article thumbnail

SMS marketing 101: How to use text messaging in your marketing strategy

Sprout Social

It’s SMS marketing—one of the easiest and most effective ways to reach your target audience. In this post, we’ll take a look at what SMS marketing is, different types of SMS marketing campaigns and share some examples of how businesses are using SMS marketing to reach their goals. What is SMS marketing?

SMS 107
article thumbnail

Why Your Business Needs an SMS Strategy

Bill Hartzer

With the power of mobile marketing set to reach a peak over 2014, there has never been a better time to get your business a piece of the SMS action. However, as well as the obvious efficiencies involved, there are a number of other clear benefits of opting for SMS marketing. The element of surprise. The element of surprise.

SMS 97
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How marketing automation empowers your team, and whole org

Sprout Social

Think: sending customer emails, SMS communications, scheduling social media posts, running digital ads and more. Define your customer segments Segmentation categorizes your target audience into groups and lists based on specific factors, like job title, industry, buying intent and past interactions. What are marketing automation tools?

Team 109
article thumbnail

The 15 Best Shopify Apps to Help Grow Your Ecommerce Store

Hootsuite

Key features: Send your shoppers automated emails to remind them of upcoming orders. Klaviyo – Email Marketing & SMS. It also has email and SMS templates to choose from for customer communication and outreach. Segmentation and personalization for customer groups. Shopify stars: 4.9. Pricing: Free to install.

FAQ 97
article thumbnail

19 productivity and time management apps for 2016

Kikolani

Whether you are working in groups or working solo, Basecamp is laden with tons of useful features to better manage and organize tasks, measure productivity, along with a host of other functionalities. The app will do the reminding work by alerting you of all the upcoming tasks- and events via e-mails and SMS/text messages.

Products 113
article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

After Google Voice and its third-party apps were turned down by Apple due to “it duplicating features that the iPhone comes with (Dialer, SMS, etc),&# Google built a completely browser-based app , avoiding the restrictions and not having to split the profits. You know what’s not a good idea? Pissing off Google.) How can I help you?

article thumbnail

Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

Anyone can visit online meeting places like Digg and Reddit and promote the voices and opinions of others, and anyone can mobilize a group of people around a common cause on Facebook or elsewhere. People will share content on mobile devices through IR/SMS/email. Anyone can set up a website for their personal voice; we call that a blog.