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We wanted to explore consumer misconceptions of social media professionals: Instead, it sparked a dialogue about the need for greater diversity

Sprout Social

That’s the question we set out to answer when we surveyed 1,623 consumers from the US and the UK. The results are telling: According to our Q4 2023 Sprout Pulse Survey, respondents believe the average social media manager is: white (65%), female (73%), 25-40 years old (55%), and a part-time employee or freelancer (40%).

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How to Make Social Advocacy Part of Your Employees’ Daily Routine

Convince & Convert

According to a 2016 survey from Bambu by Sprout Social, seven in ten employees are using social media at work. Blocking popular networks and monitoring browsing history isn’t going to stop anyone from checking Facebook—especially when 11 percent of those surveyed admitted to using social media during bathroom breaks.

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JD Wetherspoon quits social media: a bad workman blames his tools

Sherrilynne Starkie

Often they have additional qualifications, certifications or designations from professional groups and associations such as the International Association of Business Communicators (IABC) , the Chartered Institute of Public Relations (CIPR) or the Chartered Institute of Marketing (CIM). Social media success requires strategy and planning.

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How to Grow Your Social Following Organically in 2021

Likeable

lean into organic strategies, including budgets and resources. According to a Sprout Social survey, customers who feel connected to brands are more likely to: Buy from the brand over a competitor (76%). Promote your Instagram on your Twitter account, your TikTok on your Instagram account, etc. Engage with your followers.

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Fetching Friday – Resources Mashup & Landscapes Volume II

Kikolani

The Resources Mashup. Link Evaluation Survey 2012 – We know what we look for in a link for our clients but we wanted to survey as many members of the SEO community as we could to get a real idea of the kinds of methods and metrics that SEO professionals all over the globe are using to assess the quality of a link.

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Fetching Friday – Resources Mashup, Black Friday & Cyber Monday Deals

Kikolani

How about getting CommentLuv, GASP (the simple anti-spam captcha checkbox), and Twitterlink (the plugin that allows you to leave a link to your Twitter handle with comments) plus advanced features all in one? The Resources Mashup. Facebook for Freelancers: Groups, Pages or Profiles? Web Hosting. Be sure not to miss it!

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How B2B Brands Can Drive More Leads This Year

Webbiquity SMM

In survey after survey, year after year, lead generation is a top priority for B2B brands. Join Niche Groups. Enlarge your network by searching for and joining groups that are relevant to your business. Connect with Twitter. Connect with Grin on Facebook or Twitter. Guest post by Brandon Brown.

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