Small Business Mavericks

APRIL 27, 2011

Meetup allows you to create groups on any topic. You pick a location, start a group, and start congregating. Just like any group you start in the real world, there’s ongoing work involved. But Meetup does allow you to promote your group in a very affordable way. This makes sense since you own a retail shoe shop.

Marketing 150

Marketing Case Study Press Release Groups 150

Small Business Mavericks

MAY 1, 2015

Recently, Retail TouchPoints looked at the way that most “empty nesters” consult the web, browse, and buy via mobile. 85% trust third-person product reviews from major retail sites. 85% trust third-person product reviews from major retail sites. 65% use smartphones to look up product information.

Retail 70

Retail Mobile Engineering Buy 70

Small Business Mavericks

FEBRUARY 7, 2013

Hold a Raffle – Give something away to your retail customers. Or join a business networking group in your community. And it can be done using off line, or traditional, marketing methods. Here are three off line ways to build your e-mail marketing list. Pass out your business cards.

List 98

List Newsletter Retail Tips 98

Small Business Mavericks

FEBRUARY 2, 2012

Group deals do need careful attention. leaving the retailer with $7.50 In this case , they failed to put a cap on the number of coupons sold, and when Groupon sold 450, the cost was enough to break the business. The particular deal in question was a $15 coupon for $30 of product. Groupon charged $7.50 for every transaction.

Small Business 101

Small Business Cost Discount Retail 101