherk on January 14, 2010 As the devastation and human tragedy caused by the Haiti earthquake grows, people are flocking to the news media for information, and more importantly to learn ways that they can help.

News 129

News Sites Press Release Digg 129

Adam Sherk

MAY 29, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Your Mom’s Coming to Facebook, But She May Not Stick Around by Adam Sherk on May 29, 2009 Inside Facebook published some new statistics this week on Facebook’s US audience growth over the last 60 days. but her and her friends seem to be sticking with it.

Press Release 101

Press Release Facebook Syndication Blogroll 101

Adam Sherk

JULY 23, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Buried News Sites on Digg by Adam Sherk on July 23, 2009 It’s no secret that mainstream news sites are experiencing increased exposure on social news sites like Digg. was the 2nd most popular source but it ranks 19th in bury percentage in this group.

Digg 119

Digg Sites News Yahoo 119

Adam Sherk

SEPTEMBER 3, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Google News Optimization Tips by Adam Sherk on September 3, 2009 This week Google put out a video to give publishers more information on how Google News works and how best to optimize for it. What Horrible Things Did Time Magazine Do in 1964?

News 158

News Google Tips Press Release 158

Adam Sherk

NOVEMBER 23, 2009

It would also be interesting to see how Microsoft addresses the financial realities of trying to extend such an arrangement to a larger group of publishers. I’d actually like to see this happen…it would make for an interesting case study demonstrating that the only one hurt by such a deal is News Corp itself.

News 101

News Google Press Release Hitwise 101

Adam Sherk

AUGUST 4, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk News Sites on the New Digg: Who is Active, Who is Gaining Followers? First and foremost is the ability to create official profiles and automatically submit content, which publishers are hoping will turn Digg into a friendlier place for mainstream media.

Digg 134

Digg Activities Sites News 134

Adam Sherk

NOVEMBER 2, 2010

A large group of sites have hostrank scores in the 3,000s or 4,000s so there is not a lot of separation between the news organizations in the middle of the pack. The Most Common Causes of Duplicate Content on News Media Sites. Which News Sites Get the Most Social Media Engagement?

Sites 112

Sites News Postrank SEO 112

Adam Sherk

JULY 8, 2011

The best solution is for Google to fast track the Google+ business pages, which they now appear to be doing at least in terms of working with an initial test group. With various media sites already reporting good referral traffic from Google+ it is hard to blame any news organization for wanting to establish a presence ASAP.

Google 111

Google News Engineering Report 111

Adam Sherk

OCTOBER 28, 2010

Search trend and social media data is useful for optimizing specific pieces, developing new content ideas and ongoing editorial planning. At the bottom of the page they even link to a large group of “related” articles (most of similar quality) in an attempt to convey greater topical relevancy: It is certainly ambitious.

Trends 114

Trends Embedding Content Patterns 114

Adam Sherk

FEBRUARY 4, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Does Social Media Increase a Journalist’s Value? One journalist has a large following and active presence on several social media sites. One journalist has a large following and active presence on several social media sites.

Social Media 146

Social Media Press Release News SEO 146

Adam Sherk

AUGUST 10, 2011

The YoY increase for the collective group is 720% and quite a few profiles have much higher increases than that. Time stands out in this group but it is actually following two fewer profiles than last year so it does not appear to be a priority for them. The Christian Science Monitor 884 66 1239%. TOTAL 587,286 71,588 720%. 28 CNN 0 0.

Digg 121

Digg Publishing Yahoo Journal 121

Adam Sherk

JANUARY 9, 2013

The group includes a cross-section of print, broadcast and Web-only news organizations, and is not intended to be a definitive list. As with my previous comparison, I used All my + to pull data on +1′s, shares and comments for every post on the official Google+ pages of a selection of news sites.

News 245

News Sites Engagement Google 245

Adam Sherk

MARCH 2, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Survey: Twitter Less than 1% of Traffic to Newspapers and Magazines; Facebook 1% by Adam Sherk on March 2, 2010 For my presentation on Twitter Marketing Tactics at SMX West this week I wanted to get a sense of just how much traffic Twitter is driving to major news sites.

Survey 193

Survey Twitter Digg Hitwise 193

Adam Sherk

APRIL 3, 2012

To get a clearer picture I pulled referral data from the past six months for a group of 25 magazines sites that we work with at Define Media Group. It is well established that Pinterest offers great opportunities for lifestyle publishers but how well is it paying off in actual site traffic? Quarterly Gains.

Sites 157

Sites Digg Reddit Fashion 157

Adam Sherk

MAY 17, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Which News Sites Have the Most Valuable Facebook Pages? by Adam Sherk on May 17, 2010 Maintaining a Facebook Page is now a fundamental part of most news organizations’ social media presence. www.facebook.com/nytimes): That is a missed opportunity.

Sites 167

Sites News CPM Facebook 167

Adam Sherk

MAY 1, 2012

These metrics help you to measure that and to compare search with other types of site visitors (like social media and direct navigation). It can even be things like increasing follows/likes/+1s to help with social media efforts. Related posts: SEO and Social Media for Publishers: A Low-Rent Infographic.

Metrics 164

Metrics SEO Publishing Analytics 164

Adam Sherk

FEBRUARY 27, 2013

So I took a look at the Instagram profiles of major news sites, starting with the group I compared in my post on Google+ engagement. This is not intended to be a comprehensive list, but it provides a good cross-section of print, broadcast and Web-only media organizations. But today I thought I’d focus on news organizations.

Activities 194

Activities News Instagram Brands 194

Adam Sherk

JUNE 29, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Overused Buzzwords and Marketing Speak in Press Releases by Adam Sherk on June 29, 2010 Unique, one-of-a-kind, best-of-breed…blah, blah, blah. Any phrases that are sometimes hyphenated are grouped together with the non-hyphenated version (e.g.

Press Release 279

Press Release Marketing Class List 279