Jeff Esposito

JULY 23, 2012

Social media is going to be a big part of the corporate marketing mix in the future but right now it is still in that awkward pre-puberty stage. You see marketers, communicators, and customer support teams are guilty of ostriching when it comes to the evolution and emergence of social media.

Social Media 47

Social Media Policies Authentication Team 47

Jeff Esposito

JULY 18, 2012

Earlier this week, my pal Gini Dietrich (even though she has zero skills in Draw Something , we are still cool) wrote a post showcasing social media usage by CEOs in the Fortune 500. Unsurprisingly the usage in this group was quite low: 3.8% Does social media play a role in this? of Fortune 500 CEOs use Twitter.

Social Media 48

Social Media Report Consultant Skills 48

Jeff Esposito

JUNE 20, 2011

This is post is part of the Institutionalizing Social Media series. In earlier posts from the Institutionalizing Social Media series, we focused on fundamentals, methods and reasons to take social media from a silo to a corporate-wide tool. Knowledge of the Business. Mission Control. Ability to Communicate.

Social Media 41

Social Media Crowdsourcing Team Project 41

Jeff Esposito

JANUARY 8, 2014

The change triggered a lot of negative blog posts in the social media and community management communities. As someone who manages social media internally for a brand, my initial thought was, “Hey, this sucks.” What I wonder is why social media managers and agencies are now throwing up their hands.

Meme 54

Meme Real Estate MySpace Organization 54

Jeff Esposito

SEPTEMBER 1, 2010

Home About Archives Press Clips Spark Advisors Suggested Reading Don’t burn bridges Written on September 1, 2010 by Espo in Company , social media I recently read a blog post from Dave Fleet that really put words to something that I had been pondering for a bit. The piece was entitled Are you creating social media scorched earth?

CoTweet 36

CoTweet CoTweet Press Release Company 36

Jeff Esposito

MAY 6, 2011

Only downside is that the app is only available on a device that is synonymous with something animals would chow down on and they have ignored the Android market. How to Conduct a Comprehensive Social Media Audit – I met Nikki Stephan at SXSW this year for a drink after months of chatting online. Hopefully that changes.

Authentication 36

Authentication LinkedIn Conference Social Media 36

Jeff Esposito

MARCH 25, 2015

When Jeff wasn’t officially the award-winning social media pro he is today. The social content hub. The hub’s Community features a catalog of Content Creators, Brands and Groups. Guest Post Chris Ehrlich Content Marketing newsspark' I met the man behind this blog, Jeff Esposito, on Twitter. Digital benefits.

Content 20

Content Journal Publishing Metrics 20