Buzz Marketing for Technology
MAY 7, 2013
But a new RAIN Group report proves otherwise and shows that sales people that truly “connect” with buyers in this “always on” environment we live in to win more often. So here are 3 reasons why …. Social media provides great way to connect with potential buyers.
Buzz Marketing for Technology
MAY 23, 2012
In traditional research, companies elicit feedback through periodic surveys and then enhance their findings through focus groups. Focus Groups suffer from the most human of all issues; the loudest person in the group wins and sways others through a combination of charisma and decibels. Both have inherent limitations.
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Buzz Marketing for Technology
JUNE 27, 2008
Computer Literacy Doesn't Mean Information Literacy, Report Says. A new report from the Joint Information Systems Committee, a British higher-education research institute, says the “Google Generation&# (those born after 1993, who can’t remember a time when the Internet wasn’t widely available) may be computer literate.
Buzz Marketing for Technology
JULY 7, 2008
So, don’t get paralyzed by the cross group challenges - move it forward and determine where the opportunities to improve customer experience are for what “you control&# and drive progress there - then fan out with your early successes. Online Community Report. © 2008 Community Group Therapy. Emergence Marketing.
Buzz Marketing for Technology
NOVEMBER 9, 2011
I don’t care whether you own a community or your rent one from a provider like LinkedIn Groups – but a community is a great place to create a social experience with your customer. When you do that the results reported in a recent Jive report of over 2000 customers are outstanding.
Buzz Marketing for Technology
OCTOBER 19, 2011
3) Leverage your community – Whether you build your own or rent one from a provider like LinkedIn Groups, a community is a great place to promote a new solution to your existing customers. B2B marketers often host advisory board and user group meetings, and these forums are hungry to stay connected via a tool like an online community.
Buzz Marketing for Technology
OCTOBER 5, 2013
A traditional way that strategic sales managers determine the priorities of a buyer or get a group of stakeholders that influences the buying decision aligned is usually a sequence of painful meetings in which salespeople interrogate their prospects. That’s similar with Knowsy in the sales context.
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