Top 9 LinkedIn Social Media Marketing Groups
OCTOBER 12, 2015
Here is a list of my nine favorite LinkedIn social media marketing groups that I think you’ll enjoy too. Description: This is the largest and most active social media marketing group on LinkedIn and it includes 20 subgroups for special interests. Group size: 999,929 members. Group size: 50,858 members. Group size: 182,536 members. Group size: 43,974 members.
Are LinkedIn Groups Are Out Of Control?
JANUARY 23, 2014
Many LinkedIn groups are out of control. Group members have discovered they can spam the group and get away with it. Related but directly selling something the poster benefits from without alerting group members. It matters because it’s ruining LinkedIn groups for everyone. Group Admins and Managers have grandiose plans when they start groups.
Report: Social Marketing Is More Than Just Likes [Report]
JUNE 25, 2012
Tweet Recently, ComScore , the global leader in measuring the digital world, published a report on social marketing and how it’s not just about getting likes! The report called “The Power of Like 2 – How Social Marketing Works” was made in a research collaboration with Facebook in order to deliver unique insights on social media marketing. percent incidence in the control group.
LinkedIn Groups Have Changed. Do They Still Make Sense for your Org?
NOVEMBER 5, 2015
A few weeks ago, LinkedIn announced that they were going to be rolling out some pretty big changes to their Groups feature. wrote about how the changes would likely impact associations on Mizz Information ; in short, here’s an overview of the new Groups features and what associations need to know about each: Member Approval in Standard Groups. Better Content Filtering.
How to Kick-Start Your Content Marketing [Report]
SEPTEMBER 12, 2012
In the report, Founder & Group CEO of Mindjumpers, Jonas Klit Nielsen, states: “Companies need to be ready to think as publishers and not marketers. They need to know what value they can provide their target group (above and beyond the value offered via their brand or products) and implement a robust editorial process in their workflow.”. Go through one step at a time.
Aggregate Social Network Data Using the New Group Report
OCTOBER 4, 2016
We’ve wrapped up our reports overhaul with an update to our Group Report. The report combines a variety of social media analytics from Twitter, Facebook, Instagram and LinkedIn to benchmark your business’ overall success on social. To make the Group Report more valuable to brands and businesses, we’ve added two networks to our existing report: Instagram and LinkedIn.
How Enterprise Social Networking Drive Business Value [Report]
FEBRUARY 24, 2012
Altimeter Group just released a report Making The Business Case For Enterprise Social Networks that include extensive research where results show that enterprise social networking can provide value to the organization, especially around collaboration between departments, finding experts or share expertise from around the company as well as sharing best practices.
Five Powerful Ways to Get More Leads from Your Website Forms
OCTOBER 20, 2016
You’ve designed your landing pages, mapped out your funnel, and even paid for targeted traffic. Yet, your conversion rate continues to flatline. Could your website forms be holding you back? There is good chance they do. Khalid Saleh explains why optimizing your website forms is crucial for increasing your conversion rates.
Altimeter Report: the Convergence of Paid, Owned and Earned Media
JULY 18, 2012
Altimeter Group just released a report, written by Rebecca Lieb, Jeremiah Owyang, Jessica Groopman and Chris Silva, shedding more light on the evolutions in these areas. The report also stresses that no single medium can stand alone. There are some nice tips and data in the report. Co-author Rebecca Lieb By now, you probably know what paid, owned and earned media are.
Review of the Online Group Buying Industry
JANUARY 25, 2011
Group buying is a trend that had incredibly growth throughout 2010. Group buying, which refers to social buying or collective buying as well, is the buying an offer which has been significantly reduced, due to the fact that it is only valid if enough buyers are found. Here is a short review of these 2 key players in the online group buying industry. Enter: Google Offers.
Social Media Reporting Tips (From Your Boss)
FEBRUARY 14, 2017
roll analysis up into reports that I share with my direct reports, my peers, and my boss. I’m a marketer. lead our marketing communications group, so I’m responsible for several functions, and accountable for several metrics: Production volume and quality of the collateral produced by our content marketing team (# of assets produced, typos, conversion rates, etc.). What’s next?”
Report on “EMV for a Week Challenge” in Hawaii
FEBRUARY 24, 2016
After visiting several neighborhoods and talking with members of the local business community, here is my report on what you can expect when using a chip in Hawaii. 1. However, folks at the Reddit Hawaii group pointed out that I could have also visited Office Max or Office Depot. pic.twitter.com/hz4a3DT5OC. Damian Davila (@idaconcpts) February 17, 2016. This time dip-and-sign.
How to Launch a Successful PR Campaign Without a News Release
NOVEMBER 15, 2016
Can you launch a successful PR campaign without a news release? Can data help you? Rebekah Iliff shares a case study on how AirpR used data to gain earned media and raise $5M without news releases. The post How to Launch a Successful PR Campaign Without a News Release appeared first on Spin Sucks.
Should You Use Facebook Page Or Facebook Group - Social Media
Social Media Network Marketing
NOVEMBER 7, 2013
Many a times am asked if the Business House should get onto Facebook Page or Facebook Group. Also you need to have a clear idea on how Groups and Pages function. Facebook Group can be used for varied purpose. For instance: Family based Groups: When you put up photos and messages not all of your Facebook friends / list can be disturbed and interfered with. Close friends Groups: You will have your privacy and just have your gang / group of friends communicating without the world really interfering onto your team. Do you also face this dilemma?
Facebook Audience Insights: 5 Groups You Should Analyze
SEPTEMBER 25, 2015
Most Common Age Group is 25-34. Average salary group below $75k is below the Facebook average while every group above that salary is above the Facebook average. Advertising Target Groups. Let’s compare the composition of each of these groups… Demographics. Website Visitors: 61% men; largest group of men is 25-34 (47%). Lifestyle. Job Title.
Google Analytics Unveils a Set of Social Reports
MARCH 22, 2012
Therefore, Google has recently released a new set of Social Reports within Google Analytics. The new Social Reports will be available from a new “social” tab, when you log in to Google Analytics. The conversations report allows users to see exactly the number of conversions that have originated from the different social media sites.
Identifying, Understanding and Influencing Social Media Users [Infographic]
JUNE 28, 2012
Tweet In my last blog post , I wrote about a recent report focusing on how social marketing is more than just ranking up a bunch of likes! Overall, the report talks about how important it is to reach fans with relevant and engaging content in their News Feed, since their interaction with the content makes your message spread to their friends. But who is this social customer?
How to Make Your Email Marketing More Personal Without Being Creepy
FEBRUARY 15, 2017
People want to feel brands understand them and are on the same wavelength. This is especially true for millennials. But there's a subtle line between giving your email subscribers exactly what they want and totally creeping them out. Justin Schorah says permission-based personalization is the way to go. He has more.
What Social Marketers Need to Know From Mary Meeker’s Internet Trends Report 2016
JUNE 7, 2016
Mary Meeker’s annual KPCB Internet Trends Report is a legendary and much-anticipated document for every person in business. This year’s report gave an intricate overview of the global economy before delving into more specific topics relevant to us marketers. Quick Reports for Measuring Brand Awareness Download. The 2015 Instagram Industry Report Download.
How Team Sprout Uses Its LinkedIn Company Pages Report
DECEMBER 15, 2016
Our senior leadership is always interested in our LikedIn follower demographics and wants to better understand how this group is interacting with our content. That’s why Sprout’s LinkedIn Company Pages Report is so important for our team. We also use the report to track the progress of our overarching business goals. gain in followers and a 373.7% LinkedIn
MUST WATCH: The state of the internet and group-forming
JANUARY 22, 2011
I pointed last week to the latest Pew Internet research study about internet users and groups which found that the users most engaged with social media are also the most engaged in groups. According to Pew, American adults active in groups were asked about three potential reasons for being active in social or civic groups. Clearly directly relevant to associations.
Washington Redskins’ Media Coverage Report Fails to Use PR Standards
AUGUST 19, 2015
The media monitoring report concluded that the earned media coverage was worth a whopping $76,146,720 to the Washington Redskins! The Meltwater and TVEyes report makes the leap to place a monetary value on the earned media, in this case $76 million. Washington Redskins’ Media Coverage Report Fails to Use PR Standards. Guest Post by Julie O’Neil. Let’s take a look: 1.
New Report on Social Media Management From Altimeter– Reading it Will Save Your Company’s Money!
JANUARY 6, 2012
” The above lines are from the executive summary in a new report published last night/CET (5/1-2012). The report is named ‘A Strategy for Managing Social Media Proliferation’ and conducted by Jeremiah Owyang from Altimeter Group. There is no doubt in that you will find the report worth reading and sharing with your colleagues interested in this field. Infographic].
Future of Social Media Report with Jason Keath CEO of Social Fresh
JULY 21, 2016
He partnered with Simply Measured and Firebrand Group to develop “ The Future of Social Media ” research report. It digs deep into how brand and marketing leaders are utilizing social media today and how they plan to embrace the new technologies and opportunities in the future. Supporting Resources: Future of Social Media Report (download free report).
Nielsen Report: Blogs Still on the Rise | ClickZ
MARCH 13, 2012
Nielsen Report: Blogs Still on the Rise. Everyday humans are churning out more content than ever, and blogging remains an important avenue for consumer expression, according to an NM Incite report published today. Digital Consumer Report State of The Media: Q3-Q4 2011. Using data from Google Ad Planner and Ignite Social Media, 60-second Marketer found users almost equally spread among three age groups: 25 to 34, 45 to 54 and 55 to 64, with 80 percent of them female. About us Contact us FAQ Write for us Advertise Report a bug Newsletter problems? ClickZ.asia.
MUST READ new Pew survey about groups on the internet
JANUARY 19, 2011
There is a brand new Pew Internet Research survey out called The Social Side of the Internet which is all about the impact of the internet on GROUP-FORMING. There’s lots of data in here about internet users joining groups, including associations. It is hard to underestimate the impact of social media and internet use on group engagement. As noted [.], See what you think.
Google Acquires Twitter Assets Fabric, Crashlytics, Answers, Digits, Fastlane
JANUARY 18, 2017
Other assets going from Twitter to Google are the Crashlytics crash-reporting platform, mobile app analytics tool Answers , SMS login system Digits and development automation system Fastlane. Fabric will join Google’s Developer Product Group, working with the Firebase team. As a popular, trusted tool over many years, we expect that Crashlytics will become the main crash-reporting offering for Firebase and will augment the work that we have already done in this area. Terms of the transaction were not disclosed.
How Your Brand Can Get the Most Value Out of Facebook’s Edgerank Algorithm
NOVEMBER 20, 2012
This week, Group M Next shared a report called “Gaining an Edge: The Brand Impact of Facebook’s EdgeRank Algorithm Change” where Group M Next Predictive Insights team, together with the GroupM–owned social media and community activation agency M80, share results from an analysis, conducted across the Facebook pages of 25 brands. Engagement. What is your vision for the future?
How Journalists Use Social Media to Report the News
MAY 7, 2014
A new report from the Indiana University School of Journalism shows how US jouranlist are using social media to report the news. journalists conducted during the fall of 2013, the new report updates previous findings and adds new ones concerning the role of social media in journalism. The largest group (30.5 Based on online interviews with 1,080 U.S. 40% of U.S.
10 Tips to Be a Social Media and Digital Marketing Rebel
SEPTEMBER 7, 2016
Future of Social Media Report with Jason Keath CEO of Social Fresh. Why is it so many smart social media and digital marketers claim they want to lead or are already leading their industry and niche? They write blog posts, record and publish videos, live streams, webinars and podcasts teaching and preaching others how to build a unique brand. They know how to work smart, not just hard.
Workplace (Formerly Facebook at Work) Officially Launches Worldwide
OCTOBER 10, 2016
Workplace brings traditional Facebook features such as News Feed , groups , messaging , Facebook Live livestreaming, Reactions , search and Trending to company networks that are kept separate from Facebook users’ personal profiles. The service will be offered free-of-charge to nonprofits and educational institutions. Norway. France. We feel we are ready for primetime now.
How To Create a Cross Channel Social Media Report
SEPTEMBER 21, 2016
Less than 24 hours ago, we launched a cross-channel social media reporting capability. This means Unmetric clients can download a detailed comparison report for as many social profiles for any time period. Here is how you download a report from the Unmetric Analyze Platform. 1. Choose the type of report you want to create. These reports are completely editable.
The 29 Best Social Media Monitoring Tools
FEBRUARY 13, 2017
71% say they are likely to purchase an item based on social media referrals; in fact, consumers report that social media plays almost as big a role in purchasing decisions as does television. Several also provide features like competitive benchmarking, follower demographics, key influencer identification, sentiment analysis, campaign impact, and reporting. 22) Social Report.
The Two Core Elements of B2B Social Media Marketing Success
FEBRUARY 21, 2012
Research reports / briefs. research reports at the top of the funnel; webinars at mid-funnel; product comparisons near the bottom). On LinkedIn, search for relevant groups, then connect with members of those groups. Join the same groups on LinkedIn. Social Media Marketing AllTop American Idol amplification case studies content Content Marketing ebooks elements of b2b social media marketing success Field of Dreams infographics key influencers LinkedIn Groups presentations reports Twitter directories Twitter hashtags video viral video webinars white papers
The 32 Best Twitter Marketing Tools
JANUARY 24, 2017
” That’s why, as reported here previously , 88% of B2B marketers in North America use Twitter for content distribution. powerful multi-purpose Twitter tool that enables you to monitor your personal/brand mentions, retweets, relevant keywords, and hashtags; track competitor mentions and compare performance; switch between multiple Twitter accounts; and report on results.
How to Find Social Media Influencers with Ease
JANUARY 10, 2017
Facebook Groups. You might want to find Facebook Groups for gardening clubs in your area. For example, if you live in Las Vegas, the Las Vegas Gardening Club , a Facebook group of over 1,000 members, seems like an appropriate group to join. Don’t post about your business and products to the group. An influencer is someone who can get others to take action.
It’s 2015 and #PRDiversity Is Still An Issue
JULY 17, 2015
Yet, despite our increased awareness, the Society for Human Resource Management (SHRM) reported as recently as April 2014 that many companies still lack diversity training, budgets and metrics. As of 2011, the BLS reported that only 8.7 strong example of this can be seen on PRWeek ’s 2014 Agency Business Report. Ed: Did you do a double take? And that’s no double talk.
28 Indispensable Research Reports and Marketing Case Studies for #SmallBiz Strategy
JULY 9, 2013
Ongoing education is critical, which is why we’ve compiled 28 of the brightest and most-inspiring research reports and case studies to hit the web in the recent months. Trust us, you’ll be unstoppable: Research Reports. 1. CMI’s small business report cuts to the chase to examine how marketers are using platforms and creating content. 2. B2B Marketing Trends Survey 2012 Report.
The 12 Best Competitive Intelligence and Benchmarking Tools
MAY 3, 2016
Showcase reviews: Anders Pink, BuzzBlogger, Blogging Wizard, Perception System, Katie Lance, MarketingLand, Cent Muruganandam, Visually, Catherine Pham/SlideShare, Marketing Insider Group, Comms Axis, StoreYa Blog, Express Writers, Rebekah Radice, Mention, SnapApp, Robbie Richards. 4) TrackMaven. Marketing Insider Group. increasing social engagement, website traffic over time, etc.)
Report: How Social Marketing Works for Retail Brands [Report]
AUGUST 1, 2012
Tweet In late June, I wrote about ComScore’s second report called “The Power of Like 2 – How Social Marketing Works” and how it’s not just about getting likes, but rather about creating engagement and interacting with fans. Like the second report, the third one is also based on collaboration between ComScore and Facebook. Focus of recent study. France: La Redoute and Zara.