Webbiquity SMM

DECEMBER 1, 2015

It’s never been great on Twitter, and recent changes LinkedIn made to Groups functionality reduces their value. Other than the nonprofit/education sector, retail & ecommerce have the highest level of social media engagement (people love their fashion and food brands), followed by manufacturing. MarketingSherpa ).

Social Media 100

Social Media Social Networking Real Estate CPC 100

Webbiquity SMM

JANUARY 17, 2011

The fastest-growing demographic group on Facebook is no longer women over 55 years old–it’s now users under 18. 8% of all Internet users are on Twitter, but the group is skewed more toward women (10%) than men (75), the young (18-29 year olds are most heavily represented) and urban. Facebook reaches 57% of the U.S.

Research 210

Research Social Media B2B Marketing 210

Webbiquity SMM

NOVEMBER 12, 2013

Opportunity being squandered: B2B buyers under 35 years old (a growing group) are 131% more likely to make corporate purchases online than their older counterparts. Within the Fortune 500, telecommunications (53%) and specialty retailers (48%) are most likely to have blogs. eMarketer ). leaderswest Digital Marketing Journal ).

Statistics 226

Statistics Social Media B2B Journal 226

Webbiquity SMM

APRIL 9, 2012

FanTools uses “knowledge gained from across the FanTools network of small businesses to deliver plans” that enable local retailers, restaurants and other types of businesses to use exclusive coupon offers mixed with other content across their social networks to drive engagement and purchases. ALOT. ** 5 STARS.

Review 200

Review Tools Social Media Klout 200

Webbiquity SMM

AUGUST 5, 2013

55% of this age group now have a profile on at least one social network. Blogs are rated by consumers as the third-most influential category of sites influencing purchasing behavior (after retail sites and brand sites) – yet they garner just 10% of social media budgets (comnpared to 57% for Facebook). WordPress Hosting SEO ).

Statistics 214

Statistics Social Media B2B SEO 214

Webbiquity SMM

JUNE 6, 2011

He is the senior social media marketing advisor to Memphis-based Howell Marketing ( @HowellMarketing ) and to Harrisburg-based Deeter Gallaher Group ( @AnneDGallaher ) public relations and marketing firms with clients ranging from Fortune 500 to small businesses and non-profits. Strother Communications Group since 1992.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Webbiquity SMM

SEPTEMBER 8, 2010

Second, social media and search are rated more influential by younger buyers and high-income consumers than by other groups. ‘Transactors,’ somewhat less active online but the group most involved in online selling, also overindexed in sales. more influential by younger buyers and high-income consumers than by other groups.

Research 191

Research Social Media B2B Statistics 191