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Social Media Intelligence Can Boost the Bottom Line

Proactive Report

Discover what different groups within one node are talking about and what’s important to them. As a result of seeing this vigorous conversation, the company investigated this age group as a possible new market for their products. Identify the influencers in each node. Identify threats and opportunities.

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How to Drive Business Value with Social Marketing Funnel [white paper]

Mindjumpers

Tweet Today, a white paper called “ The Social Marketing Funnel: Driving Business Value with Social Marketing &# has been published. At Mindjumpers, we work with Awareness and therefore we are also very happy that we have been able to contribute with our help to develop the white paper.

ROI 219
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KM Edge: Where the best in Knowledge Management come together

Buzz Marketing for Technology

KM Overview. Our new KM Edge groups on LinkedIn and Facebook. We already have more than150 members in our LinkedIn group, so joining will put you instantly in touch with a large pool of professionals who share your passion for KM. KM Overview Measurement and ROI Overcoming Knowledge Loss. Join KMEdge LinkedIn Group.

Web 2.0 150
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On Thought Leadership in Public Relations

Waxing UnLyrical

It allows for greater customization and relevance of thought leadership for segmented target audience groups. Craig Pearce is an experienced corporate communication practitioner, who recently released a free white paper, “ The Holy Trinity of Public Relations ,” of which this post is an excerpt.

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37 Free Marketing and Social Media Classes to Elevate Your Skills Today

Buffer Social

The course provides detailed examples of monitoring in action, allows you to get an overview of the different social media monitoring tools available for use, and strategies for how you can use what you’ve learned and apply it to your own social media program. The art of using Facebook Groups. Offered by: Udemy. — 15.

Class 40
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Digital Natives in Our Midst | Advice and Opinion

Buzz Marketing for Technology

White Papers |. ve never before seen sub-groups working across organizational boundaries to advance the interests of the sub-group at the expense of the corporation,â?? This guide provides a basic overview and worksheet of mobile computing for those who are interested in evaluating a wireless enterprise solution.

Wireless 100
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B2B Employee Advocacy Best Practices

Oktopost

“A good place to start is by identifying a small group of influencers within your organization who already actively share company content and represent your company’s best interests. The C-level executives are also a key group to onboard to advocacy. See which groups produce the most conversions. Run a Pilot.

B2B 144