Adam Sherk
FEBRUARY 10, 2014
Here are the averages for the year, according to each site’s Referrer Types report in Omniture: Search 37.8%. Organic search had a strong showing at 37.8%, so reports of its decline as a major traffic channel are simply not correct, especially for media sites. Social Media 10.2%. Other Web Sites 22.3%. Typed/Bookmarked 29.7%.
Adam Sherk
JANUARY 23, 2013
To get a better sense of the situation I pulled StumbleUpon referral figures from 2010-2012 for a group of 47 news and content sites that we work with at Define Media Group , primarily magazine brands. Participation, budgets and timing varies greatly for the sites in this group and I am not able to segment that in the reported data.
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Adam Sherk
NOVEMBER 11, 2014
On average, for the past six months (May-October 2014) mobile visits accounted for 40% of total site traffic for this group. Hitwise Reports News and Media’s Share of Search-Referred Traffic Declining. But if you have a SimilarWeb PRO subscription you can pull this data for any site. Here’s a breakdown by percentile.
Adam Sherk
AUGUST 14, 2012
Lately I’ve been noticing some impressive Pinterest link counts in the linking domains report under “Links to Your Sites.” The surveyed group includes the magazine sites in my Pinterest traffic survey plus quite a few more that we work with at Define Media Group.
Adam Sherk
JULY 17, 2012
These are the findings of the annual ForeSee American Customer Satisfaction Index (ACSI) E-Business Report that was released today. increase over last year is also the highest rate of improvement in the group. However the report commentary also suggests the site “seems to suffer from more diffuse targeting.
Adam Sherk
JULY 8, 2011
Earlier this week Search Engine Land reported that Christian Oestlien, the Ads Lead for Google+, had posted a message asking businesses to hold off on using personal accounts to create business pages and that non-user profiles would be shut down.
Adam Sherk
DECEMBER 12, 2011
It is also easy for agencies to white label the reports. So that’s a good group to get you started. Simply Measured’s Facebook Fan Page Analytics gets a gold star for clear, simple data visualization. They roll up the analysis into a series of graphs and charts that can be viewed online or exported to Excel or PowerPoint.
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