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Missed Opportunities

Twist Image

The truth is that Marketing is changing, shifting and adapting. series) was recently speaking to a group of mortgage providers and this is what he told them to say to prospective clients if they wanted to up their game and increase their sales: "I am going to find you the best mortgage possible. brand loyalty. competition.

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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Brian Carroll talks with MECLABS Director of Research Sergio Balegno about the disconnect between social media activity and results in the B2B environment, and concludes that “marketers are expecting way too much too soon.&#

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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining. Influence mining makes the old school, direct marketing notions of sorting consumers by purchase history seem dinosaurian by comparison. Customer service?

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Young People Don’t Use It Today’s marketing coordinator is tomorrow’s CMO, and younger Americans don’t embrace Twitter. Since then,023% of all Tweets include location data, according to Sysomos. The point is to understand social media as part of an overall marketing strategy, understand individual apps, and be nimble and adaptable.

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25 Compelling Reasons to Blog for Business Yesterday

Writtent Blog

Have you heard that 90% of companies are using custom content for marketing? Organic search yields some of the most qualified leads of any form of marketing. The average marketer made 145 website updates in 2012 – assuming the majority of those changes are new blog articles , that’s around 4 fresh articles each week!

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